Online store website

17 Best Website Builders: Wix, Squarespace, and More (2021)

Picking the best website builder can be difficult, as there are 74 popular choices to select from.

In this guide, I rated and reviewed the best website builders to make a website based on cost, reliability, web hosting services, technical assistance, website speed, SEO, features, ease of use, template design, and more.

We’ll also compare:

The best website builders for small companies.

The best free and cheap choices.

The ones with the best SEO.

The best platforms with online shop capabilities.

The best builders for agencies.

And the best options for photographers and artists.

What is the Best Website Builder?

Using a website builder is a quick and easy way to build a presence for your brand or internet business. These tools simplify your website management by combining domain registration, hosting, and site design into one stage.

If you are not too savvy with web design and development, you will want to go with a simple drag and drop editor.

The choice is all up to you.

Here are my top picks for the best website builder to use this year.

Wix.

Best Site Builder for Small Business ($13/month)

Wix is the most popular website builder on the current market, with over 100 million users.

They have 500+ ready-to-use templates to design your website in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).

Their designs also look beautiful, with scroll effects, and advanced design features like animation and video backgrounds.

In case you already have a domain name on GoDaddy or need to register one at Wix.com, they make it super easy. Also, if you’d like to add e-commerce to your website so that you can sell online, plans begin a $20/month.

If you are a small company, I urge Wix as the best online store builder. You don’t necessarily require a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to add an e-commerce store can find these excellent new features.

Wix is the most user-friendly site tool on the market. You can almost always customize the look and feel of your site with no programming knowledge.

They also have a tool named Artificial Design Intelligence (ADI) — the first artificial intelligence website builder. Wix ADI learns about your website and uses that information to design a website tailored to your precise needs.

This tool leverages AI choosing from billions of combinations of images, text, designs, and contact forms.

Finally, if you’re seeking the best site builder for small companies, Wix is your very best choice.

Read my full Wix review for more in-depth analysis.

Get started with Wix.

Greatest Modern Website Builder with Free Plans (free — $3.49/mo)

Zyro is a website builder with a mission to help local companies to tell their unique stories online.

Overall, they are best known for speed and simplicity.

With Zyro, you may make a company site fast and easily with no programming required. Your website also loads fast because of its light framework and looks great on all apparatus.

With a strong set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop tool, mobile-readiness, and more than one million stock pictures to select from.

One of their standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.

To begin with this tool, you pick your type of business, then write 2-3 sentences describing your brand and circumstance. Then you adjust your AI settings and customize them based on duration, expertise, and creativity degree. Last, you click on the Generate button and see your uniquely created content.

Since content generation is a challenge for many site owners, this tool creates new paragraphs for you which can rank better in search and increase conversion rates.

Some other excellent features include:

Built-in SEO tools to increase your search rankings.

A free SSL certificate and custom domains.

An AI-driven logo and slogan maker.

24/7 customer support via email and live chat.

AI heatmaps to improve website conversions and forecast visitor behaviour.

Mobile-optimized, fast-loading website designs.

Free website design templates for different industries like creative services, startups, fashion brands, wellness businesses, bakeries, and much more.

Zyro offers three main pricing programs — a free plan, a mid-tier”Basic” plan at $1.99/month, and their high-tier”Unleashed” program at $3.49/month.

Their free program does not include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.

Their “Basic” program allows you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools like Google Tag Manager, Google Analytics, and Facebook pixels. This is a very popular plan that’s most acceptable for small and medium-sized businesses.

Finally, their “Unleashed” plan provides every Zyro feature and provides unlimited storage and bandwidth. At such an affordable price of $3.49/month, it makes sense to go for this plan and enjoy the unlimited features if you plan to have a lot of content on your website.

Overall, Zyro is ideal for small businesses seeking to create and grow a site fast, save money on writing and logo-making using their AI tools, rank higher on search engines, and increase conversion rates with high quality, mobile-friendly design templates.

You can begin with Zyro for free to check out their stage, then upgrade to a paid program when you’re ready to grow your online business.

Get started with Zyro and begin building your website today.

