17 Best Website Builders: Wix, Squarespace, and More (2021)
Picking the best site builder can be difficult, because there are 74 popular choices to select from.
In this guide, I rated and reviewed the best website builders to create a website based on price, reliability, web hosting solutions , technical support, website speed, SEO, features, ease of use, template design, and much more.
We’ll also compare:
The best website builders for small companies.
The best free and affordable options.
Those with the best SEO.
The best platforms with online store capabilities.
The very best builders for agencies.
And the best options for photographers and artists.
What is the Best Website Builder?
Using a site builder is a fast and easy way to construct a presence for your brand or online business. These tools simplify your website management by combining domain registration, hosting, and website design into one platform.
If you are not too knowledgeable about web design and development, you will want to go with a simple drag and drop editor.
The choice is all up to you.
Here are my top picks for the best website builder to use this year.
Best Site Builder for Small Business ($13/month)
Wix is the most popular website builder available on the current market, with over 100 million consumers.
They have 500+ ready-to-use templates to design your website in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also appear beautiful, with scroll effects, and advanced design features like animation and video backgrounds.
If you already have a domain name on GoDaddy or need to register one at Wix.com, they make it super easy. Also, if you’d like to add e-commerce to your website so you could sell online, plans start a $20/month.
If you are a small company, I recommend Wix as the best online store builder. You don’t necessarily require a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to bring an e-commerce store can find these excellent new features.
Wix is the most user-friendly site tool on the market. You can almost always customize the appearance and feel of your site with no coding knowledge.
They also have a tool called Artificial Design Intelligence (ADI) — the first artificial intelligence website builder. Wix ADI learns on your site and uses that information to design a website tailored to your precise needs.
This tool leverages AI choosing from billions of combinations of pictures, text, designs, and contact forms.
Ultimately, if you’re looking for the best website builder for small companies, Wix is the best choice.
Read my whole Wix review for more in-depth analysis.
Get started with Wix.
Best Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a website builder with a mission to help local businesses to tell their unique stories online.
Overall, they are famous for simplicity and speed.
With Zyro, you may make a company site fast and easily with no programming required. Your site also loads fast due to the light frame and looks great on all devices.
With a strong set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop tool, mobile-readiness, and over one million stock pictures to select from.
One of the standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.
To begin with this tool, you choose your type of business, then write 2-3 paragraphs describing your brand and context. Then you adjust your AI settings and customize them based on length, expertise, and creativity level. Last, you click on the Create button and see your uniquely generated content.
Since content generation is a challenge for many website owners, this tool generates new paragraphs for you that can rank better in search and increase conversion rates.
Some other excellent features include:
Built-in SEO tools to increase your search rankings.
A free SSL certificate and custom domain names.
An AI-driven logo and slogan manufacturer.
24/7 customer support via email and live chat.
AI heatmaps to improve website conversions and predict visitor behavior.
Mobile-optimized, fast-loading website layouts.
Free website design templates for different industries like creative services, startups, fashion brands, wellness companies, bakeries, and much more.
Zyro offers three main pricing programs — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” program at $3.49/month.
Their free plan doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Next, their “Basic” program allows you to connect your domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools such as Google Tag Manager, Google Analytics, and Facebook pixels. This is a very popular plan that is most suitable for small and medium-sized companies.
Finally, their “Unleashed” plan provides every Zyro attribute and provides unlimited bandwidth and storage. At such an affordable price of $3.49/month, it makes sense to go with this program and enjoy the unlimited features if you plan to get a great deal of content on your site.
Overall, Zyro is best for small businesses seeking to create and develop a site fast, save money on writing and logo-making using their AI tools, rank high on search engines, and increase conversion rates with high quality, mobile-friendly design templates.
You can get started with Zyro free of charge to test out their platform, then upgrade to a paid program when you’re ready to grow your internet business.
Get started with Zyro and start building your website today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes directly to their beautifully designed home page. They truly know how to make beautiful, high-quality sites that look great for both small businesses and personal websites alike.
