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17 Best Website Builders: Wix, Squarespace, and More (2021)

Picking the best website builder can be difficult, as there are 74 popular options to select from.

In this guide, I ranked and reviewed the best website builders to create a web site based on cost, reliability, web hosting solutions , technical assistance, site speed, SEO, features, ease of use, template design, and more.

We will also compare:

The best website contractors for small companies.

The ideal free and affordable choices.

Those with the best SEO.

The top platforms with online store capabilities.

The best builders for agencies.

And the best choices for photographers and artists.

What is the Best Website Builder?

Using a website builder is a fast and easy way to construct a presence for your brand or online business. These tools simplify your site management by combining domain registration, hosting, and website design into one platform.

If you’re not too knowledgeable about web design and development, you will want to go with a simple drag and drop editor.

The choice is up to you.

Here are my top picks for the best site builder to use this season.

Wix.

Best Site Builder for Small Business ($13/month)

Wix is the most popular website builder available on the current market, with over 100 million consumers.

They have 500+ ready-to-use templates to design your website in any business. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).

Their designs also appear beautiful, with scroll effects, and advanced design features like animation and video backgrounds.

In case you already have a domain name on GoDaddy or need to register one at Wix.com, they make it super easy. Also, if you want to add e-commerce to your website so that you can sell online, plans start a $20/month.

If you are a small company, I urge Wix as the best online store builder. You don’t necessarily need a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to add an e-commerce store can find these excellent new features.

Wix is the most user-friendly site tool on the market. You can almost endlessly customize the appearance and feel of your site with no programming knowledge.

They also have a tool named Artificial Design Intelligence (ADI) — the first artificial intelligence site builder. Wix ADI learns on your website and uses that information to design a site tailored to your precise needs.

This tool leverages AI choosing from countless combinations of images, text, layouts, and contact forms.

Ultimately, if you’re looking for the best website builder for small businesses, Wix is your best choice.

Read my full Wix review for more in-depth analysis.

Get started with Wix.

Best Modern Website Builder with Free Plans (free — $3.49/mo)

Zyro is a website builder with a mission to assist local companies to tell their unique stories online.

Overall, they’re famous for simplicity and speed.

With Zyro, you can create a company site fast and easily with no programming required. Your site also loads fast because of the light frame and looks great on all devices.

With a strong set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop tool, mobile-readiness, and more than one million stock pictures to choose from.

One of the standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.

To begin with this tool, you pick your type of business, then write 2-3 paragraphs describing your brand and circumstance. Then you correct your AI settings and customize them based on duration, experience, and creativity degree. Lastly, you click on the Generate button and see your distinctively created content.

Since content creation is a challenge for many site owners, this tool creates new paragraphs for you which can rank better in search and increase conversion rates.

Some other excellent features include:

Built-in SEO tools to improve your search rankings.

A free SSL certificate and custom domains.

An AI-driven logo and slogan maker.

24/7 customer support via email and live chat.

AI heatmaps to improve website conversions and forecast visitor behavior.

Mobile-optimized, fast-loading website layouts.

Free website design templates for different industries like creative services, startups, fashion brands, wellness businesses, bakeries, and much more.

Zyro offers three main pricing plans — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” program at $3.49/month.

Their free plan doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.

Their “Basic” program allows you to connect your domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools such as Google Tag Manager, Google Analytics, and Facebook pixels. This is a very popular plan that is most suitable for small and medium-sized businesses.

Finally, their “Unleashed” plan provides every Zyro feature and gives unlimited bandwidth and storage. At this affordable price of $3.49/month, it is sensible to go for this plan and enjoy the unlimited features if you’re planning to have a lot of content on your website.

Overall, Zyro is ideal for small businesses looking to create and grow a website fast, save money on writing and logo-making using their AI tools, rank higher on search engines, and increase conversion rates with high quality, mobile-friendly design templates.

You can get started with Zyro for free to check out their platform, then upgrade to a paid program when you’re ready to grow your internet business.

Get started with Zyro and begin building your website today.

Best Website Design for Personal Sites ($12/month)

When I think of Squarespace, my mind goes right for their beautifully designed home page. They truly know how to create beautiful, high-quality websites that look great for both small businesses and personal websites alike.