Best Website Design for Personal Sites ($12/month)

When I think of Squarespace, my mind goes right for their beautifully designed home page. They truly know how to make beautiful, high-quality websites that look great for both small businesses and personal websites alike.

With over 100 design templates to select from, they lead the pack when it comes to design. Squarespace templates look excellent down to every detail. The fonts, color schemes, and imagery all mesh perfectly for any website.

Besides design, their platform is great for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.

You drag elements like pictures, headings, and text onto the page and place it where you want. They also offer multiple user permissions, Google AMP performance, and you can schedule your posts:

A few small search engine optimization limits hold Squarespace back from being #1 on this list. To begin with, my XML sitemap pulled in two versions of every page with and without a trailing slash”/.” This double indexing could potentially lead to SEO and duplicate content issues later on. They didn’t have an easy fix the last time I checked.

Secondly, your blog headlines become your meta names, so be careful when adding your headlines for SEO. You can read more in my full Wix vs Squarespace review.

Other great features compensate for these drawbacks. Their ease of use is topnotch — sites are elementary to assemble with their editing tools. In-built analytics tools provide continuous data on-site visitors if you’re not using Google Analytics. Plus, it’s tough to go wrong with a beautifully-designed site for only $12/month.

Monthly prices range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly prices are based on a one-year contract, and Squarespace includes a free domainname. The Personal program provides a free domain name, unlimited storage and bandwidth, free SSL, and 24/7 customer support.

In general, if you are a small business that needs first-rate web design or a blogger who wants your content to look great, Squarespace is a trusted choice.

Best Free Website Builder (Free — $25/month)

Weebly powers over 530,000 domain names and is called the easy site builder of choice for people without much technical expertise. They offer a great deal of great features. If you’re a blogger, you can use Weebly.com to pick a domain name and use their editor to add your text, images, and content.

They also have a mobile app to keep track of your website’s performance on the go. And email marketing tools allow you to send newsletters to your subscribers from within their tool.

They have a free plan which includes 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain name with this plan but are made to have Weebly branding throughout your website. Also, the free program only includes chat and email support, but no phone support.

Weebly’s paid plans vary from $5 to $25 per month. On the high end, their Business Plan gets you advanced e-commerce functionality, a free domainname, and $200 of Google ad credits.

Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments through Square and other providers.

The level of customer support you receive is based on your subscription level. You’ll find assistance yourself in many areas, including their blog, support centre, community forum, social media, and developer documentation. They also have live chat, email, and phone support.

If you’re searching for a simple site creator to get up and running, I suggest that you get started using Weebly.

Best Website Builder for Ecommerce ($29/month)

Shopify is a favorite ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of app partners.

While not every site owner needs product-selling performance, I added Shopify to the list because almost any small business could use them to set up their site.

Have a salon for example.

With Shopify, not only could you set up a quick site including a site, a map of your location, contact information, and appointment scheduling (with an app), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your company.

Shopify has a lot of features you’d come to expect from other tools on this list, such as hosting, your own domain name, 70+ specialist topics, a free SSL certificate, and promotion and SEO features.

They also supply mobile commerce, 100+ payment gateways, automatic carrier shipping rates, automated tax rates, and the full checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and more.

If you’re setting up a new website and believe that you may want to sell products online in the future, it’s better to get started with Shopify rather than another instrument that doesn’t take online shopping too.

They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give site owners everything they need, including a complete website, an internet store with unlimited products, blog features, 24/7 support, and more.

If you’d like to give Shopify a try, they give a 14-day free trial with no credit card required.

Best For Professional Designers ($16 per month).

Some of its other Important features include:

You can edit and add content to your live site.

Invite other team members to collaborate on a single dashboard.

Add up to 100 pages to your website.

99.9% uptime guaranteed and SSL certificate.

Automated backup.

Custom fonts available.

Create custom 404 pages.

Customer support through email, Webflow community forum, and help center.

Integration with Zapier lets you connect with tools such as Slack, MailChimp, and Asana.

You can add up to 3000 products on your site with eCommerce support.

Finest WordPress Themes for Photography and Creative Websites ($279 one-time).

Flothemes is a business that offers customizable WordPress themes. These templates enable you to build websites inside of WordPress with no need for custom coding. It is powered by Flex block, a potent free flow page builder, providing limitless customization choices.

