17 Best Website Builders: Wix, Squarespace, and More (2021)
Choosing the best site builder can be hard, because there are 74 popular options to select from.
In this guide, I rated and reviewed the best website builders to make a website based on cost, reliability, web hosting services, technical assistance, site speed, SEO, features, ease of use, template design, and more.
We will also compare:
The best website builders for small businesses.
The ideal free and affordable options.
Those with the best SEO.
The top platforms with online store capabilities.
The very top builders for agencies.
And the best choices for photographers and artists.
What’s the Best Website Builder?
Using a website builder is a fast and easy way to build a presence for your brand or internet business. These tools simplify your website management by combining domain registrationhosting, and website design into one platform.
If you’re not too knowledgeable about web design and development, you will want to go with an easy drag and drop editor.
The choice is up to you.
Here are my top picks for the best website builder to use this year.
Best Website Builder for Small Business ($13/month)
Wix is the most popular website builder on the market, with over 100 million users.
They have 500+ ready-to-use templates to design your website in any business. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also look beautiful, with scroll effects, and innovative design features like video and animation backgrounds.
If you already have a domain on GoDaddy or need to register one at Wix.com, they make it super easy. Also, if you want to add e-commerce to your site so you could sell online, plans start a $20/month.
If you’re a small business, I urge Wix as the best online store builder. You don’t necessarily require a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to add an e-commerce store can find these excellent new features.
Wix is the most user-friendly site tool on the market. You can almost endlessly customize the look and feel of your website with no coding knowledge.
They also have a tool called Artificial Design Intelligence (ADI) — the first artificial intelligence site builder. Wix ADI learns on your site and uses that information to design a website tailored to your specific needs.
This tool leverages AI choosing from countless combinations of pictures, text, designs, and contact forms.
Finally, if you’re looking for the best site builder for small businesses, Wix is your very best option.
Read my whole Wix review for more in-depth analysis.
Get started with Wix.
Greatest Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a website builder with a mission to assist local businesses to tell their unique stories on the web.
Overall, they’re famous for speed and simplicity.
With Zyro, you can create a company site fast and easily with no coding required. Your site also loads fast due to the light framework and looks great on all apparatus.
With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop grid tool, mobile-readiness, and over one million stock pictures to choose from.
One of their standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.
To get started with this tool, you choose your type of business, then write 2-3 sentences describing your brand and context. You then correct your AI settings and customize them based on length, experience, and creativity level. Lastly, you click on the Generate button and see your distinctively created content.
Since content generation is a challenge for many website owners, this tool generates new paragraphs for you which can rank better in search and increase conversion rates.
Another excellent features include:
Built-in SEO tools to increase your search rankings.
A free SSL certificate and custom domain names.
An AI-driven logo and slogan maker.
24/7 customer support via email and live chat.
AI heatmaps to improve website conversions and predict visitor behavior.
Mobile-optimized, fast-loading website layouts.
Free website design templates for different industries like creative agencies, startups, fashion brands, wellness companies, bakeries, and much more.
Zyro offers three primary pricing plans — a free plan, a mid-tier”Basic” plan at $1.99/month, and their high-tier”Unleashed” program at $3.49/month.
Their free program doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Next, their “Basic” plan allows you to connect your domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools like Google Tag Manager, Google Analytics, and Facebook pixels. This is a very popular plan that is most acceptable for small and medium-sized companies.
Finally, their “Unleashed” program provides every Zyro attribute and provides unlimited storage and bandwidth. At such an affordable price of $3.49/month, it is sensible to go with this plan and enjoy the unlimited features if you plan to get a lot of content on your site.
Overall, Zyro is best for small businesses seeking to create and develop a site fast, save money on composing and logo-making with their AI tools, rank high on search engines, and increase conversion rates with high quality, mobile-friendly design templates.
You can get started with Zyro for free to check out their stage, then upgrade to a paid plan when you are ready to grow your online business.
Get started with Zyro and start building your site today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes right for their beautifully designed home page. They truly know how to create beautiful, high-quality websites that look great for both small businesses and personal websites alike.
With over 100 design templates to select from, they lead the pack in regards to design. Squarespace templates appear excellent down to every detail. The fonts, color schemes, and vision all mesh perfectly for any website.
Besides design, their stage is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.
You drag elements like images, headings, and text onto the page and position it where you want. They also offer multiple user permissions, Google AMP performance, and you can schedule your posts:
A few small search engine optimization limits hold Squarespace back from being #1 on this list. To begin with, my XML sitemap pulled two versions of every page with and without a trailing slash”/.” This double indexing could potentially lead to SEO and duplicate content problems down the road. They didn’t have an easy fix the last time I checked.
Second, your blog headlines become your meta names, so be cautious when adding your headlines for SEO. You can read more in my whole Wix vs Squarespace review.
Other great features compensate for these drawbacks. Their ease of use is top-notch — websites are elementary to build with their editing tools. In-built analytics tools provide continuous data onsite traffic if you are not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed site for only $12/month.
Monthly costs range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly prices are based on a one-year contract, and Squarespace includes a free domainname. The Personal plan provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer service.
Overall, if you are a small company that needs first-rate web design or a blogger who wants your articles to look great, Squarespace is a trusted choice.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domain names and is called the simple site builder of choice for people without much technical expertise. They offer a lot of great features. If you’re a blogger, you can use Weebly.com to select a domain name and use their editor to add your text, pictures, and content.
They also have a mobile program to keep track of your site’s performance on the go. And email marketing tools let you send newsletters to your subscribers from inside their tool.
They have a free plan which includes 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain name with this plan but are forced to have Weebly branding throughout your site. Also, the free program only comes with chat and email support, but no phone service.