With over 100 design templates to choose from, they lead the pack in regards to design. Squarespace templates appear excellent down to every detail. The fonts, color schemes, and vision all mesh perfectly for any website.

Besides design, their stage is great for bloggers. I tested out their WYSIWYG blog editor, and it’s very intuitive.

You drag elements like pictures, headings, and text on the page and position it where you want. They also offer multiple user permissions, Google AMP performance, and you can schedule your articles:

A few small search engine optimization limitations hold Squarespace back from being #1 on this list. First, my XML sitemap pulled two versions of every page with and without a trailing slash”/.” This double indexing could potentially result in SEO and duplicate content problems down the road. They didn’t have a simple fix the last time I checked.

Secondly, your site headlines always become your meta titles, so be careful when incorporating your headlines for SEO. You can read more in my whole Wix vs Squarespace review.

Other terrific features compensate for these drawbacks. Their ease of use is topnotch — websites are elementary to build with their editing tools. In-built analytics tools provide steady data onsite traffic if you’re not using Google Analytics. Plus, it’s tough to go wrong with a beautifully-designed website for just $12/month.

Monthly costs range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly prices are based on a one-year contract, and Squarespace includes a free domainname. The Personal plan provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer service.

In general, if you are a small business that needs first-rate web design or a blogger that wants your content to look great, Squarespace is a reliable choice.

Best Free Website Builder (Free — $25/month)

Weebly powers over 530,000 domains and is called the simple site builder of choice for people without much technical expertise. They offer a lot of great features. If you’re a blogger, you can use Weebly.com to pick a domain name and use their editor to add your text, images, and content.

They also have a mobile app to track your website’s functionality on the go. And email marketing tools allow you to send newsletters to your subscribers from inside their tool.

They have a free program which includes 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain with this plan but are made to have Weebly branding throughout your site. Additionally, the free plan only comes with email and chat support, but no phone support.

Weebly’s paid programs range from $5 to $25 per month. On the high end, their Business Strategy gets you advanced e-commerce functionality, a free domainname, and $200 of Google ad credits.

Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other suppliers.

The level of customer support you receive is based on your subscription level. You’ll find assistance yourself in many areas, including their blog, service centre, community discussion, social networking, and developer documentation. They also have live chat, email, and telephone support.

If you’re looking for a simple site creator to get up and running, I recommend you get started with Weebly.

Best Website Builder for Ecommerce ($29/month)

Shopify is a favorite ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of program partners.

While not every website owner needs product-selling performance, I added Shopify to the list because any small business could use them to set up their site.

Have a salon for example.

With Shopify, not only could you set up a quick site including a blog, a map of your location, contact information, and appointment scheduling (with an app), but you could also sell hair care products online. This creates not only a website but another online source of revenue for your business.

Shopify has a lot of features you’d come to expect from other tools on this listing, such as hosting, your own domain name, 70+ specialist topics, a free SSL certificate, and marketing and SEO features.

They also offer mobile commerce, 100+ payment gateways, automatic carrier shipping rates, automatic tax rates, and the full checkout experience. Plus, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and more.

If you’re establishing a new website and think that you might want to sell products online in the future, it’s far better to begin with Shopify instead of another instrument that does not take online shopping as seriously.

They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give website owners everything they need, including a full website, an internet store with unlimited products, blog features, 24/7 support, and more.

If you’d like to give Shopify a try, they give a 14-day free trial with no credit card required.

Best For Professional Designers ($16 a month).

Some of its other key features include:

You can add and edit content to your live website.

Invite additional team members to collaborate on a single dashboard.

Add up to 100 pages to your website.

99.9% uptime guaranteed and SSL certificate.

Automated backup.

Custom fonts available.

Create custom 404 pages.

Customer support through email, Webflow community forum, and help centre.

Integration with Zapier lets you connect with tools such as Slack, MailChimp, and Asana.

You can add up to 3000 products on your website with eCommerce support.

Finest WordPress Themes for Photography and Creative Websites ($279 one-time).

