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17 Best Site Builders: Wix, Squarespace, and More (2021)

Choosing the best website builder can be difficult, as there are 74 popular choices to choose from.

In this guide, I ranked and reviewed the best website builders to create a website based on price, reliability, web hosting services, technical assistance, website speed, SEO, features, ease of use, template design, and more.

We’ll also compare:

The best website builders for small companies.

The ideal free and cheap choices.

Those with the best SEO.

The top platforms with online store capabilities.

The very best builders for agencies.

And the best choices for photographers and artists.

What is the Best Website Builder?

Using a site builder is a fast and easy way to build a presence for your brand or online business. These tools simplify your site management by combining domain registration, hosting, and website design into one stage.

If you are not too savvy with web design and development, you will want to go with an easy drag and drop editor.

The choice is all up to you.

Here are my top picks for the best website builder to use this year.

Wix.

Best Website Builder for Small Business ($13/month)

Wix is the most popular website builder on the market, with over 100 million users.

They have 500+ ready-to-use templates to design your site in any business. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).

Their designs also appear beautiful, with scroll effects, and innovative design features like animation and video backgrounds.

If you already have a domain name on GoDaddy or need to register one at Wix.com, they make it super easy. Additionally, if you’d like to add e-commerce to your site so you could sell online, plans begin a $20/month.

If you’re a small business, I recommend Wix as the best online store builder. You don’t necessarily require a platform with more advanced options like BigCommerce and Shopify. Wix website owners that want to add an e-commerce store can get these great new features.

Wix is the most user-friendly website tool on the market. You can almost always customize the appearance and feel of your site with no programming knowledge.

They also have a tool named Artificial Design Intelligence (ADI) — the first artificial intelligence site builder. Wix ADI learns about your site and uses that information to design a website tailored to your precise needs.

This tool leverages AI choosing from countless combinations of pictures, text, designs, and contact forms.

Ultimately, if you’re seeking the best website builder for small businesses, Wix is the best option.

Read my full Wix review for more in-depth analysis.

Get started with Wix.

Greatest Modern Website Builder with Free Plans (free — $3.49/mo)

Zyro is a website builder with a mission to assist local companies to tell their unique stories online.

Overall, they’re famous for speed and simplicity.

With Zyro, you can create a business website quickly and easily with no programming required. Your site also loads fast due to the light framework and looks great on all devices.

With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop grid tool, mobile-readiness, and over one million stock pictures to choose from.

One of their standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.

To get started with this tool, you pick your type of organization, then write 2-3 paragraphs describing your brand and context. Then you adjust your AI settings and customize them based on length, expertise, and creativity degree. Last, you click on the Generate button and see your uniquely generated content.

Since content generation is a challenge for many website owners, this tool creates new paragraphs for you that can rank better in search and increase conversion rates.

Some other excellent features include:

Built-in search engine optimization tools to increase your search rankings.

A free SSL certificate and custom domains.

An AI-driven logo and slogan maker.

24/7 customer support via email and live chat.

AI heatmaps to improve website conversions and predict visitor behavior.

Mobile-optimized, fast-loading website designs.

Free website design templates for various industries like creative services, startups, fashion brands, wellness companies, bakeries, and much more.

Zyro offers three main pricing programs — a free plan, a mid-tier”Basic” plan at $1.99/month, and their high-tier”Unleashed” program at $3.49/month.

Their free program doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.

Next, their “Basic” program permits you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools such as Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that’s most acceptable for small and medium-sized businesses.

Finally, their “Unleashed” program provides every Zyro feature and provides unlimited storage and bandwidth. At this affordable price of $3.49/month, it is sensible to go with this plan and enjoy the unlimited features if you plan to get a lot of content on your website.

Overall, Zyro is best for small businesses seeking to create and develop a website quickly, save money on composing and logo-making with their AI tools, rank higher on search engines, and increase conversion rates with high quality, mobile-friendly design templates.

You can begin with Zyro for free to check out their platform, then upgrade to a paid program when you are ready to grow your online business.

Get started with Zyro and start building your website today.

Best Website Design for Personal Sites ($12/month)

When I think of Squarespace, my mind goes directly for their beautifully designed home page. They truly know how to make beautiful, high-quality sites that look great for both small businesses and personal websites alike.

