17 Best Website Builders: Wix, Squarespace, and More (2021)
Picking the best website builder can be hard, as there are 74 popular choices to select from.
In this guide, I rated and reviewed the best website builders to create a web site based on price, reliability, web hosting services, technical support, site speed, SEO, features, ease of use, template design, and much more.
We will also compare:
The best website contractors for small companies.
The best free and affordable choices.
The ones with the best SEO.
The top platforms with online store capabilities.
The very top builders for agencies.
And the best options for photographers and artists.
What is the Best Website Builder?
Using a website builder is a fast and easy way to construct a presence for your brand or internet business. These tools simplify your site management by combining domain registration, hosting, and website design into one platform.
If you’re not too knowledgeable about web design and development, you’ll want to go with an easy drag and drop editor.
The choice is all up to you.
Here are my top picks for the best site builder to use this season.
Best Website Builder for Small Business ($13/month)
Wix is the most popular website builder available on the current market, with over 100 million consumers.
They have 500+ ready-to-use templates to design your website in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also appear beautiful, with scroll effects, and innovative design features like animation and video backgrounds.
If you already have a domain name on GoDaddy or need to register one at Wix.com, they make it super easy. Additionally, if you’d like to add e-commerce to your site so you could sell online, plans start a $20/month.
If you are a small company, I urge Wix as the best online store builder. You don’t necessarily need a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to bring an e-commerce store can get these excellent new features.
Wix is the most user-friendly site tool on the market. You can almost always customize the look and feel of your website with no coding knowledge.
They also have a tool named Artificial Design Intelligence (ADI) — the first artificial intelligence website builder. Wix ADI learns on your website and uses that information to design a website tailored to your precise needs.
This tool leverages AI choosing from countless combinations of images, text, layouts, and contact forms.
Ultimately, if you’re seeking the best site builder for small companies, Wix is the best option.
Read my full Wix review for more in-depth analysis.
Get started with Wix.
Best Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a website builder with a mission to assist local companies to tell their unique stories on the web.
Overall, they’re famous for simplicity and speed.
With Zyro, you can create a company site fast and easily with no programming required. Your site also loads fast because of its light frame and looks great on all apparatus.
With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop tool, mobile-readiness, and over one million stock pictures to choose from.
One of the standout features is their AI Content Generator, which provides SEO-friendly content ideas based on your industry and specific business type.
To get started with this tool, you pick your type of organization, then write 2-3 paragraphs describing your brand and context. Then you adjust your AI settings and customize them based on duration, experience, and creativity degree. Lastly, you click the Generate button and see your uniquely generated content.
Since content creation is a challenge for many site owners, this tool creates new paragraphs for you which can rank better in search and increase conversion rates.
Some other excellent features include:
Built-in search engine optimization tools to improve your search rankings.
A free SSL certificate and custom domains.
An AI-driven logo and slogan manufacturer.
24/7 customer support via email and live chat.
AI heatmaps to improve website conversions and predict visitor behaviour.
Mobile-optimized, fast-loading website designs.
Free website design templates for different industries like creative services, startups, fashion brands, health companies, bakeries, and more.
Zyro offers three primary pricing plans — a free plan, a mid-tier”Basic” plan at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.
Their free plan doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Next, their “Basic” program permits you to connect your domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools like Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that’s most acceptable for small and medium-sized companies.
Finally, their “Unleashed” program provides every Zyro feature and gives unlimited storage and bandwidth. At such an affordable price of $3.49/month, it makes sense to go with this program and enjoy the unlimited features if you plan to have a lot of content on your website.
Overall, Zyro is ideal for small businesses looking to create and develop a site quickly, save money on writing and logo-making with their AI tools, rank high on search engines, and increase conversion rates with high quality, mobile-friendly design templates.
You can begin with Zyro free of charge to check out their platform, then upgrade to a paid plan when you are ready to grow your online business.
Get started with Zyro and begin building your website today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes directly for their beautifully designed home page. They truly know how to create beautiful, high-quality sites that look great for both small businesses and personal websites alike.
With over 100 design templates to select from, they lead the pack when it comes to design. Squarespace templates look excellent down to every detail. The fonts, color schemes, and vision all mesh perfectly for any website.
Besides design, their platform is great for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.
You drag elements like images, headings, and text onto the page and position it where you would like. They also offer multiple user permissions, Google AMP functionality, and you can schedule your articles:
A few small SEO limitations hold Squarespace back from being #1 on this list. First, my XML sitemap pulled two versions of every page with and without a trailing slash”/.” This dual indexing may potentially result in SEO and duplicate content problems down the road. They didn’t have an easy fix the last time I checked.
Secondly, your site headlines become your meta titles, so be cautious when adding your headlines for SEO. You can read more in my whole Wix vs Squarespace review.
Other terrific features compensate for these drawbacks. Their ease of use is topnotch — websites are elementary to assemble with their editing tools. In-built analytics tools provide continuous data onsite traffic if you’re not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed website for just $12/month.
Monthly costs range from $12/month for their Personal plan up to $40/month for their Online Store (Advanced) plan. Monthly costs are based on a one-year contract, and Squarespace includes a free domainname. The Personal program provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer support.
Overall, if you are a small business that needs first-rate web design or a blogger who wants your content to look great, Squarespace is a trusted option.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domains and is known as the simple website builder of choice for people without much technical expertise. They offer a lot of great features. If you’re a blogger, you can use Weebly.com to pick a domain name and use their editor to add your own text, pictures, and articles.
They also have a mobile app to keep track of your website’s functionality on the go. And email marketing tools allow you to send newsletters to your subscribers from within their tool.
They have a free program which includes 500 MB of storage, a free SSL certificate, and a domain name with Weebly branding. You can use a custom domain with this plan but are made to have Weebly branding throughout your website. Also, the free plan only includes chat and email support, but no phone support.
