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17 Best Website Builders: Wix, Squarespace, and More (2021)

Choosing the best site builder can be difficult, because there are 74 popular options to select from.

In this guide, I ranked and reviewed the best website builders to make a web site based on price, reliability, web hosting services, technical support, site speed, SEO, features, ease of use, template design, and much more.

We will also compare:

The ideal website builders for small companies.

The best free and cheap choices.

The ones with the best SEO.

The top platforms with online store capabilities.

The very top builders for agencies.

And the best choices for photographers and artists.

What is the Best Website Builder?

Using a website builder is a fast and effortless way to construct a presence for your brand or online business. These tools simplify your site management by combining domain registrationhosting, and site design into one stage.

If you’re not too savvy with web design and development, you will want to go with a simple drag and drop editor.

The choice is up to you.

Here are my top picks for the best site builder to use this year.

Wix.

Best Website Builder for Small Business ($13/month)

Wix is the most popular website builder on the current market, with over 100 million consumers.

They have 500+ ready-to-use templates to design your website in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).

Their designs also look beautiful, with scroll effects, and advanced design features like animation and video backgrounds.

If you already have a domain name on GoDaddy or want to register one at Wix.com, they make it super easy. Also, if you want to add e-commerce to your site so that you can sell online, plans start a $20/month.

If you’re a small company, I urge Wix as the best online store builder. You don’t necessarily need a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to bring an e-commerce store can get these excellent new features.

Wix is the most user-friendly website tool on the market. You can almost endlessly customize the look and feel of your website with no coding knowledge.

They also have a tool named Artificial Design Intelligence (ADI) — the first artificial intelligence site builder. Wix ADI learns about your site and uses that information to design a site tailored to your specific needs.

This tool leverages AI selecting from billions of combinations of images, text, designs, and contact forms.

Finally, if you’re looking for the best site builder for small businesses, Wix is your very best option.

Read my full Wix review for more in-depth analysis.

Get started with Wix.

Greatest Modern Website Builder with Free Plans (free — $3.49/mo)

Zyro is a site builder with a mission to assist local businesses to tell their unique stories on the web.

Overall, they are famous for speed and simplicity.

With Zyro, you can create a company website quickly and easily with no coding required. Your website also loads fast due to its light frame and looks great on all devices.

With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop grid tool, mobile-readiness, and more than one million stock pictures to choose from.

One of their standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.

To get started with this tool, you choose your type of business, then write 2-3 sentences describing your brand and circumstance. Then you adjust your AI settings and customize them based on duration, experience, and creativity degree. Lastly, you click the Create button and see your uniquely generated content.

Since content creation is a challenge for many site owners, this tool creates new paragraphs for you which can rank better in search and increase conversion rates.

Another excellent features include:

Built-in search engine optimization tools to improve your search rankings.

A free SSL certificate and custom domains.

An AI-driven logo and slogan maker.

24/7 customer support via email and live chat.

AI heatmaps to increase website conversions and predict visitor behavior.

Mobile-optimized, fast-loading website layouts.

Free website design templates for various industries like creative agencies, startups, fashion brands, health businesses, bakeries, and more.

Zyro offers three main pricing plans — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” program at $3.49/month.

Their free program doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.

Next, their “Basic” program allows you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools such as Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that is most suitable for small and medium-sized companies.

Finally, their “Unleashed” plan provides every Zyro attribute and provides unlimited storage and bandwidth. At such an affordable price of $3.49/month, it is sensible to go with this plan and enjoy the unlimited features if you plan to get a lot of content on your website.

Overall, Zyro is best for small businesses looking to create and grow a site fast, save money on writing and logo-making with their AI tools, rank higher on search engines, and increase conversion rates with high quality, mobile-friendly design templates.

You can get started with Zyro free of charge to check out their stage, then upgrade to a paid program when you are ready to grow your online business.

Get started with Zyro and start building your website today.

Best Website Design for Personal Sites ($12/month)

When I think of Squarespace, my mind goes directly to their beautifully designed home page. They truly know how to create beautiful, high-quality sites that look great for both small businesses and personal websites alike.

