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17 Best Website Builders: Wix, Squarespace, and More (2021)

Picking the best website builder can be hard, as there are 74 popular choices to choose from.

In this guide, I ranked and reviewed the best website builders to create a web site based on price, reliability, web hosting solutions , technical support, website speed, SEO, features, ease of use, template design, and more.

We will also compare:

The best website builders for small companies.

The best free and cheap options.

The ones with the best SEO.

The best platforms with online shop capabilities.

The very best builders for agencies.

And the best choices for photographers and artists.

What is the Best Website Builder?

Using a site builder is a quick and easy way to build a presence for your brand or internet business. These tools simplify your site management by combining domain registration, hosting, and website design into one stage.

If you are not too knowledgeable about web design and development, you will want to go with an easy drag and drop editor.

The choice is all up to you.

Here are my top picks for the best site builder to use this year.

Wix.

Best Website Builder for Small Business ($13/month)

Wix is the most popular website builder available on the current market, with over 100 million consumers.

They have 500+ ready-to-use templates to design your website in any business. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).

Their designs also appear beautiful, with scroll effects, and innovative design features like animation and video backgrounds.

If you already have a domain name on GoDaddy or want to register one at Wix.com, they make it super simple. Also, if you’d like to add e-commerce to your site so you could sell online, plans start a $20/month.

If you are a small company, I urge Wix as the best online store builder. You don’t necessarily require a platform with more advanced options like BigCommerce and Shopify. Wix website owners that want to add an e-commerce store can get these great new features.

Wix is the most user-friendly website tool on the market. You can almost always customize the appearance and feel of your site with no programming knowledge.

They also have a tool named Artificial Design Intelligence (ADI) — the first artificial intelligence website builder. Wix ADI learns about your website and uses that information to design a website tailored to your specific needs.

This tool leverages AI choosing from countless combinations of images, text, designs, and contact forms.

Finally, if you’re looking for the best site builder for small companies, Wix is the best option.

Read my full Wix review for more in-depth analysis.

Get started with Wix.

Best Modern Website Builder with Free Plans (free — $3.49/mo)

Zyro is a website builder with a mission to help local companies to tell their unique stories online.

Overall, they are best known for speed and simplicity.

With Zyro, you can create a company site quickly and easily with no programming required. Your website also loads fast because of the light frame and looks great on all devices.

With a strong set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop tool, mobile-readiness, and more than one million stock pictures to choose from.

One of the standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.

To get started with this tool, you pick your type of business, then write 2-3 paragraphs describing your brand and context. You then adjust your AI settings and customize them based on length, expertise, and creativity degree. Lastly, you click the Generate button and see your distinctively created content.

Since content generation is a challenge for many website owners, this tool generates new paragraphs for you that can rank better in search and increase conversion rates.

Another excellent features include:

Built-in search engine optimization tools to improve your search rankings.

A free SSL certificate and custom domain names.

An AI-driven logo and slogan manufacturer.

24/7 customer support via email and live chat.

AI heatmaps to improve website conversions and predict visitor behavior.

Mobile-optimized, fast-loading website designs.

Free website design templates for different industries like creative agencies, startups, fashion brands, wellness businesses, bakeries, and more.

Zyro offers three primary pricing programs — a free plan, a mid-tier”Basic” plan at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.

Their free plan doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.

Next, their “Basic” program allows you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools like Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that is most acceptable for small and medium-sized businesses.

Finally, their “Unleashed” program provides every Zyro feature and gives unlimited bandwidth and storage. At this affordable price of $3.49/month, it makes sense to go for this program and enjoy the unlimited features if you’re planning to have a lot of content on your website.

Overall, Zyro is best for small businesses seeking to create and grow a site fast, save money on composing and logo-making with their AI tools, rank high on search engines, and increase conversion rates with high quality, mobile-friendly design templates.

You can get started with Zyro free of charge to check out their platform, then upgrade to a paid program when you’re ready to grow your internet business.

Get started with Zyro and begin building your website today.

Best Website Design for Personal Sites ($12/month)

When I think of Squarespace, my mind goes right for their beautifully designed home page. They truly know how to create beautiful, high-quality sites that look great for both small businesses and personal websites alike.

