17 Best Site Builders: Wix, Squarespace, and More (2021)
Picking the best site builder can be hard, as there are 74 popular options to choose from.
In this guide, I ranked and reviewed the best website builders to create a web site based on cost, reliability, web hosting services, technical assistance, website speed, SEO, features, ease of use, template design, and much more.
We’ll also compare:
The best website contractors for small companies.
The best free and affordable choices.
Those with the best SEO.
The top platforms with online shop capabilities.
The best builders for agencies.
And the best choices for photographers and artists.
What is the Best Website Builder?
Using a site builder is a quick and effortless way to build a presence for your brand or internet business. These tools simplify your site management by combining domain registration, hosting, and site design into one stage.
If you are not too knowledgeable about web design and development, you will want to go with a simple drag and drop editor.
The choice is all up to you.
Here are my top picks for the best website builder to use this season.
Best Site Builder for Small Business ($13/month)
Wix is the most popular website builder on the current market, with over 100 million consumers.
They have 500+ ready-to-use templates to design your site in any business. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also appear beautiful, with scroll effects, and innovative design features like video and animation backgrounds.
If you already have a domain name on GoDaddy or want to register one at Wix.com, they make it super simple. Additionally, if you want to add e-commerce to your site so that you can sell online, plans begin a $20/month.
If you are a small company, I recommend Wix as the best online store builder. You don’t necessarily require a platform with more advanced options like BigCommerce and Shopify. Wix website owners that want to bring an e-commerce store can get these excellent new features.
Wix is the most user-friendly website tool on the market. You can almost endlessly customize the look and feel of your website with no coding knowledge.
They also have a tool called Artificial Design Intelligence (ADI) — the first artificial intelligence website builder. Wix ADI learns about your website and uses that information to design a website tailored to your specific needs.
This tool leverages AI choosing from countless combinations of images, text, designs, and contact forms.
Finally, if you’re looking for the best site builder for small companies, Wix is the best choice.
Read my full Wix review for more in-depth analysis.
Get started with Wix.
Greatest Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a website builder with a mission to help local companies to tell their unique stories online.
Overall, they’re best known for speed and simplicity.
With Zyro, you can create a company website fast and easily with no coding required. Your website also loads fast because of its light frame and looks great on all apparatus.
With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop tool, mobile-readiness, and more than one million stock pictures to select from.
One of the standout features is their AI Content Generator, which provides SEO-friendly content ideas based on your industry and specific business type.
To get started with this tool, you choose your type of business, then write 2-3 sentences describing your brand and context. You then adjust your AI settings and customize them based on duration, experience, and creativity level. Lastly, you click the Create button and see your uniquely generated content.
Since content creation is a challenge for many website owners, this tool generates new paragraphs for you which can rank better in search and increase conversion rates.
Some other excellent features include:
Built-in SEO tools to improve your search rankings.
A free SSL certificate and custom domains.
An AI-driven logo and slogan manufacturer.
24/7 customer support via email and live chat.
AI heatmaps to improve website conversions and forecast visitor behavior.
Mobile-optimized, fast-loading website layouts.
Free website design templates for various industries like creative agencies, startups, fashion brands, health companies, bakeries, and more.
Zyro offers three main pricing plans — a free plan, a mid-tier”Basic” plan at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.
Their free plan does not include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Next, their “Basic” plan permits you to connect your domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools such as Google Tag Manager, Google Analytics, and Facebook pixels. This is a very popular plan that’s most acceptable for small and medium-sized companies.
Finally, their “Unleashed” program provides every Zyro attribute and provides unlimited storage and bandwidth. At this affordable price of $3.49/month, it is sensible to go with this program and enjoy the unlimited features if you plan to get a lot of content on your website.
Overall, Zyro is ideal for small businesses seeking to create and grow a website fast, save money on composing and logo-making with their AI tools, rank high on search engines, and increase conversion rates with high-quality, mobile-friendly design templates.
