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17 Best Website Builders: Wix, Squarespace, and More (2021)

Picking the best website builder can be difficult, as there are 74 popular options to choose from.

In this guide, I ranked and reviewed the best website builders to create a web site based on cost, reliability, web hosting solutions , technical support, website speed, SEO, features, ease of use, template design, and more.

We will also compare:

The best website contractors for small companies.

The best free and cheap choices.

The ones with the best SEO.

The best platforms with online shop capabilities.

The top builders for agencies.

And the best options for photographers and artists.

What is the Best Website Builder?

Using a site builder is a fast and easy way to construct a presence for your brand or online business. These tools simplify your website management by combining domain registration, hosting, and site design into one platform.

If you are not too knowledgeable about web design and development, you’ll want to go with a simple drag and drop editor.

The choice is up to you.

Here are my top picks for the best website builder to use this season.

Wix.

Best Website Builder for Small Business ($13/month)

Wix is the most popular website builder available on the market, with over 100 million users.

They have 500+ ready-to-use templates to design your site in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).

Their designs also appear beautiful, with scroll effects, and innovative design features like video and animation backgrounds.

If you already have a domain name on GoDaddy or want to register one at Wix.com, they make it super simple. Also, if you’d like to add e-commerce to your website so you could sell online, plans start a $20/month.

If you’re a small business, I urge Wix as the best online store builder. You don’t necessarily need a platform with more advanced options like BigCommerce and Shopify. Wix website owners that want to add an e-commerce store can get these excellent new features.

Wix is the most user-friendly site tool on the market. You can almost always customize the appearance and feel of your site with no programming knowledge.

They also have a tool called Artificial Design Intelligence (ADI) — the first artificial intelligence website builder. Wix ADI learns on your website and uses that information to design a website tailored to your precise needs.

This tool leverages AI selecting from billions of combinations of images, text, layouts, and contact forms.

Ultimately, if you’re looking for the best website builder for small businesses, Wix is the best option.

Read my full Wix review for more in-depth analysis.

Get started with Wix.

Best Modern Website Builder with Free Plans (free — $3.49/mo)

Zyro is a site builder with a mission to help local companies to tell their unique stories on the web.

Overall, they’re best known for speed and simplicity.

With Zyro, you can create a business website quickly and easily with no programming required. Your website also loads fast because of the light frame and looks great on all apparatus.

With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop tool, mobile-readiness, and over one million stock images to select from.

One of their standout features is their AI Content Generator, which provides SEO-friendly content ideas based on your industry and specific business type.

To get started with this tool, you pick your type of business, then write 2-3 sentences describing your brand and circumstance. You then correct your AI settings and customize them based on duration, expertise, and creativity degree. Lastly, you click on the Generate button and see your uniquely created content.

Since content generation is a challenge for many website owners, this tool creates new paragraphs for you which can rank better in search and increase conversion rates.

Another excellent features include:

Built-in search engine optimization tools to improve your search rankings.

A free SSL certificate and custom domains.

An AI-driven logo and slogan manufacturer.

24/7 customer support via email and live chat.

AI heatmaps to improve website conversions and forecast visitor behavior.

Mobile-optimized, fast-loading website layouts.

Free website design templates for different industries like creative agencies, startups, fashion brands, health businesses, bakeries, and much more.

Zyro offers three main pricing plans — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” program at $3.49/month.

Their free program does not include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.

Next, their “Basic” plan permits you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools like Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that is most acceptable for small and medium-sized companies.

Finally, their “Unleashed” plan provides every Zyro attribute and gives unlimited bandwidth and storage. At this affordable price of $3.49/month, it makes sense to go for this plan and enjoy the unlimited features if you plan to have a great deal of content on your site.

Overall, Zyro is best for small businesses looking to create and grow a site fast, save money on composing and logo-making using their AI tools, rank higher on search engines, and increase conversion rates with high quality, mobile-friendly design templates.

You can get started with Zyro free of charge to test out their platform, then upgrade to a paid plan when you’re ready to grow your online business.

Get started with Zyro and begin building your website today.

Best Website Design for Personal Sites ($12/month)

When I think of Squarespace, my mind goes right for their beautifully designed home page. They truly know how to create beautiful, high-quality websites that look great for both small businesses and personal websites alike.

