17 Best Website Builders: Wix, Squarespace, and More (2021)
Choosing the best site builder can be difficult, as there are 74 popular options to select from.
In this guide, I rated and reviewed the best website builders to create a website based on price, reliability, web hosting services, technical support, site speed, SEO, features, ease of use, template design, and more.
We will also compare:
The ideal website contractors for small companies.
The best free and cheap options.
Those with the best SEO.
The best platforms with online shop capabilities.
The very top builders for agencies.
And the best choices for photographers and artists.
What is the Best Website Builder?
Using a site builder is a quick and effortless way to build a presence for your brand or online business. These tools simplify your website management by combining domain registration, hosting, and website design into one stage.
If you’re not too savvy with web design and development, you will want to go with a simple drag and drop editor.
The choice is all up to you.
Here are my top picks for the best site builder to use this year.
Best Site Builder for Small Business ($13/month)
Wix is the most popular website builder on the market, with over 100 million consumers.
They have 500+ ready-to-use templates to design your site in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also look beautiful, with scroll effects, and advanced design features like animation and video backgrounds.
In case you already have a domain on GoDaddy or need to register one at Wix.com, they make it super simple. Additionally, if you’d like to add e-commerce to your website so you could sell online, plans start a $20/month.
If you’re a small business, I recommend Wix as the best online store builder. You don’t necessarily need a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to bring an e-commerce store can get these excellent new features.
Wix is the most user-friendly site tool on the market. You can almost always customize the appearance and feel of your site with no programming knowledge.
They also have a tool named Artificial Design Intelligence (ADI) — the first artificial intelligence site builder. Wix ADI learns about your website and uses that information to design a website tailored to your specific needs.
This tool leverages AI choosing from billions of combinations of images, text, designs, and contact forms.
Ultimately, if you’re seeking the best site builder for small companies, Wix is the best option.
Read my full Wix review for more in-depth analysis.
Get started with Wix.
Greatest Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a website builder with a mission to help local companies to tell their unique stories online.
Overall, they’re best known for speed and simplicity.
With Zyro, you may make a company website quickly and easily with no programming required. Your site also loads fast due to its light frame and looks great on all devices.
With a strong set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop grid tool, mobile-readiness, and over one million stock images to choose from.
One of their standout features is their AI Content Generator, which provides SEO-friendly content ideas based on your industry and specific business type.
To begin with this tool, you pick your type of organization, then write 2-3 paragraphs describing your brand and context. You then correct your AI settings and customize them based on duration, expertise, and creativity level. Lastly, you click the Generate button and see your distinctively generated content.
Since content generation is a challenge for many site owners, this tool creates new paragraphs for you which can rank better in search and increase conversion rates.
Some other excellent features include:
Built-in SEO tools to increase your search rankings.
A free SSL certificate and custom domains.
An AI-driven logo and slogan manufacturer.
24/7 customer support via email and live chat.
AI heatmaps to increase website conversions and predict visitor behavior.
Mobile-optimized, fast-loading website layouts.
Free website design templates for various industries like creative agencies, startups, fashion brands, health businesses, bakeries, and more.
Zyro offers three main pricing programs — a free plan, a mid-tier”Basic” plan at $1.99/month, and their high-tier”Unleashed” program at $3.49/month.
Their free program doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Next, their “Basic” plan permits you to connect your domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools like Google Tag Manager, Google Analytics, and Facebook pixels. This is a very popular plan that’s most acceptable for small and medium-sized companies.
Finally, their “Unleashed” plan provides every Zyro feature and provides unlimited storage and bandwidth. At this affordable price of $3.49/month, it is sensible to go for this plan and enjoy the unlimited features if you plan to have a great deal of content on your website.
Overall, Zyro is best for small businesses looking to create and grow a site quickly, save money on composing and logo-making with their AI tools, rank high on search engines, and increase conversion rates with high-quality, mobile-friendly design templates.
You can begin with Zyro for free to test out their platform, then upgrade to a paid plan when you are ready to grow your online business.
Get started with Zyro and begin building your website today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes directly for their beautifully designed home page. They truly know how to create beautiful, high-quality sites that look great for both small businesses and personal websites alike.
With over 100 design templates to select from, they lead the pack in regards to design. Squarespace templates look excellent down to every detail. The fonts, color schemes, and vision all mesh perfectly for any site.
Besides design, their platform is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.
You drag elements like pictures, headings, and text onto the page and position it where you want. They also offer multiple user permissions, Google AMP functionality, and you can schedule your articles:
A few small SEO limits hold Squarespace back from being #1 on this list. First, my XML sitemap pulled two versions of every page with and without a trailing slash”/.” This double indexing could potentially lead to SEO and duplicate content problems down the road. They didn’t have a simple fix the last time I checked.
Second, your site headlines become your meta titles, so be cautious when incorporating your headlines for SEO. You can read more in my whole Wix vs Squarespace review.
Other terrific features make up for these drawbacks. Their ease of use is top-notch — websites are elementary to build with their editing tools. In-built analytics tools provide steady data on-site visitors if you are not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed website for just $12/month.
Monthly costs range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly costs are based on a one-year contract, and Squarespace includes a free domainname. The Personal program provides a free domain name, unlimited storage and bandwidth, free SSL, and 24/7 customer support.
Overall, if you’re a small business that needs first-rate web design or a blogger who wants your articles to appear great, Squarespace is a reliable choice.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domains and is known as the easy site builder of choice for people without much technical expertise. They offer a great deal of great features. If you are a blogger, you can use Weebly.com to select a domain name and use their editor to add your own text, images, and articles.
They also have a mobile program to keep track of your site’s functionality on the go. And email marketing tools allow you to send newsletters to your subscribers from within their tool.
