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17 Best Website Builders: Wix, Squarespace, and More (2021)

Picking the best website builder can be difficult, as there are 74 popular options to select from.

In this guide, I rated and reviewed the best website builders to make a web site based on price, reliability, web hosting solutions , technical support, website speed, SEO, features, ease of use, template design, and more.

We’ll also compare:

The best website contractors for small companies.

The ideal free and affordable choices.

Those with the best SEO.

The best platforms with online store capabilities.

The very top builders for agencies.

And the best choices for photographers and artists.

What’s the Best Website Builder?

Using a website builder is a quick and easy way to build a presence for your brand or internet business. These tools simplify your site management by combining domain registrationhosting, and site design into one platform.

If you’re not too savvy with web design and development, you will want to go with a simple drag and drop editor.

The choice is up to you.

Here are my top picks for the best website builder to use this season.

Wix.

Best Website Builder for Small Business ($13/month)

Wix is the most popular website builder available on the current market, with over 100 million users.

They have 500+ ready-to-use templates to design your site in any business. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).

Their designs also appear beautiful, with scroll effects, and innovative design features like animation and video backgrounds.

If you already have a domain on GoDaddy or want to register one at Wix.com, they make it super easy. Also, if you’d like to add e-commerce to your site so you could sell online, plans start a $20/month.

If you’re a small company, I urge Wix as the best online store builder. You don’t necessarily require a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to bring an e-commerce store can find these great new features.

Wix is the most user-friendly site tool on the market. You can almost always customize the appearance and feel of your site with no coding knowledge.

They also have a tool called Artificial Design Intelligence (ADI) — the first artificial intelligence website builder. Wix ADI learns on your site and uses that information to design a site tailored to your specific needs.

This tool leverages AI selecting from countless combinations of images, text, designs, and contact forms.

Finally, if you’re seeking the best website builder for small companies, Wix is your very best choice.

Read my full Wix review for more in-depth analysis.

Get started with Wix.

Greatest Modern Website Builder with Free Plans (free — $3.49/mo)

Zyro is a website builder with a mission to assist local companies to tell their unique stories on the web.

Overall, they are best known for simplicity and speed.

With Zyro, you can create a company website fast and easily with no coding required. Your website also loads fast due to the light framework and looks great on all devices.

With a strong set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop tool, mobile-readiness, and over one million stock images to choose from.

One of the standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.

To begin with this tool, you pick your type of business, then write 2-3 paragraphs describing your brand and circumstance. Then you correct your AI settings and customize them based on duration, expertise, and creativity level. Lastly, you click the Generate button and see your distinctively generated content.

Since content generation is a challenge for many site owners, this tool creates new paragraphs for you that can rank better in search and increase conversion rates.

Some other excellent features include:

Built-in search engine optimization tools to increase your search rankings.

A free SSL certificate and custom domain names.

An AI-driven logo and slogan maker.

24/7 customer support via email and live chat.

AI heatmaps to improve website conversions and predict visitor behavior.

Mobile-optimized, fast-loading website designs.

Free website design templates for different industries like creative agencies, startups, fashion brands, health businesses, bakeries, and much more.

Zyro offers three primary pricing programs — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.

Their free program does not include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.

Their “Basic” program allows you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools such as Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that is most acceptable for small and medium-sized businesses.

Finally, their “Unleashed” program provides every Zyro feature and provides unlimited bandwidth and storage. At this affordable price of $3.49/month, it is sensible to go with this program and enjoy the unlimited features if you’re planning to have a lot of content on your site.

Overall, Zyro is best for small businesses seeking to create and develop a site quickly, save money on composing and logo-making using their AI tools, rank high on search engines, and increase conversion rates with high quality, mobile-friendly design templates.

You can begin with Zyro for free to check out their platform, then upgrade to a paid plan when you are ready to grow your online business.

Get started with Zyro and begin building your website today.

Best Website Design for Personal Sites ($12/month)

When I think of Squarespace, my mind goes directly to their beautifully designed home page. They truly know how to make beautiful, high-quality sites that look great for both small businesses and personal websites alike.