You can get started with Zyro free of charge to check out their stage, then upgrade to a paid program when you’re ready to grow your online business.
Get started with Zyro and start building your site today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes directly for their beautifully designed home page. They truly know how to make beautiful, high-quality sites that look great for both small businesses and personal websites alike.
With over 100 design templates to choose from, they lead the pack in regards to design. Squarespace templates appear excellent down to every detail. The fonts, color schemes, and imagery all mesh perfectly for any website.
Besides design, their stage is great for bloggers. I tested out their WYSIWYG blog editor, and it’s very intuitive.
You drag elements like images, headings, and text onto the page and place it where you would like. They also offer multiple user permissions, Google AMP functionality, and you can schedule your posts:
A few small SEO limitations hold Squarespace back from being #1 on this list. First, my XML sitemap pulled two versions of each page with and without a trailing slash”/.” This dual indexing may potentially lead to SEO and duplicate content issues later on. They didn’t have a simple fix the last time I checked.
Secondly, your blog headlines always become your meta titles, so be careful when adding your headlines for SEO. You can read more in my full Wix vs Squarespace review.
Other terrific features make up for these drawbacks. Their ease of use is top-notch — sites are elementary to build with their editing tools. In-built analytics tools provide steady data onsite traffic if you are not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed website for only $12/month.
Monthly prices range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly costs are based on a one-year contract, and Squarespace includes a free domain. The Personal program provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer support.
Overall, if you are a small business that needs first-rate web design or a blogger that wants your articles to appear great, Squarespace is a reliable choice.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domains and is known as the easy website builder of choice for people without much technical experience. They offer a great deal of great features. If you’re a blogger, you can use Weebly.com to pick a domain name and use their editor to add your own text, images, and articles.
They also have a mobile app to track your website’s functionality on the go. And email marketing tools let you send newsletters to your subscribers from inside their tool.
They have a free plan which comes with 500 MB of storage, a free SSL certificate, and a domain name with Weebly branding. You can use a custom domain name with this plan but are forced to have Weebly branding throughout your website. Additionally, the free program only includes email and chat support, but no phone service.
Weebly’s paid plans range from $5 to $25 per month. On the high end, their Business Strategy gets you advanced e-commerce functionality, a free domain, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments through Square and other suppliers.
The degree of customer support you get is based on your subscription level. You’ll find assistance yourself in several locations, including their site, service center, community discussion, social networking, and developer documentation. They also have live chat, email, and telephone support.
If you are looking for a simple site creator to get up and running, I suggest that you get started using Weebly.
Best Site Builder for Ecommerce ($29/month)
Shopify is a favorite ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse due to their simple dashboard and integrations with thousands of app partners.
While not every site owner needs product-selling functionality, I added Shopify to the list because almost any small business could use them to set up their website.
Have a salon for example.
With Shopify, not only could you set up a quick site including a site, a map of your location, contact information, and appointment scheduling (with a program ), but you could also sell hair care products online. This creates not only a website but another online source of revenue for your company.
Shopify has a great deal of features you’d come to expect from other tools on this list, including hosting, your own domain name, 70+ specialist themes, a free SSL certificate, and promotion and SEO features.
They also supply mobile commerce, 100+ payment gateways, automatic carrier shipping rates, automated tax rates, and the full checkout experience. Plus, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and more.
If you’re setting up a new website and believe that you might want to sell products online in the future, it is better to get started with Shopify instead of another tool that doesn’t take online shopping as seriously.
They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give website owners everything they want, including a full website, an internet store with unlimited products, site features, 24/7 support, and more.
If you’d like to give Shopify a try, they offer a 14-day free trial with no credit card required.
Best For Professional Designers ($16 per month).
Some of its other key features include:
You can add and edit content to your live website.
Invite additional group members to collaborate on a single dashboard.