All the templates and themes include premade designs and content blocks. You can also customize colors, fonts, the arrangement of the webpage, and more.

Flothemes help you build your website in a few measures, including:

Register a domain name and hosting service provider for your website. You can also check Flothemes cloud hosting services, starting at $26 per month.

Install WordPress.org and join it to your website hosting. Luckily, most hosting services provide a one-click WordPress installation.

Finally, select a theme for your site or portfolio.

You can see several how-to tutorials by Flothemes or contact the customer support team.

If you need assistance setting up the whole website, you can drop a message, and their staff will do everything for you.

Flothemes can allow you to set up your site for just $499-$1999. Besides setting up your site from the beginning, they also provide services like page load speed optimization, SEO, styling, etc.. In addition, you get two screen sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. All in all, you get six rounds of implementations.

Furthermore, Flothemes provides features like SSL implementation, WordPress installation, Typography, color scheme stylization, and much more. You also find complete design freedom, SEO options, and a dashboard.

Pricing:

While their themes cost a one-time $279, Flothemes offers three pricing plans for their site setup services, including:

Simple Setup Package: $499

Advanced setup packages: $999

Pro Setup packages: $1,999

The Simple Setup Package helps you skip the technical parts and jump directly to adding content and personalizing your motif. It provides features like WordPress installation, website layout setup, theme setup, WordPress transfer, site launch, etc..

The Advanced Setup Package includes full assistance with site setup, styling & launching, site speed optimization & an SEO consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..

Pro Installation Package contains all of the features from the Advanced Setup Package along with the tailored mockup & execution for your homepage.

Best Site Tool with Integrated CRM Tools

HubSpot is a topnotch CRM tool which also includes a full-featured CMS and website builder. Using their platform, you can create website pages, blog posts, landing pages either from scratch or using their pre-built templates.

Their drag-and-drop editor uses responsive design that will assist you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.

Unlike other tools on this listing, HubSpot comes integrated with a wide assortment of marketing applications, including tools to manage email marketing, get found online, and catch, engage with and understand leads.

By way of example, when you create a webpage, you can add calls-to-action and forms that convert visitors into prospects. Then, when you understand your visitors, you can dynamically create content unique to website visitors based on their location, device, language, traffic origin, or some other detail you choose to catch on your HubSpot CRM.

This integrated marketing suite covers all parts of the customer lifecycle:

Forms, live chat, and conversational chatbots capture leads.

Email marketing, retargeting, and messenger integrations send personalized messages to your prospects.

Their contact builder, analytics tools, and record segmentation help you understand your leads.

Personalized experiences, calls-to-action, and smart content turns leads into customers.

Overall, if you’re looking for a site builder that also includes a full-featured pair of CRM and marketing tools, HubSpot is the ideal choice.

The World’s Most Popular CMS

Easiest Free Website Builder for Small Sites

Best Digital Marketing Website Builder for Local Firms

A Personalized Website with the Power of AI

Best for Large Online Stores

Great for Photographers and Artists

Best for startups that want to create bootstrapped websites

Best Website Builder for Agencies and Multilingual Websites

What’s a Website Builder?

A website builder is a tool which allows anyone to manage a site and domain name without manual programming. In other words, a website builder is a tool or software program to assist you build a web site.

In the old days of the web, programmers needed to know HTML and CSS to create a website. Today, if you wish to code a site, there is a steep learning curve — you want to have extensive knowledge of JavaScript and PHP. Not so with website builders.

These tools assist everyone from small companies and bloggers to news websites and ecommerce companies easily create sites in minutes.

How much does it cost to build a website?

Is Wix better than WordPress?

How much does a website cost monthly?

Does Google have a site builder?

Can I get a free website for my company?

There you have it — my list of the greatest website builders. Because there are 74 choices out there, I’ve condensed the listing down to the very best so you may choose the option that’s perfect for your business or online brand.

If you’re looking for the very best site builder overall, I recommend you get started using Wix.

For the best designs and templates, check out Squarespace.

If you will need an e-commerce site to sell products online, Shopify is a fantastic choice.

What website builder do you use?