They have a free plan which comes with 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain name with this plan but are forced to get Weebly branding throughout your website. Additionally, the free plan only comes with email and chat support, but no phone service.
Weebly’s paid programs vary from $5 to $25 per month. On the high end, their Business Plan gets you innovative e-commerce performance, a free domainname, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, stock management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other suppliers.
The level of customer support you receive is based on your subscription level. You can find assistance yourself in many areas, including their site, support center, community discussion, social media, and programmer documentation. They also have live chat, email, and telephone support.
If you are searching for a simple website creator to get up and running, I suggest that you get started using Weebly.
Best Website Builder for Ecommerce ($29/month)
Shopify is a favorite ecommerce platform used by over 800,000 online companies so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of program partners.
While not every site owner needs product-selling performance, I added Shopify to the list because any small business could use them to install their site.
Take a salon for example.
With Shopify, not only could you set up a quick website including a blog, a map of your location, contact info, and appointment scheduling (with an app), but you could also sell hair care products online. This creates not only a website but another online source of revenue for your business.
Shopify has a lot of features you’d come to expect from other tools on this listing, including hosting, your own domain name, 70+ professional themes, a free SSL certificate, and promotion and SEO features.
They also offer mobile commerce, 100+ payment gateways, automatic carrier shipping rates, automated tax rates, and the full checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and more.
If you’re setting up a new website and think that you may want to sell products online in the future, it’s better to begin with Shopify instead of another tool that doesn’t take online shopping as seriously.
They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give website owners everything they need, including a full website, an online store with unlimited products, blog features, 24/7 support, and much more.
If you’d like to give Shopify a try, they give a 14-day free trial with no credit card required.
Best For Professional Designers ($16 per month).
Some of its other Important features include:
You can edit and add content to your live website.
Invite additional group members to collaborate on a single dash.
Add up to 100 pages to your site.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer care through email, Webflow community forum, and help center.
Integration with Zapier enables you to connect with tools like Slack, MailChimp, and Asana.
You can add up to 3000 products on your site with eCommerce support.
Finest WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a company that provides customizable WordPress themes. These templates help you build websites inside of WordPress with no need for custom coding. It is powered by Flex block, a potent free stream page builder, providing limitless customization choices.
All the templates and themes come with premade layouts and content blocks. You may also customize colors, fonts, the structure of the webpage, and more.
Flothemes help you build your site in a few measures, including:
Register a domain name and hosting service provider for your website. You can also check Flothemes cloud hosting services, starting at $26 per month.
Install WordPress.org and connect it to your web site hosting. Fortunately, most hosting services offer a one-click WordPress installation.
Finally, pick a theme for your site or portfolio.
You can watch several how-to tutorials by Flothemes or contact the customer support team.
If you need assistance setting up the entire website, you can drop a message, and their team will do everything for you.
Flothemes will allow you to set up your site for only $499-$1999. Besides setting up your site from the start, they also offer services like page loading speed optimization, SEO, styling, etc.. In addition, you get two screen sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. In general, you get six rounds of implementations.
Furthermore, Flothemes provides features like SSL implementation, WordPress setup, Typography, color scheme stylization, and much more. You also find complete design freedom, SEO options, and a dashboard.
While their subjects cost a one-time $279, Flothemes offers three pricing strategies for their site setup services, including:
Simple Installation Bundle: $499
Advanced setup packages: $999
Pro Installation packs: $1,999
The Easy Setup Package helps you skip the technical parts and jump straight to adding content and personalizing your theme. It provides features like WordPress installation, website layout setup, theme installation, WordPress transfer, site launch, etc..
The Advanced Setup Package incorporates full assistance with site setup, styling & launching, site speed optimization & an search engine optimization consultation. Additional features include typography & colour scheme stylization, SSL implementation, speed optimization, etc..
Pro Setup Package contains all the features from the Advanced Setup Package along with the tailored mockup & implementation for your homepage.
Best Website Tool with Integrated CRM Tools
HubSpot is a top-notch CRM tool that also includes a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages either from scratch or with their pre-built templates.
Their drag-and-drop editor uses responsive design to help you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this list, HubSpot comes integrated with a broad range of marketing applications, including tools to manage email marketing, get found online, and capture, engage with and understand leads.
For example, when you make a webpage, you can add calls-to-action and forms that convert visitors into prospects. Then, when you understand your visitors, you can dynamically create content unique to site visitors based on their location, device, speech, traffic source, or any other detail you choose to catch on your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Forms, live chat, and conversational chatbots capture prospects.
Email advertising, retargeting, and messenger integrations send customized messages to your prospects.
Their contact report builder, analytics tools, and list segmentation help you understand your leads.
Personalized experiences, calls-to-action, and smart content turns leads into clients.
Overall, if you’re looking for a site builder that also comes with a full-featured pair of CRM and marketing tools, HubSpot is the ideal choice.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Websites
Best Digital Advertising Website Builder for Local Businesses
A Personalized Website with the Power of AI
Best for Large Online Stores
Great for Photographers and Artists
Best for startups that want to make bootstrapped websites
Best Site Builder for Agencies and Multilingual Websites
What’s a Website Builder?
A website builder is a tool that allows anyone to manage a site and domain name without manual coding. In other words, a site builder is a tool or software application to assist you build a web site.
These tools help everyone from small companies and bloggers to information websites and ecommerce companies easily create sites in minutes.
How much does it cost to construct a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a website builder?
Can I get a free site for my business?
There you have it — my list of the top website builders. Because there are 74 choices out there, I have condensed the listing down to the very best so that you may choose the option that is perfect for your business or online brand.
If you are looking for the best site builder overall, I recommend you begin with Wix.
For the best designs and templates, take a look at Squarespace.
If you will need an e-commerce site to sell products online, Shopify is a good choice.
What site builder do you use?