Weebly’s paid plans vary from $5 to $25 per month. On the high end, their Business Strategy gets you innovative e-commerce performance, a free domain, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other providers.
The degree of customer support you receive is based on your subscription level. You’ll find assistance yourself in many areas, including their site, service center, community forum, social media, and programmer documentation. They also have live chat, email, and phone support.
If you are looking for a simple site creator to get up and running, I suggest that you get started using Weebly.
Best Website Builder for Ecommerce ($29/month)
Shopify is a favorite ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of app partners.
While not every website owner needs product-selling functionality, I added Shopify to the list because any small business could use them to install their website.
Take a salon for example.
With Shopify, not only could you set up a quick website including a site, a map of your location, contact information, and appointment scheduling (with an app), but you could also sell hair care products online. This creates not only a website but another online source of revenue for your company.
Shopify has a great deal of features you’d come to expect from other tools on this listing, including hosting, your own domain name, 70+ specialist themes, a free SSL certificate, and marketing and SEO features.
They also offer mobile commerce, 100+ payment gateways, automatic carrier shipping rates, automated tax rates, and the complete checkout experience. Plus, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.
If you’re setting up a new website and believe that you may want to sell products online in the future, it is far better to begin with Shopify rather than another tool that does not take online shopping too.
They offer three plans ranging from $29/month to $299/month. The $29/month Basic Shopify Plan should give site owners everything they need, including a full website, an internet store with unlimited products, blog features, 24/7 support, and much more.
If you’d like to give Shopify a try, they give a 14-day free trial with no credit card required.
Best For Professional painters ($16 a month).
Some of its other Important features include:
You can edit and add content to your live website.
Invite additional group members to collaborate on a single dash.
Add up to 100 pages to your site.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer care via email, Webflow community forum, and help center.
Integration with Zapier enables you to connect with tools like Slack, MailChimp, and Asana.
You can add up to 3000 products on your website with eCommerce support.
Finest WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a company that provides customizable WordPress themes. These templates help you build websites inside of WordPress without the need for custom coding. It’s powered by Flex block, a potent free stream page builder, providing limitless customization choices.
All the templates and themes come with premade layouts and content blocks. You may also customize colors, fonts, the structure of the webpage, and more.
Flothemes help you build your site in a few measures, including:
Register a domain name and hosting service provider for your site. You can also check Flothemes cloud hosting services, starting at $26 per month.
Install WordPress.org and join it to your website hosting. Luckily, most hosting services offer a one-click WordPress setup.
Finally, pick a theme for your website or portfolio.
You’ll be able to watch several how-to tutorials by Flothemes or contact the customer care team.
If you need help setting up the whole website, you can drop a message, and their team will do everything for you.
Flothemes will help you set up your website for only $499-$1999. Besides setting up your website from the start, they also offer services like page loading speed optimization, SEO, styling, etc.. Plus, you get two screen sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. All in all, you get six rounds of implementations.
Furthermore, Flothemes provides features like SSL implementation, WordPress installation, Typography, color scheme stylization, and more. You also get complete design freedom, SEO options, and a dash.
While their subjects cost a one-time $279, Flothemes offers three pricing strategies for their site setup services, including:
Simple Installation Bundle: $499
Advanced setup packages: $999
Pro Installation packs: $1,999
The Simple Setup Package helps you skip the technical components and jump straight to adding content and personalizing your theme. It provides features like WordPress installation, website layout setup, theme setup, WordPress transfer, website launch, etc..
The Advanced Setup Package includes full assistance with site setup, styling & launch, site speed optimization & an search engine optimization consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..
Pro Setup Package contains all of the features in the Advanced Setup Package along with the tailored mockup & execution for your homepage.
Best Website Tool with Integrated CRM Tools
HubSpot is a topnotch CRM tool which also includes a full-featured CMS and website builder. Using their platform, you can create website pages, blog posts, landing pages either from scratch or using their pre-built templates.
Their drag-and-drop editor uses responsive design that will help you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this listing, HubSpot comes integrated with a wide range of marketing software, including tools to manage email marketing, get found online, and capture, engage with and understand prospects.
By way of example, when you create a webpage, you can add calls-to-action and forms that convert visitors into leads. Then, when you understand your traffic, you can dynamically create content unique to website visitors based on their location, device, language, traffic origin, or any other detail you choose to catch on your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Forms, live chat, and conversational chatbots capture leads.
Email advertising, retargeting, and messenger integrations send customized messages to your leads.
Their contact builder, analytics tools, and record segmentation help you understand your own leads.
Personalized experiences, calls-to-action, and smart content turns leads into clients.
Overall, if you’re seeking a site builder that also comes with a full-featured pair of CRM and marketing tools, HubSpot is your ideal alternative.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Websites
Best Digital Marketing Website Builder for Local Firms
A Personalized Website with the Power of AI
Best for Large Online Stores
Great for Photographers and Artists
Best for startups that want to create bootstrapped websites
Best Site Builder for Agencies and Multilingual Websites
What’s a Website Builder?
A website builder is a tool that allows anyone to manage a site and domain name without manual programming. In other words, a website builder is a tool or software application to help you build a web site.
These tools assist everyone from small companies and bloggers to information sites and ecommerce businesses easily create sites in minutes.
How much does it cost to construct a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a website builder?
Can I get a free site for my company?
There you have it — my list of the top website builders. Because there are 74 options out there, I have condensed the listing down to the very best so you can choose the option that is perfect for your small business or online brand.
If you’re looking for the best website builder overall, I recommend you begin with Wix.
For the best designs and templates, take a look at Squarespace.
If you need an e-commerce site to sell products online, Shopify is a fantastic choice.
What site builder do you use?