Flothemes is a business that provides customizable WordPress themes. These templates enable you to build websites inside of WordPress without the need for custom coding. It’s powered by Flex block, a powerful free flow page builder, providing limitless customization options.

All the templates and themes include premade layouts and content blocks. You may also customize colors, fonts, the arrangement of the page, and more.

Flothemes help you build your website in a few steps, including:

Register a domain name and hosting service provider for your website. You can also check Flothemes cloud hosting services, starting at $26 per month.

Install WordPress.org and connect it to your website hosting. Fortunately, most hosting services offer a one-click WordPress setup.

Finally, select a theme for your site or portfolio.

You’ll be able to watch several how-to tutorials by Flothemes or contact the customer care team.

If you need help setting up the whole site, you can drop a message, and their staff will do everything for you.

Flothemes can help you set up your website for just $499-$1999. Besides setting up your website from the beginning, they also provide services like page load speed optimization, SEO, styling, etc.. In addition, you get two display sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. In general, you get six rounds of implementations.

Additionally, Flothemes provides features like SSL implementation, WordPress setup, Typography, color scheme stylization, and much more. You also find complete design freedom, SEO options, and a dashboard.

Pricing:

While their themes cost a one-time $279, Flothemes offers three pricing plans for their website setup services, including:

Simple Setup Package: $499

Advanced setup packs: $999

Pro Installation packs: $1,999

The Easy Setup Package can help you skip the technical parts and jump straight to adding content and personalizing your motif. It offers features like WordPress installation, site layout setup, theme installation, WordPress transfer, site launch, etc..

The Advanced Setup Package incorporates full assistance with site setup, styling & launching, site speed optimization & an SEO consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..

Pro Setup Package includes all the features from the Advanced Setup Package together with the tailored mockup & execution for your homepage.

Best Website Tool with Integrated CRM Tools

HubSpot is a top-notch CRM tool that also has a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages from scratch or with their pre-built templates.

Their drag-and-drop editor uses responsive design to assist you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.

Unlike other tools on this list, HubSpot comes integrated with a wide range of marketing applications, including tools to manage email marketing, get found online, and capture, engage with and understand leads.

By way of example, when you make a webpage, you may add calls-to-action and forms that convert visitors into prospects. Then, when you understand your traffic, you can dynamically create content unique to site visitors based on their location, device, language, traffic origin, or any other detail you choose to catch on your HubSpot CRM.

This integrated marketing suite covers all parts of the customer lifecycle:

Types, live chat, and conversational chatbots capture leads.

Email marketing, retargeting, and messenger integrations send personalized messages to your prospects.

Their contact report builder, analytics tools, and list segmentation help you understand your own prospects.

Personalized experiences, calls-to-action, and smart content turns leads into customers.

Overall, if you’re seeking a site builder that also includes a full-featured set of CRM and marketing tools, HubSpot is the ideal choice.

The World’s Most Popular CMS

Easiest Free Website Builder for Small Sites

Best Digital Advertising Website Builder for Local Firms

A Personalized Website with the Power of AI

Best for Enormous Online Stores

Great for Photographers and Artists

Best for startups that want to create bootstrapped sites

Best Site Builder for Agencies and Multilingual Websites

What’s a Website Builder?

A website builder is a tool that allows anyone to manage a website and domain name without manual programming. In other words, a website builder is a tool or software program to assist you build a website.

In the old days of the web, programmers needed to know HTML and CSS to create a website. Today, if you wish to code a site, there is a steep learning curve — you need to have extensive knowledge of JavaScript and PHP. Not so with website builders.

These tools assist everyone from small businesses and bloggers to information sites and ecommerce companies easily create sites in minutes.

How much does it cost to build a website?

Is Wix better than WordPress?

How much does a website cost monthly?

Does Google have a website builder?

Can I get a free website for my company?

There you have it — my list of the top website builders. Because there are 74 choices out there, I have condensed the listing down to the very best so that you may choose the option that’s right for your business or online brand.

If you’re looking for the very best website builder complete, I recommend you get started with Wix.

For the best designs and templates, take a look at Squarespace.

If you will need an e-commerce site to sell products online, Shopify is a fantastic choice.

What site builder do you use?