With over 100 design templates to choose from, they lead the pack when it comes to design. Squarespace templates look excellent down to every detail. The fonts, color schemes, and imagery all mesh flawlessly for any site.

Besides design, their stage is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.

You drag elements like pictures, headings, and text onto the page and place it where you would like. They also offer multiple user permissions, Google AMP functionality, and you can schedule your articles:

A few small search engine optimization limitations hold Squarespace back from being #1 on this list. First, my XML sitemap pulled two versions of every page with and without a trailing slash”/.” This double indexing may potentially lead to SEO and duplicate content issues down the road. They didn’t have an easy fix the last time I checked.

Secondly, your site headlines always become your meta titles, so be cautious when adding your headlines for SEO. You can read more in my full Wix vs Squarespace review.

Other terrific features compensate for these drawbacks. Their ease of use is top-notch — websites are elementary to assemble with their editing tools. In-built analytics tools provide continuous data onsite traffic if you’re not using Google Analytics. Plus, it’s tough to go wrong with a beautifully-designed website for only $12/month.

Monthly costs range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly costs are based on a one-year contract, and Squarespace includes a free domainname. The Personal program provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer support.

Overall, if you are a small company that needs first-rate web design or a blogger that wants your articles to appear great, Squarespace is a trusted choice.

Best Free Website Builder (Free — $25/month)

Weebly powers over 530,000 domain names and is known as the easy site builder of choice for people without much technical experience. They offer a great deal of great features. If you’re a blogger, you can use Weebly.com to pick a domain name and use their editor to add your text, images, and content.

They also have a mobile program to keep track of your site’s performance on the go. And email marketing tools allow you to send newsletters to your subscribers from within their tool.

They have a free program which includes 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain name with this plan but are forced to get Weebly branding throughout your site. Additionally, the free program only includes chat and email support, but no phone support.

Weebly’s paid programs vary from $5 to $25 per month. On the high end, their Business Plan gets you innovative e-commerce functionality, a free domainname, and $200 of Google ad credits.

Their e-commerce features include product options/variants, coupon codes, stock management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other suppliers.

The degree of customer support you get is based on your subscription level. You can find assistance yourself in several areas, including their site, support center, community forum, social media, and developer documentation. They also have live chat, email, and phone support.

If you’re searching for a simple site creator to get up and running, I recommend you get started using Weebly.

Best Site Builder for Ecommerce ($29/month)

Shopify is a popular ecommerce platform used by over 800,000 online companies so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of program partners.

While not every site owner needs product-selling functionality, I added Shopify into the list because any small business could use them to install their website.

Take a salon for example.

With Shopify, not only could you set up a quick website including a blog, a map of your location, contact information, and appointment scheduling (with an app), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your business.

Shopify has a lot of features you’d come to expect from other tools on this list, such as hosting, your own domain name, 70+ professional topics, a free SSL certificate, and promotion and SEO features.

They also supply mobile commerce, 100+ payment gateways, automated carrier shipping rates, automated tax rates, and the full checkout experience. Plus, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.

If you’re setting up a new website and think that you might want to sell products online in the future, it’s far better to begin with Shopify rather than another instrument that does not take online shopping as seriously.

They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give website owners everything they need, including a full website, an internet store with unlimited products, blog features, 24/7 support, and more.

If you want to give Shopify a try, they give a 14-day free trial with no credit card required.

Best For Professional painters ($16 per month).

Some of its other Important features include:

You can add and edit content to your live website.

Invite additional team members to collaborate on a single dash.

Add up to 100 pages to your site.

99.9% uptime guaranteed and SSL certificate.

Automated backup.

Custom fonts available.

Create custom 404 pages.

Customer care through email, Webflow community forum, and help center.

Integration with Zapier enables you to connect with tools like Slack, MailChimp, and Asana.

You can add up to 3000 products on your site with eCommerce support.

Best WordPress Themes for Photography and Creative Websites ($279 one-time).

Flothemes is a business that offers customizable WordPress themes. These templates enable you to build sites inside of WordPress with no need for custom coding. It is powered by Flex block, a powerful free stream page builder, providing limitless customization options.