Weebly’s paid programs vary from $5 to $25 per month. On the high end, their Business Plan gets you innovative e-commerce performance, a free domainname, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, stock management, a shipping calculator, shipping labels, and the ability to accept payments through Square and other providers.
The level of customer support you receive is based on your subscription level. You can find assistance yourself in several locations, including their blog, support center, community forum, social networking, and programmer documentation. They also have live chat, email, and phone support.
If you’re looking for a simple website creator to get up and running, I recommend you get started using Weebly.
Best Site Builder for Ecommerce ($29/month)
Shopify is a favorite ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of program partners.
While not every site owner needs product-selling functionality, I added Shopify to the list because almost any small business could use them to set up their site.
Have a salon for instance.
With Shopify, not only could you set up a quick site including a blog, a map of your location, contact info, and appointment scheduling (with a program ), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your business.
Shopify has a lot of features you’d come to expect from other tools on this listing, such as hosting, your own domain name, 70+ specialist themes, a free SSL certificate, and marketing and SEO features.
They also supply mobile commerce, 100+ payment gateways, automatic carrier shipping rates, automated tax rates, and the full checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.
If you’re establishing a new website and believe that you might choose to sell products online in the future, it is far better to begin with Shopify instead of another instrument that does not take online shopping as seriously.
They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give website owners everything they need, including a complete website, an internet store with unlimited products, site features, 24/7 support, and much more.
If you’d like to give Shopify a try, they offer a 14-day free trial with no credit card required.
Best For Professional Designers ($16 a month).
Some of its other Important features include:
You can edit and add content to your live website.
Invite other group members to collaborate on a single dash.
Add up to 100 pages to your site.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer support via email, Webflow community forum, and help centre.
Integration with Zapier enables you to connect with tools like Slack, MailChimp, and Asana.
You can add up to 3000 products on your site with eCommerce support.
Best WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a business that offers customizable WordPress themes. These templates enable you to build websites inside of WordPress with no need for custom coding. It is powered by Flex block, a potent free flow page builder, providing limitless customization options.
All the templates and themes come with premade designs and content blocks. You can also customize colors, fonts, the arrangement of the webpage, and more.
Flothemes help you build your website in a few steps, including:
Register a domain name and hosting service provider for your site. You can even check Flothemes cloud hosting services, starting at $26 a month.
Install WordPress.org and join it to your website hosting. Fortunately, most hosting services provide a one-click WordPress installation.
Finally, select a theme for your site or portfolio.
You’ll be able to watch several how-to tutorials by Flothemes or contact the customer support team.
If you need assistance setting up the whole website, you can drop a message, and their team will do everything for you.
Flothemes will allow you to set up your site for only $499-$1999. Besides setting up your site from the beginning, they also provide services like page load speed optimization, SEO, styling, etc.. In addition, you get two screen sharing sessions of 45 minutes each with specialists and one SEO consultation call of 45 minutes. In general, you get six rounds of implementations.
Furthermore, Flothemes provides features like SSL implementation, WordPress setup, Typography, color scheme stylization, and much more. You also find complete design freedom, SEO options, and a dashboard.
While their subjects cost a one-time $279, Flothemes offers three pricing plans for their website setup services, including:
Simple Setup Package: $499
Advanced setup packs: $999
Pro Setup packages: $1,999
The Simple Setup Package can help you skip the technical parts and jump directly to adding content and personalizing your motif. It provides features like WordPress installation, website layout setup, theme setup, WordPress transfer, website launch, etc..
The Advanced Setup Package incorporates full assistance with site setup, styling & launch, site speed optimization & an SEO consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..
Pro Installation Package contains all the features from the Advanced Setup Package together with the tailored mockup & implementation for your homepage.
Best Site Tool with Integrated CRM Tools
HubSpot is a topnotch CRM tool that also includes a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages either from scratch or with their pre-built templates.
Their drag-and-drop editor uses responsive design that will help you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this list, HubSpot comes integrated with a wide range of marketing software, including tools to manage email marketing, get found online, and capture, engage with and understand leads.
For instance, when you make a webpage, you may add calls-to-action and forms that convert visitors into prospects. Then, when you know your visitors, you can dynamically create content unique to site visitors based on their location, device, speech, traffic origin, or any other detail you choose to capture in your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Types, live chat, and conversational chatbots capture prospects.
Email advertising, retargeting, and messenger integrations send customized messages to your prospects.
Their contact report builder, analytics tools, and record segmentation help you understand your leads.
Personalized experiences, calls-to-action, and smart content turns leads into customers.
Overall, if you’re looking for a website builder that also comes with a full-featured pair of CRM and marketing tools, HubSpot is the ideal alternative.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Websites
Best Digital Marketing Website Builder for Local Firms
A Personalized Website with the Power of AI
Best for Enormous Online Stores
Great for Photographers and Artists
Best for startups that want to create bootstrapped websites
Best Website Builder for Agencies and Multilingual Websites
What is a Website Builder?
A website builder is a tool that allows anyone to manage a website and domain name without manual coding. In other words, a site builder is a tool or software application to assist you build a web site.
These tools help everyone from small companies and bloggers to information sites and ecommerce companies easily create sites in minutes.
How much does it cost to build a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a site builder?
Can I get a free website for my business?
There you have it — my list of the top website builders. As there are 74 choices out there, I have condensed the list down to the top so that you can choose the option that’s perfect for your business or online brand.
If you’re looking for the very best site builder overall, I recommend you get started using Wix.
For the best designs and templates, take a look at Squarespace.
If you will need an e-commerce website to sell products online, Shopify is a fantastic choice.
What website builder do you use?