With over 100 design templates to select from, they lead the pack in regards to design. Squarespace templates appear excellent down to every detail. The fonts, color schemes, and vision all mesh flawlessly for any site.

Besides design, their platform is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.

You drag elements like images, headings, and text on the page and position it where you want. They also offer multiple user permissions, Google AMP performance, and you can schedule your articles:

A few small search engine optimization limits hold Squarespace back from being #1 on this list. First, my XML sitemap pulled in two versions of every page with and without a trailing slash”/.” This dual indexing may potentially lead to SEO and duplicate content issues later on. They didn’t have a simple fix the last time I checked.

Secondly, your site headlines become your meta names, so be careful when adding your headlines for SEO. You can read more in my full Wix vs Squarespace review.

Other terrific features make up for these drawbacks. Their ease of use is topnotch — sites are elementary to assemble with their editing tools. In-built analytics tools provide steady data on-site visitors if you are not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed website for only $12/month.

Monthly costs range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly costs are based on a one-year contract, and Squarespace includes a free domainname. The Personal plan provides a free domain name, unlimited storage and bandwidth, free SSL, and 24/7 customer support.

Overall, if you are a small company that needs first-rate web design or a blogger that wants your articles to appear great, Squarespace is a reliable option.

Best Free Website Builder (Free — $25/month)

Weebly powers over 530,000 domains and is known as the simple website builder of choice for people without much technical experience. They offer a lot of great features. If you are a blogger, you can use Weebly.com to select a domain name and use their editor to add your own text, pictures, and articles.

They also have a mobile app to keep track of your website’s performance on the go. And email marketing tools allow you to send newsletters to your subscribers from within their tool.

They have a free plan which includes 500 MB of storage, a free SSL certificate, and a domain name with Weebly branding. You can use a custom domain with this plan but are forced to get Weebly branding throughout your website. Additionally, the free program only comes with email and chat support, but no phone service.

Weebly’s paid plans vary from $5 to $25 per month. On the high end, their Business Strategy gets you innovative e-commerce functionality, a free domain, and $200 of Google ad credits.

Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other providers.

The level of customer support you receive is based on your subscription level. You can find assistance yourself in several areas, including their site, service center, community forum, social networking, and developer documentation. They also have live chat, email, and phone support.

If you are looking for a simple site creator to get up and running, I suggest that you get started with Weebly.

Best Site Builder for Ecommerce ($29/month)

Shopify is a popular ecommerce platform used by over 800,000 online companies so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of program partners.

While not every site owner needs product-selling functionality, I added Shopify into the list because any small business could use them to install their website.

Take a salon for instance.

With Shopify, not only could you set up a quick website including a blog, a map of your location, contact information, and appointment scheduling (with a program ), but you could also sell hair care products online. This creates not only a website but another online source of revenue for your business.

Shopify has a lot of features you’d come to expect from other tools on this listing, such as hosting, your own domain name, 70+ professional themes, a free SSL certificate, and marketing and SEO features.

They also supply mobile commerce, 100+ payment gateways, automatic carrier shipping rates, automatic tax rates, and the full checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and more.

If you’re setting up a new website and believe that you might choose to sell products online in the future, it is better to get started with Shopify instead of another tool that does not take online shopping too.

They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give website owners everything they want, including a full website, an internet store with unlimited products, blog features, 24/7 support, and much more.

If you want to give Shopify a try, they offer a 14-day free trial with no credit card required.

Best For Professional painters ($16 per month).

Some of its other key features include:

You can add and edit content to your live website.

Invite other group members to collaborate on a single dash.

Add up to 100 pages to your website.

99.9% uptime guaranteed and SSL certificate.

Automated backup.

Custom fonts available.

Create custom 404 pages.

Customer support through email, Webflow community forum, and help center.

Integration with Zapier lets you connect with tools such as Slack, MailChimp, and Asana.

You can add up to 3000 products on your site with eCommerce support.

Best WordPress Themes for Photography and Creative Websites ($279 one-time).