With over 100 design templates to select from, they lead the pack in regards to design. Squarespace templates appear excellent down to every detail. The fonts, color schemes, and vision all mesh flawlessly for any site.

Besides design, their platform is great for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.

You drag elements like images, headings, and text on the page and position it where you want. They also offer multiple user permissions, Google AMP performance, and you can schedule your posts:

A few small SEO limits hold Squarespace back from being #1 on this list. First, my XML sitemap pulled two versions of each page with and without a trailing slash”/.” This double indexing could potentially lead to SEO and duplicate content issues later on. They didn’t have a simple fix the last time I checked.

Second, your blog headlines always become your meta titles, so be careful when incorporating your headlines for SEO. You can read more in my whole Wix vs Squarespace review.

Other terrific features compensate for these drawbacks. Their ease of use is top-notch — websites are elementary to assemble with their editing tools. In-built analytics tools provide continuous data on-site visitors if you’re not using Google Analytics. Plus, it’s tough to go wrong with a beautifully-designed website for only $12/month.

Monthly costs range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly prices are based on a one-year contract, and Squarespace includes a free domain. The Personal plan provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer support.

Overall, if you are a small business that needs first-rate web design or a blogger that wants your content to appear great, Squarespace is a trusted choice.

Best Free Website Builder (Free — $25/month)

Weebly powers over 530,000 domains and is known as the simple website builder of choice for people without much technical expertise. They offer a lot of great features. If you’re a blogger, you can use Weebly.com to pick a domain name and use their editor to add your text, images, and content.

They also have a mobile program to keep track of your website’s functionality on the go. And email marketing tools allow you to send newsletters to your subscribers from within their tool.

They have a free plan which comes with 500 MB of storage, a free SSL certificate, and a domain name with Weebly branding. You can use a custom domain name with this plan but are forced to get Weebly branding throughout your site. Also, the free program only comes with chat and email support, but no phone service.

Weebly’s paid plans range from $5 to $25 per month. On the high end, their Business Strategy gets you innovative e-commerce functionality, a free domain, and $200 of Google ad credits.

Their e-commerce features include product options/variants, coupon codes, stock management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other suppliers.

The degree of customer support you get is based on your subscription level. You can find assistance yourself in many locations, including their site, service center, community discussion, social media, and programmer documentation. They also have live chat, email, and phone support.

If you’re looking for a simple website creator to get up and running, I recommend you begin with Weebly.

Best Website Builder for Ecommerce ($29/month)

Shopify is a popular ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of program partners.

While not every site owner needs product-selling performance, I added Shopify to the list because any small business could use them to install their site.

Take a salon for instance.

With Shopify, not only could you set up a quick site including a site, a map of your location, contact information, and appointment scheduling (with an app), but you could also sell hair care products online. This creates not only a website but another online source of revenue for your business.

Shopify has a lot of features you’d come to expect from other tools on this list, such as hosting, your own domain name, 70+ professional topics, a free SSL certificate, and marketing and SEO features.

They also offer mobile commerce, 100+ payment gateways, automated carrier shipping rates, automated tax rates, and the full checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.

If you’re establishing a new website and believe that you may want to sell products online in the future, it is far better to begin with Shopify instead of another instrument that doesn’t take online shopping too.

They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give website owners everything they want, including a full website, an internet store with unlimited products, site features, 24/7 support, and much more.

If you want to give Shopify a try, they give a 14-day free trial with no credit card required.

Best For Professional painters ($16 a month).

Some of its other key features include:

You can edit and add content to your live site.

Invite other group members to collaborate on a single dash.

Add up to 100 pages to your website.

99.9% uptime guaranteed and SSL certificate.

Automated backup.

Custom fonts available.

Create custom 404 pages.

Customer support via email, Webflow community forum, and help center.

Integration with Zapier enables you to connect with tools like Slack, MailChimp, and Asana.

You can add up to 3000 products on your site with eCommerce support.

Finest WordPress Themes for Photography and Creative Websites ($279 one-time).

Flothemes is a business that provides customizable WordPress themes. These templates help you build websites inside of WordPress with no need for custom coding. It’s powered by Flex block, a potent free stream page builder, providing limitless customization options.