Add up to 100 pages to your website.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer care via email, Webflow community forum, and help centre.
Integration with Zapier enables you to connect with tools such as Slack, MailChimp, and Asana.
You can add up to 3000 products on your site with eCommerce support.
Best WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a business that offers customizable WordPress themes. These templates enable you to build websites inside of WordPress without the need for custom coding. It is powered by Flex block, a powerful free stream page builder, providing limitless customization options.
All the templates and themes come with premade designs and content blocks. You may also customize colors, fonts, the structure of the page, and more.
Flothemes help you build your website in a few measures, including:
Register a domain name and hosting service provider for your site. You can even check Flothemes cloud hosting services, starting at $26 a month.
Install WordPress.org and connect it to your web site hosting. Luckily, most hosting services provide a one-click WordPress installation.
Finally, select a theme for your website or portfolio.
You’ll be able to see several how-to tutorials by Flothemes or contact the customer support team.
If you need help setting up the entire website, you can drop a message, and their staff will do everything for you.
Flothemes can allow you to set up your website for just $499-$1999. Besides setting up your site from the beginning, they also provide services like page loading speed optimization, SEO, styling, etc.. In addition, you get two screen sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. In general, you get six rounds of implementations.
Additionally, Flothemes provides features like SSL implementation, WordPress installation, Typography, color scheme stylization, and more. You also find complete design freedom, SEO options, and a dashboard.
While their themes cost a one-time $279, Flothemes offers three pricing plans for their website setup services, including:
Simple Setup Package: $499
Advanced setup packages: $999
Pro Setup packages: $1,999
The Easy Setup Package helps you skip the technical parts and jump straight to adding content and personalizing your theme. It offers features like WordPress installation, website layout setup, theme setup, WordPress transfer, site launching, etc..
The Advanced Setup Package includes full assistance with website setup, styling & launching, site speed optimization & an SEO consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..
Pro Setup Package includes all the features in the Advanced Setup Package together with the tailored mockup & execution for your homepage.
Best Website Tool with Integrated CRM Tools
HubSpot is a topnotch CRM tool which also includes a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages either from scratch or with their pre-built templates.
Their drag-and-drop editor uses responsive design to assist you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this list, HubSpot comes integrated with a broad range of marketing software, including tools to manage email marketing, get found online, and capture, engage with and understand prospects.
For instance, when you make a webpage, you can add calls-to-action and forms that convert visitors into leads. Then, when you understand your traffic, you can dynamically create content unique to website visitors based on their location, device, speech, traffic origin, or some other detail you choose to capture in your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Types, live chat, and conversational chatbots capture leads.
Email marketing, retargeting, and messenger integrations send personalized messages to your prospects.
Their contact report builder, analytics tools, and record segmentation help you understand your own prospects.
Personalized experiences, calls-to-action, and smart content turns leads into clients.
Overall, if you are seeking a site builder that also comes with a full-featured pair of CRM and marketing tools, HubSpot is your ideal alternative.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Sites
Best Digital Advertising Website Builder for Local Firms
A Personalized Website with the Power of AI
Best for Large Online Stores
Great for Photographers and Artists
Best for startups that want to create bootstrapped websites
Best Website Builder for Agencies and Multilingual Websites
What is a Website Builder?
A website builder is a tool which allows anyone to manage a website and domain name without manual programming. In other words, a site builder is a tool or software program to assist you build a website.
These tools help everyone from small companies and bloggers to news sites and ecommerce companies easily create sites in minutes.
How much does it cost to construct a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a site builder?
Can I get a free website for my company?
There you have it — my list of the greatest website builders. Because there are 74 choices out there, I have condensed the list down to the top so that you may choose the option that’s right for your business or online brand.
If you’re looking for the very best website builder overall, I recommend you get started with Wix.
For the best designs and templates, check out Squarespace.
If you need an e-commerce site to sell products online, Shopify is a good choice.
What site builder do you use?