Flothemes is a company that provides customizable WordPress themes. These templates enable you to build websites inside of WordPress without the need for custom coding. It is powered by Flex block, a potent free stream page builder, providing limitless customization options.

All of the templates and themes include premade designs and content blocks. You can also customize colors, fonts, the arrangement of the page, and more.

Flothemes help you build your site in a few steps, including:

Register a domain name and hosting service provider for your site. You can also check Flothemes cloud hosting services, starting at $26 a month.

Install WordPress.org and join it to your web site hosting. Fortunately, most hosting services provide a one-click WordPress installation.

Finally, select a theme for your site or portfolio.

You can see several how-to tutorials by Flothemes or contact the customer care team.

If you need help setting up the whole website, you can drop a message, and their staff will do everything for you.

Flothemes can help you set up your website for only $499-$1999. Besides setting up your website from the start, they also provide services like page loading speed optimization, SEO, styling, etc.. Plus, you get two screen sharing sessions of 45 minutes each with specialists and one SEO consultation call of 45 minutes. In general, you get six rounds of implementations.

Furthermore, Flothemes provides features like SSL implementation, WordPress setup, Typography, color scheme stylization, and much more. You also get complete design freedom, SEO options, and a dash.

Pricing:

While their themes cost a one-time $279, Flothemes offers three pricing plans for their site setup services, including:

Simple Installation Bundle: $499

Advanced setup packs: $999

Pro Setup packages: $1,999

The Simple Setup Package can help you skip the technical components and jump straight to adding content and personalizing your motif. It provides features like WordPress installation, site layout setup, theme setup, WordPress transfer, website launching, etc..

The Advanced Setup Package incorporates full assistance with website setup, styling & launching, site speed optimization & an SEO consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..

Pro Setup Package contains all of the features from the Advanced Setup Package along with the tailored mockup & execution for your homepage.

Best Site Tool with Integrated CRM Tools

HubSpot is a top-notch CRM tool that also includes a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages either from scratch or using their pre-built templates.

Their drag-and-drop editor uses responsive design to help you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.

Unlike other tools on this list, HubSpot comes integrated with a broad assortment of marketing applications, including tools to manage email advertising, get found online, and capture, engage with and understand leads.

By way of instance, when you make a webpage, you may add calls-to-action and forms that convert visitors into prospects. Then, when you know your traffic, you can dynamically create content unique to website visitors based on their location, device, speech, traffic source, or some other detail you choose to capture on your HubSpot CRM.

This integrated marketing suite covers all parts of the customer lifecycle:

Forms, live chat, and conversational chatbots capture prospects.

Email advertising, retargeting, and messenger integrations send customized messages to your leads.

Their contact builder, analytics tools, and record segmentation help you understand your own prospects.

Personalized experiences, calls-to-action, and smart content turns leads into clients.

Overall, if you are seeking a website builder that also comes with a full-featured set of CRM and marketing tools, HubSpot is your best alternative.

The World’s Most Popular CMS

Easiest Free Website Builder for Small Sites

Best Digital Advertising Website Builder for Local Firms

A Personalized Website with the Power of AI

Best for Enormous Online Stores

Great for Photographers and Artists

Best for startups that want to make bootstrapped sites

Best Website Builder for Agencies and Multilingual Websites

What is a Website Builder?

A website builder is a tool that allows anyone to manage a website and domain name without manual programming. In other words, a site builder is a tool or software application to help you build a website.

In the old days of the net, programmers needed to understand HTML and CSS to create a site. Today, if you wish to code a site, there is a steep learning curve — you want to have extensive knowledge of JavaScript and PHP. Not so with site builders.

These tools assist everyone from small businesses and bloggers to news websites and ecommerce businesses easily create sites in minutes.

How much does it cost to construct a website?

Is Wix better than WordPress?

How much does a website cost monthly?

Does Google have a website builder?

Can I get a free site for my business?

There you have it — my list of the greatest website builders. As there are 74 choices out there, I have condensed the listing down to the top so that you can choose the option that is right for your business or online brand.

If you are looking for the best website builder overall, I recommend you begin with Wix.

For the best designs and templates, check out Squarespace.

If you need an e-commerce website to sell products online, Shopify is a good choice.

What website builder do you use?