With over 100 design templates to choose from, they lead the pack in regards to design. Squarespace templates appear excellent down to every detail. The fonts, color schemes, and imagery all mesh perfectly for any website.

Besides design, their stage is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.

You drag elements like pictures, headings, and text on the page and position it where you want. They also offer multiple user permissions, Google AMP functionality, and you can schedule your articles:

A few small search engine optimization limits hold Squarespace back from being #1 on this list. First, my XML sitemap pulled in two versions of each page with and without a trailing slash”/.” This double indexing could potentially lead to SEO and duplicate content problems later on. They didn’t have an easy fix the last time I checked.

Secondly, your site headlines always become your meta titles, so be careful when adding your headlines for SEO. You can read more in my whole Wix vs Squarespace review.

Other great features compensate for these drawbacks. Their ease of use is top-notch — websites are elementary to assemble with their editing tools. In-built analytics tools provide continuous data on-site visitors if you’re not using Google Analytics. Plus, it’s tough to go wrong with a beautifully-designed website for just $12/month.

Monthly prices range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly prices are based on a one-year contract, and Squarespace includes a free domainname. The Personal plan provides a free domain name, unlimited storage and bandwidth, free SSL, and 24/7 customer service.

Overall, if you are a small business that needs first-rate web design or a blogger who wants your content to look great, Squarespace is a reliable option.

Best Free Website Builder (Free — $25/month)

Weebly powers over 530,000 domain names and is known as the easy site builder of choice for people without much technical experience. They offer a lot of great features. If you are a blogger, you can use Weebly.com to pick a domain name and use their editor to add your own text, images, and content.

They also have a mobile program to keep track of your website’s functionality on the go. And email marketing tools let you send newsletters to your subscribers from inside their tool.

They have a free plan which includes 500 MB of storage, a free SSL certificate, and a domain name with Weebly branding. You can use a custom domain with this plan but are forced to have Weebly branding throughout your site. Also, the free program only comes with email and chat support, but no phone service.

Weebly’s paid programs vary from $5 to $25 per month. On the high end, their Business Strategy gets you innovative e-commerce functionality, a free domainname, and $200 of Google ad credits.

Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments through Square and other suppliers.

The level of customer support you receive is based on your subscription level. You’ll find assistance yourself in several areas, including their site, support center, community discussion, social media, and programmer documentation. They also have live chat, email, and phone support.

If you’re searching for a simple website creator to get up and running, I recommend you get started using Weebly.

Best Website Builder for Ecommerce ($29/month)

Shopify is a favorite ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of program partners.

While not every site owner needs product-selling performance, I added Shopify into the list because any small business could use them to install their website.

Have a salon for example.

With Shopify, not only could you set up a quick site including a blog, a map of your location, contact information, and appointment scheduling (with an app), but you could also sell hair care products online. This creates not only a website but another online source of revenue for your business.

Shopify has a lot of features you’d come to expect from other tools on this list, including hosting, your own domain name, 70+ professional themes, a free SSL certificate, and marketing and SEO features.

They also offer mobile commerce, 100+ payment gateways, automatic carrier shipping rates, automatic tax rates, and the full checkout experience. Plus, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.

If you’re setting up a new website and believe that you might want to sell products online in the future, it’s better to begin with Shopify instead of another tool that doesn’t take online shopping too.

They offer three plans ranging from $29/month to $299/month. The $29/month Basic Shopify Plan should give site owners everything they need, including a complete website, an internet store with unlimited products, blog features, 24/7 support, and more.

If you’d like to give Shopify a try, they give a 14-day free trial with no credit card required.

Best For Professional Designers ($16 per month).

Some of its other Important features include:

You can add and edit content to your live website.

Invite other group members to collaborate on a single dashboard.

Add up to 100 pages to your site.

99.9% uptime guaranteed and SSL certificate.

Automated backup.

Custom fonts available.

Create custom 404 pages.

Customer care through email, Webflow community forum, and help center.

Integration with Zapier enables you to connect with tools such as Slack, MailChimp, and Asana.

You can add up to 3000 products on your website with eCommerce support.

Finest WordPress Themes for Photography and Creative Websites ($279 one-time).