With over 100 design templates to choose from, they lead the pack when it comes to design. Squarespace templates appear excellent down to every detail. The fonts, color schemes, and vision all mesh flawlessly for any website.

Besides design, their platform is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.

You drag elements like images, headings, and text on the page and position it where you want. They also offer multiple user permissions, Google AMP performance, and you can schedule your articles:

A few small SEO limits hold Squarespace back from being #1 on this list. To begin with, my XML sitemap pulled two versions of every page with and without a trailing slash”/.” This dual indexing may potentially lead to SEO and duplicate content problems later on. They didn’t have an easy fix the last time I checked.

Secondly, your site headlines always become your meta titles, so be careful when incorporating your headlines for SEO. You can read more in my full Wix vs Squarespace review.

Other terrific features compensate for these drawbacks. Their ease of use is topnotch — sites are elementary to build with their editing tools. In-built analytics tools provide continuous data on-site visitors if you are not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed site for only $12/month.

Monthly costs range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly prices are based on a one-year contract, and Squarespace includes a free domainname. The Personal program provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer support.

Overall, if you are a small company that needs first-rate web design or a blogger who wants your content to look great, Squarespace is a reliable option.

Best Free Website Builder (Free — $25/month)

Weebly powers over 530,000 domains and is called the easy website builder of choice for people without much technical experience. They offer a great deal of great features. If you’re a blogger, you can use Weebly.com to pick a domain name and use their editor to add your text, pictures, and articles.

They also have a mobile app to keep track of your website’s functionality on the go. And email marketing tools let you send newsletters to your subscribers from within their tool.

They have a free plan which comes with 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain name with this plan but are forced to have Weebly branding throughout your website. Also, the free plan only includes email and chat support, but no phone support.

Weebly’s paid programs vary from $5 to $25 per month. On the high end, their Business Plan gets you advanced e-commerce performance, a free domainname, and $200 of Google ad credits.

Their e-commerce features include product options/variants, coupon codes, stock management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other suppliers.

The level of customer support you get is based on your subscription level. You can find assistance yourself in several locations, including their site, support center, community forum, social networking, and developer documentation. They also have live chat, email, and phone support.

If you are looking for a simple website creator to get up and running, I suggest that you get started with Weebly.

Best Website Builder for Ecommerce ($29/month)

Shopify is a popular ecommerce platform used by over 800,000 online companies so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse due to their simple dashboard and integrations with thousands of program partners.

While not every website owner needs product-selling performance, I added Shopify to the list because almost any small business could use them to set up their website.

Have a salon for instance.

With Shopify, not only could you set up a quick website including a site, a map of your location, contact information, and appointment scheduling (with a program ), but you could also sell hair care products online. This creates not only a website but another online source of revenue for your business.

Shopify has a great deal of features you’d come to expect from other tools on this list, including hosting, your own domain name, 70+ professional themes, a free SSL certificate, and marketing and SEO features.

They also supply mobile commerce, 100+ payment gateways, automated carrier shipping rates, automatic tax rates, and the complete checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and more.

If you’re setting up a new website and think that you may want to sell products online in the future, it is better to get started with Shopify rather than another tool that does not take online shopping too.

They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give site owners everything they need, including a complete website, an online store with unlimited products, site features, 24/7 support, and much more.

If you want to give Shopify a try, they give a 14-day free trial with no credit card required.

Best For Professional Designers ($16 per month).

Some of its other Important features include:

You can edit and add content to your live website.

Invite other group members to collaborate on a single dashboard.

Add up to 100 pages to your website.

99.9% uptime guaranteed and SSL certificate.

Automated backup.

Custom fonts available.

Create custom 404 pages.

Customer care via email, Webflow community forum, and help center.

Integration with Zapier lets you connect with tools like Slack, MailChimp, and Asana.

You can add up to 3000 products on your site with eCommerce support.

Best WordPress Themes for Photography and Creative Websites ($279 one-time).

Flothemes is a company that offers customizable WordPress themes. These templates help you build sites inside of WordPress with no need for custom coding. It is powered by Flex block, a potent free flow page builder, providing limitless customization options.