With over 100 design templates to select from, they lead the pack when it comes to design. Squarespace templates appear excellent down to every detail. The fonts, color schemes, and vision all mesh flawlessly for any site.
Besides design, their stage is great for bloggers. I tested out their WYSIWYG blog editor, and it’s very intuitive.
You drag elements like images, headings, and text onto the page and position it where you want. They also offer multiple user permissions, Google AMP performance, and you can schedule your articles:
A few small SEO limits hold Squarespace back from being #1 on this list. First, my XML sitemap pulled in two versions of every page with and without a trailing slash”/.” This dual indexing could potentially lead to SEO and duplicate content issues down the road. They didn’t have a simple fix the last time I checked.
Secondly, your blog headlines always become your meta titles, so be careful when adding your headlines for SEO. You can read more in my whole Wix vs Squarespace review.
Other great features compensate for these drawbacks. Their ease of use is topnotch — websites are elementary to assemble with their editing tools. In-built analytics tools provide continuous data onsite traffic if you’re not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed site for just $12/month.
Monthly costs range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly prices are based on a one-year contract, and Squarespace includes a free domain. The Personal plan provides a free domain name, unlimited storage and bandwidth, free SSL, and 24/7 customer support.
Overall, if you’re a small company that needs first-rate web design or a blogger who wants your articles to appear great, Squarespace is a reliable choice.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domains and is known as the easy website builder of choice for people without much technical expertise. They offer a great deal of great features. If you are a blogger, you can use Weebly.com to select a domain name and use their editor to add your own text, pictures, and articles.
They also have a mobile app to keep track of your site’s functionality on the go. And email marketing tools allow you to send newsletters to your subscribers from within their tool.
They have a free plan which includes 500 MB of storage, a free SSL certificate, and a domain name with Weebly branding. You can use a custom domain name with this plan but are made to have Weebly branding throughout your site. Additionally, the free program only includes email and chat support, but no phone service.
Weebly’s paid plans vary from $5 to $25 per month. On the high end, their Business Plan gets you advanced e-commerce performance, a free domainname, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other providers.
The degree of customer support you receive is based on your subscription level. You’ll find assistance yourself in several locations, including their blog, service centre, community discussion, social networking, and developer documentation. They also have live chat, email, and phone support.
If you’re searching for a simple website creator to get up and running, I recommend you begin using Weebly.
Best Website Builder for Ecommerce ($29/month)
Shopify is a favorite ecommerce platform used by over 800,000 online companies so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse due to their simple dashboard and integrations with thousands of program partners.
While not every site owner needs product-selling functionality, I added Shopify into the list because almost any small business could use them to set up their website.
Have a salon for example.
With Shopify, not only could you set up a quick website including a blog, a map of your location, contact info, and appointment scheduling (with a program ), but you could also sell hair care products online. This creates not only a website but another online source of revenue for your company.
Shopify has a great deal of features you’d come to expect from other tools on this list, including hosting, your own domain name, 70+ professional topics, a free SSL certificate, and promotion and SEO features.
They also offer mobile commerce, 100+ payment gateways, automatic carrier shipping rates, automated tax rates, and the complete checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.
If you’re setting up a new website and believe that you may want to sell products online in the future, it is better to begin with Shopify instead of another instrument that doesn’t take online shopping as seriously.
They offer three plans ranging from $29/month to $299/month. The $29/month Basic Shopify Plan should give website owners everything they want, including a full website, an internet store with unlimited products, blog features, 24/7 support, and more.
If you’d like to give Shopify a try, they give a 14-day free trial with no credit card required.
Best For Professional Designers ($16 per month).
Some of its other Important features include:
You can edit and add content to your live website.
Invite additional team members to collaborate on a single dash.
Add up to 100 pages to your website.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer support via email, Webflow community forum, and help centre.