All of the templates and themes come with premade layouts and content blocks. You may also customize colors, fonts, the arrangement of the page, and more.

Flothemes help you build your website in a few measures, including:

Register a domain name and hosting service provider for your site. You can also check Flothemes cloud hosting services, starting at $26 per month.

Install WordPress.org and join it to your website hosting. Luckily, most hosting services provide a one-click WordPress installation.

Finally, pick a theme for your website or portfolio.

You’ll be able to see several how-to tutorials by Flothemes or contact the customer support team.

If you need help setting up the entire site, you can drop a message, and their staff will do everything for you.

Flothemes can help you set up your site for just $499-$1999. Besides setting up your website from the beginning, they also provide services like page load speed optimization, SEO, styling, etc.. In addition, you get two display sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. In general, you get six rounds of implementations.

Additionally, Flothemes provides features like SSL implementation, WordPress installation, Typography, color scheme stylization, and more. You also get complete design freedom, SEO options, and a dashboard.

Pricing:

While their themes cost a one-time $279, Flothemes offers three pricing plans for their site setup services, including:

Simple Setup Package: $499

Advanced setup packs: $999

Pro Installation packs: $1,999

The Simple Setup Package helps you skip the technical components and jump straight to adding content and personalizing your theme. It provides features like WordPress installation, website layout setup, theme installation, WordPress transfer, website launching, etc..

The Advanced Setup Package incorporates full assistance with website setup, styling & launching, site speed optimization & an SEO consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..

Pro Installation Package includes all of the features in the Advanced Setup Package along with the tailored mockup & execution for your homepage.

Best Site Tool with Integrated CRM Tools

HubSpot is a topnotch CRM tool which also includes a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages either from scratch or with their pre-built templates.

Their drag-and-drop editor uses responsive design that will assist you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.

Unlike other tools on this listing, HubSpot comes integrated with a wide assortment of marketing software, including tools to manage email advertising, get found online, and capture, engage with and understand leads.

By way of instance, when you make a webpage, you can add calls-to-action and forms that convert visitors into prospects. Then, when you know your traffic, you can dynamically create content unique to site visitors based on their location, device, language, traffic origin, or any other detail you choose to catch in your HubSpot CRM.

This integrated marketing suite covers all parts of the customer lifecycle:

Types, live chat, and conversational chatbots capture prospects.

Email marketing, retargeting, and messenger integrations send personalized messages to your leads.

Their contact builder, analytics tools, and record segmentation help you understand your own prospects.

Personalized experiences, calls-to-action, and smart content turns leads into customers.

Overall, if you’re seeking a website builder that also includes a full-featured pair of CRM and marketing tools, HubSpot is the best alternative.

The World’s Most Popular CMS

Easiest Free Website Builder for Small Sites

Best Digital Advertising Website Builder for Local Businesses

A Personalized Website with the Power of AI

Best for Enormous Online Stores

Great for Photographers and Artists

Best for startups that want to make bootstrapped websites

Best Site Builder for Agencies and Multilingual Websites

What’s a Website Builder?

A website builder is a tool which allows anyone to manage a website and domain name without manual coding. In other words, a website builder is a tool or software application that will help you build a web site.

In the old days of the web, programmers needed to understand HTML and CSS to create a website. Today, if you wish to code a site, there is a steep learning curve — you want to have extensive knowledge of JavaScript and PHP. Not so with site builders.

These tools assist everyone from small businesses and bloggers to news sites and ecommerce businesses easily create sites in minutes.

How much does it cost to build a website?

Is Wix better than WordPress?

How much does a website cost monthly?

Does Google have a site builder?

Can I get a free website for my company?

There you have it — my list of the top website builders. As there are 74 choices out there, I’ve condensed the list down to the top so that you may choose the option that’s perfect for your small business or online brand.

If you’re looking for the best website builder complete, I recommend you begin using Wix.

For the best designs and templates, check out Squarespace.

If you will need an e-commerce website to sell products online, Shopify is a good choice.

What website builder do you use?