All the templates and themes include premade layouts and content blocks. You may also customize colors, fonts, the arrangement of the page, and more.

Flothemes help you build your site in a few measures, including:

Register a domain name and hosting service provider for your website. You can even check Flothemes cloud hosting services, starting at $26 a month.

Install WordPress.org and join it to your web site hosting. Fortunately, most hosting services offer a one-click WordPress installation.

Finally, select a theme for your website or portfolio.

You’ll be able to watch several how-to tutorials by Flothemes or contact the customer support team.

If you need assistance setting up the whole website, you can drop a message, and their team will do everything for you.

Flothemes can allow you to set up your site for only $499-$1999. Besides setting up your site from the beginning, they also provide services like page loading speed optimization, SEO, styling, etc.. In addition, you get two display sharing sessions of 45 minutes each with specialists and one SEO consultation call of 45 minutes. In general, you get six rounds of implementations.

Additionally, Flothemes provides features like SSL implementation, WordPress installation, Typography, color scheme stylization, and more. You also find complete design freedom, SEO options, and a dashboard.

Pricing:

While their subjects cost a one-time $279, Flothemes offers three pricing strategies for their website setup services, including:

Simple Setup Package: $499

Advanced setup packs: $999

Pro Setup packages: $1,999

The Simple Setup Package can help you skip the technical components and jump directly to adding content and personalizing your theme. It offers features like WordPress installation, website layout setup, theme installation, WordPress transfer, site launch, etc..

The Advanced Setup Package incorporates full assistance with website setup, styling & launching, site speed optimization & an search engine optimization consultation. Additional features include typography & colour scheme stylization, SSL implementation, speed optimization, etc..

Pro Installation Package includes all of the features in the Advanced Setup Package along with the tailored mockup & execution for your homepage.

Best Website Tool with Integrated CRM Tools

HubSpot is a topnotch CRM tool which also has a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages either from scratch or using their pre-built templates.

Their drag-and-drop editor uses responsive design to help you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.

Unlike other tools on this listing, HubSpot comes integrated with a broad range of marketing software, including tools to manage email marketing, get found online, and catch, engage with and understand leads.

By way of example, when you create a webpage, you may add calls-to-action and forms that convert visitors into leads. Then, when you understand your traffic, you can dynamically create content unique to website visitors based on their location, device, language, traffic source, or some other detail you choose to capture in your HubSpot CRM.

This integrated marketing suite covers all parts of the customer lifecycle:

Types, live chat, and conversational chatbots capture leads.

Email marketing, retargeting, and messenger integrations send customized messages to your prospects.

Their contact report builder, analytics tools, and record segmentation help you understand your own prospects.

Personalized experiences, calls-to-action, and smart content turns leads into clients.

Overall, if you’re looking for a website builder that also comes with a full-featured pair of CRM and marketing tools, HubSpot is the ideal choice.

The World’s Most Popular CMS

Easiest Free Website Builder for Small Websites

Best Digital Marketing Website Builder for Local Firms

A Personalized Website with the Power of AI

Best for Enormous Online Stores

Great for Photographers and Artists

Best for startups that want to create bootstrapped sites

Best Site Builder for Agencies and Multilingual Websites

What is a Website Builder?

A website builder is a tool that allows anyone to manage a site and domain name without manual coding. In other words, a website builder is a tool or software program that will help you build a website.

In the old days of the net, programmers needed to understand HTML and CSS to make a site. Today, if you wish to code a site, there’s a steep learning curve — you want to have extensive knowledge of JavaScript and PHP. Not so with site builders.

These tools assist everyone from small companies and bloggers to information websites and ecommerce companies easily create sites in minutes.

How much does it cost to build a website?

Is Wix better than WordPress?

How much does a website cost monthly?

Does Google have a website builder?

Can I get a free site for my business?

There you have it — my list of the top website builders. Because there are 74 choices out there, I’ve condensed the listing down to the very best so you may choose the option that’s right for your business or online brand.

If you’re looking for the very best website builder overall, I recommend you begin with Wix.

For the best designs and templates, check out Squarespace.

If you need an e-commerce website to sell products online, Shopify is a good choice.

What website builder do you use?