Integration with Zapier lets you connect with tools such as Slack, MailChimp, and Asana.
You can add up to 3000 products on your website with eCommerce support.
Finest WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a business that provides customizable WordPress themes. These templates help you build websites inside of WordPress without the need for custom coding. It is powered by Flex block, a potent free stream page builder, providing limitless customization choices.
All the templates and themes come with premade layouts and content blocks. You may also customize colors, fonts, the structure of the page, and more.
Flothemes help you build your site in a few steps, including:
Register a domain name and hosting service provider for your website. You can even check Flothemes cloud hosting services, starting at $26 a month.
Install WordPress.org and join it to your website hosting. Fortunately, most hosting services offer a one-click WordPress setup.
Finally, pick a theme for your website or portfolio.
You’ll be able to watch several how-to tutorials by Flothemes or contact the customer support team.
If you need assistance setting up the entire site, you can drop a message, and their staff will do everything for you.
Flothemes will allow you to set up your site for just $499-$1999. Besides setting up your site from the beginning, they also offer services like page loading speed optimization, SEO, styling, etc.. Plus, you get two display sharing sessions of 45 minutes each with specialists and one SEO consultation call of 45 minutes. In general, you get six rounds of implementations.
Additionally, Flothemes provides features like SSL implementation, WordPress installation, Typography, color scheme stylization, and more. You also get complete design freedom, SEO options, and a dash.
While their subjects cost a one-time $279, Flothemes offers three pricing strategies for their site setup services, including:
Simple Installation Bundle: $499
Advanced setup packs: $999
Pro Installation packs: $1,999
The Easy Setup Package can help you skip the technical parts and jump directly to adding content and personalizing your motif. It offers features like WordPress installation, website layout setup, theme installation, WordPress transfer, site launch, etc..
The Advanced Setup Package includes full assistance with site setup, styling & launching, site speed optimization & an SEO consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..
Pro Installation Package includes all the features from the Advanced Setup Package along with the tailored mockup & implementation for your homepage.
Best Site Tool with Integrated CRM Tools
HubSpot is a top-notch CRM tool which also includes a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages from scratch or using their pre-built templates.
Their drag-and-drop editor uses responsive design that will assist you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this listing, HubSpot comes integrated with a wide range of marketing applications, including tools to manage email marketing, get found online, and catch, engage with and understand prospects.
By way of example, when you create a webpage, you may add calls-to-action and forms that convert visitors into leads. Then, when you understand your visitors, you can dynamically create content unique to site visitors based on their location, device, language, traffic source, or any other detail you choose to capture in your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Forms, live chat, and conversational chatbots capture prospects.
Email advertising, retargeting, and messenger integrations send personalized messages to your leads.
Their contact builder, analytics tools, and list segmentation help you understand your own leads.
Personalized experiences, calls-to-action, and smart content turns leads into clients.
Overall, if you’re looking for a website builder that also comes with a full-featured set of CRM and marketing tools, HubSpot is the ideal choice.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Sites
Best Digital Marketing Website Builder for Local Firms
A Personalized Website with the Power of AI
Best for Enormous Online Stores
Great for Photographers and Artists
Best for startups that want to make bootstrapped websites
Best Site Builder for Agencies and Multilingual Websites
What’s a Website Builder?
A website builder is a tool which allows anyone to manage a site and domain name without manual coding. In other words, a site builder is a tool or software program that will help you build a web site.
These tools assist everyone from small companies and bloggers to information websites and ecommerce businesses easily create sites in minutes.
How much does it cost to build a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a site builder?
Can I get a free website for my business?
There you have it — my list of the top website builders. As there are 74 options out there, I have condensed the listing down to the very best so that you may choose the option that’s perfect for your business or online brand.
If you are looking for the best site builder complete, I recommend you get started with Wix.
For the best designs and templates, take a look at Squarespace.
If you will need an e-commerce site to sell products online, Shopify is a good choice.
What website builder do you use?