Flothemes is a company that offers customizable WordPress themes. These templates help you build websites inside of WordPress without the need for custom coding. It’s powered by Flex block, a powerful free stream page builder, providing limitless customization options.

All the templates and themes come with premade designs and content blocks. You can also customize colors, fonts, the arrangement of the page, and more.

Flothemes help you build your site in a few measures, including:

Register a domain name and hosting service provider for your website. You can also check Flothemes cloud hosting services, starting at $26 a month.

Install WordPress.org and join it to your website hosting. Luckily, most hosting services offer a one-click WordPress setup.

Finally, pick a theme for your website or portfolio.

You can watch several how-to tutorials by Flothemes or contact the customer support team.

If you need help setting up the entire website, you can drop a message, and their team will do everything for you.

Flothemes will allow you to set up your site for just $499-$1999. Besides setting up your website from the beginning, they also provide services like page loading speed optimization, SEO, styling, etc.. In addition, you get two screen sharing sessions of 45 minutes each with specialists and one SEO consultation call of 45 minutes. In general, you get six rounds of implementations.

Additionally, Flothemes provides features like SSL implementation, WordPress installation, Typography, color scheme stylization, and much more. You also get complete design freedom, SEO options, and a dash.

Pricing:

While their subjects cost a one-time $279, Flothemes offers three pricing strategies for their website setup services, including:

Simple Installation Bundle: $499

Advanced setup packs: $999

Pro Setup packages: $1,999

The Easy Setup Package helps you skip the technical parts and jump straight to adding content and personalizing your theme. It provides features like WordPress installation, site layout setup, theme installation, WordPress transfer, website launch, etc..

The Advanced Setup Package incorporates full assistance with site setup, styling & launch, site speed optimization & an search engine optimization consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..

Pro Setup Package includes all the features from the Advanced Setup Package together with the tailored mockup & implementation for your homepage.

Best Site Tool with Integrated CRM Tools

HubSpot is a topnotch CRM tool that also has a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages from scratch or using their pre-built templates.

Their drag-and-drop editor uses responsive design to help you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.

Unlike other tools on this list, HubSpot comes integrated with a wide assortment of marketing applications, including tools to manage email marketing, get found online, and catch, engage with and understand leads.

By way of example, when you make a webpage, you can add calls-to-action and forms that convert visitors into prospects. Then, when you know your traffic, you can dynamically create content unique to website visitors based on their location, device, speech, traffic origin, or any other detail you choose to capture in your HubSpot CRM.

This integrated marketing suite covers all parts of the customer lifecycle:

Types, live chat, and conversational chatbots capture prospects.

Email advertising, retargeting, and messenger integrations send personalized messages to your leads.

Their contact builder, analytics tools, and record segmentation help you understand your leads.

Personalized experiences, calls-to-action, and smart content turns leads into clients.

Overall, if you’re looking for a website builder that also includes a full-featured pair of CRM and marketing tools, HubSpot is your best choice.

The World’s Most Popular CMS

Easiest Free Website Builder for Small Websites

Best Digital Advertising Website Builder for Local Businesses

A Personalized Website with the Power of AI

Best for Large Online Stores

Great for Photographers and Artists

Best for startups that want to make bootstrapped websites

Best Website Builder for Agencies and Multilingual Websites

What is a Website Builder?

A website builder is a tool that allows anyone to manage a website and domain name without manual programming. In other words, a website builder is a tool or software application that will help you build a web site.

In the old days of the net, programmers needed to understand HTML and CSS to make a site. Today, if you want to code a site, there is a steep learning curve — you need to have extensive knowledge of JavaScript and PHP. Not so with website builders.

These tools assist everyone from small businesses and bloggers to news sites and ecommerce businesses easily create websites in minutes.

How much does it cost to build a website?

Is Wix better than WordPress?

How much does a website cost monthly?

Does Google have a website builder?

Can I get a free site for my company?

There you have it — my list of the greatest website builders. Because there are 74 choices out there, I have condensed the list down to the top so that you may choose the option that is right for your small business or online brand.

If you’re looking for the best site builder overall, I recommend you get started with Wix.

For the best designs and templates, take a look at Squarespace.

If you need an e-commerce site to sell products online, Shopify is a good choice.

What website builder do you use?