All the templates and themes include premade designs and content blocks. You may also customize colors, fonts, the arrangement of the page, and more.

Flothemes help you build your site in a few measures, including:

Register a domain name and hosting service provider for your site. You can also check Flothemes cloud hosting services, starting at $26 a month.

Install WordPress.org and join it to your web site hosting. Luckily, most hosting services offer a one-click WordPress installation.

Finally, pick a theme for your website or portfolio.

You can watch several how-to tutorials by Flothemes or contact the customer care team.

If you need assistance setting up the entire website, you can drop a message, and their team will do everything for you.

Flothemes will help you set up your site for only $499-$1999. Besides setting up your website from the start, they also offer services like page load speed optimization, SEO, styling, etc.. In addition, you get two screen sharing sessions of 45 minutes each with specialists and one SEO consultation call of 45 minutes. All in all, you get six rounds of implementations.

Additionally, Flothemes provides features like SSL implementation, WordPress installation, Typography, color scheme stylization, and much more. You also get complete design freedom, SEO options, and a dashboard.

Pricing:

While their subjects cost a one-time $279, Flothemes offers three pricing strategies for their website setup services, including:

Simple Installation Bundle: $499

Advanced setup packages: $999

Pro Installation packs: $1,999

The Simple Setup Package can help you skip the technical parts and jump directly to adding content and personalizing your motif. It provides features like WordPress installation, website layout setup, theme installation, WordPress transfer, site launch, etc..

The Advanced Setup Package includes full assistance with site setup, styling & launch, site speed optimization & an search engine optimization consultation. Additional features include typography & colour scheme stylization, SSL implementation, speed optimization, etc..

Pro Installation Package includes all of the features in the Advanced Setup Package along with the tailored mockup & execution for your homepage.

Best Website Tool with Integrated CRM Tools

HubSpot is a top-notch CRM tool which also has a full-featured CMS and website builder. Using their platform, you can create website pages, blog posts, landing pages from scratch or with their pre-built templates.

Their drag-and-drop editor uses responsive design that will help you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.

Unlike other tools on this list, HubSpot comes integrated with a wide range of marketing software, including tools to manage email advertising, get found online, and capture, engage with and understand prospects.

For example, when you make a webpage, you may add calls-to-action and forms that convert visitors into leads. Then, when you understand your visitors, you can dynamically create content unique to website visitors based on their location, device, speech, traffic origin, or some other detail you choose to catch in your HubSpot CRM.

This integrated marketing suite covers all parts of the customer lifecycle:

Types, live chat, and conversational chatbots capture prospects.

Email advertising, retargeting, and messenger integrations send customized messages to your prospects.

Their contact builder, analytics tools, and record segmentation help you understand your leads.

Personalized experiences, calls-to-action, and smart content turns leads into clients.

Overall, if you’re seeking a site builder that also includes a full-featured set of CRM and marketing tools, HubSpot is your best choice.

The World’s Most Popular CMS

Easiest Free Website Builder for Small Websites

Best Digital Advertising Website Builder for Local Firms

A Personalized Website with the Power of AI

Best for Enormous Online Stores

Great for Photographers and Artists

Best for startups that want to make bootstrapped websites

Best Website Builder for Agencies and Multilingual Websites

What is a Website Builder?

A website builder is a tool that allows anyone to manage a website and domain name without manual coding. In other words, a website builder is a tool or software application to help you build a web site.

In the old days of the net, programmers needed to understand HTML and CSS to create a site. Today, if you wish to code a site, there is a steep learning curve — you want to have extensive knowledge of JavaScript and PHP. Not so with site builders.

These tools help everyone from small businesses and bloggers to news sites and ecommerce companies easily create sites in minutes.

How much does it cost to build a website?

Is Wix better than WordPress?

How much does a website cost monthly?

Does Google have a site builder?

Can I get a free site for my business?

There you have it — my list of the greatest website builders. As there are 74 options out there, I’ve condensed the listing down to the very best so you can choose the option that’s right for your small business or online brand.

If you’re looking for the very best website builder complete, I recommend you get started using Wix.

For the best designs and templates, check out Squarespace.

If you will need an e-commerce website to sell products online, Shopify is a good choice.

What site builder do you use?