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17 Best Site Builders: Wix, Squarespace, and More (2021)

Picking the best site builder can be difficult, as there are 74 popular options to select from.

In this guide, I ranked and reviewed the best website builders to make a web site based on price, reliability, web hosting services, technical support, website speed, SEO, features, ease of use, template design, and more.

We will also compare:

The best website builders for small companies.

The best free and cheap options.

Those with the best SEO.

The top platforms with online shop capabilities.

The very top builders for agencies.

And the best choices for photographers and artists.

What is the Best Website Builder?

Using a site builder is a quick and easy way to build a presence for your brand or internet business. These tools simplify your website management by combining domain registration, hosting, and website design into one stage.

If you are not too knowledgeable about web design and development, you’ll want to go with an easy drag and drop editor.

The choice is up to you.

Here are my top picks for the best website builder to use this season.

Wix.

Best Site Builder for Small Business ($13/month)

Wix is the most popular website builder on the market, with over 100 million consumers.

They have 500+ ready-to-use templates to design your website in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).

Their designs also appear beautiful, with scroll effects, and innovative design features like animation and video backgrounds.

If you already have a domain name on GoDaddy or want to register one at Wix.com, they make it super simple. Additionally, if you’d like to add e-commerce to your site so that you can sell online, plans start a $20/month.

If you’re a small company, I recommend Wix as the best online store builder. You don’t necessarily require a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to add an e-commerce store can get these excellent new features.

Wix is the most user-friendly site tool on the market. You can almost always customize the appearance and feel of your site with no coding knowledge.

They also have a tool called Artificial Design Intelligence (ADI) — the first artificial intelligence website builder. Wix ADI learns on your site and uses that information to design a site tailored to your specific needs.

This tool leverages AI choosing from billions of combinations of images, text, layouts, and contact forms.

Ultimately, if you’re looking for the best website builder for small companies, Wix is the best choice.

Read my whole Wix review for more in-depth analysis.

Get started with Wix.

Best Modern Website Builder with Free Plans (free — $3.49/mo)

Zyro is a site builder with a mission to assist local businesses to tell their unique stories online.

Overall, they are famous for speed and simplicity.

With Zyro, you may make a company site fast and easily with no coding required. Your site also loads fast because of its light framework and looks great on all apparatus.

With a strong set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop grid tool, mobile-readiness, and over one million stock images to choose from.

One of their standout features is their AI Content Generator, which provides SEO-friendly content ideas based on your industry and specific business type.

To begin with this tool, you choose your type of business, then write 2-3 paragraphs describing your brand and context. Then you adjust your AI settings and customize them based on length, expertise, and creativity level. Lastly, you click on the Generate button and see your distinctively generated content.

Since content creation is a challenge for many site owners, this tool generates new paragraphs for you that can rank better in search and increase conversion rates.

Another excellent features include:

Built-in SEO tools to increase your search rankings.

A free SSL certificate and custom domain names.

An AI-driven logo and slogan maker.

24/7 customer support via email and live chat.

AI heatmaps to improve website conversions and forecast visitor behaviour.

Mobile-optimized, fast-loading website designs.

Free website design templates for different industries like creative services, startups, fashion brands, health companies, bakeries, and much more.

Zyro offers three main pricing programs — a free plan, a mid-tier”Basic” plan at $1.99/month, and their high-tier”Unleashed” program at $3.49/month.

Their free program doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.

Their “Basic” plan permits you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools like Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that’s most suitable for small and medium-sized businesses.

Finally, their “Unleashed” plan provides every Zyro feature and provides unlimited storage and bandwidth. At this affordable price of $3.49/month, it is sensible to go for this program and enjoy the unlimited features if you’re planning to get a lot of content on your website.

Overall, Zyro is best for small businesses looking to create and grow a site quickly, save money on composing and logo-making with their AI tools, rank high on search engines, and increase conversion rates with high quality, mobile-friendly design templates.

You can get started with Zyro for free to test out their platform, then upgrade to a paid plan when you’re ready to grow your online business.

Get started with Zyro and start building your website today.

Best Website Design for Personal Sites ($12/month)

When I think of Squarespace, my mind goes right for their beautifully designed home page. They truly know how to make beautiful, high-quality websites that look great for both small businesses and personal websites alike.

With over 100 design templates to choose from, they lead the pack in regards to design. Squarespace templates look excellent down to every detail. The fonts, color schemes, and vision all mesh perfectly for any site.

Besides design, their stage is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.

You drag elements like images, headings, and text onto the page and position it where you would like. They also offer multiple user permissions, Google AMP performance, and you can schedule your articles:

A few small SEO limitations hold Squarespace back from being #1 on this list. To begin with, my XML sitemap pulled in two versions of every page with and without a trailing slash”/.” This double indexing may potentially result in SEO and duplicate content issues later on. They didn’t have an easy fix the last time I checked.

Second, your site headlines become your meta titles, so be careful when adding your headlines for SEO. You can read more in my whole Wix vs Squarespace review.

Other terrific features compensate for these drawbacks. Their ease of use is top-notch — websites are elementary to build with their editing tools. In-built analytics tools provide steady data onsite traffic if you’re not using Google Analytics. Plus, it’s tough to go wrong with a beautifully-designed site for only $12/month.

Monthly costs range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly costs are based on a one-year contract, and Squarespace includes a free domain. The Personal program provides a free domain name, unlimited storage and bandwidth, free SSL, and 24/7 customer support.

In general, if you’re a small business that needs first-rate web design or a blogger who wants your articles to look great, Squarespace is a trusted choice.

Best Free Website Builder (Free — $25/month)

Weebly powers over 530,000 domains and is known as the easy site builder of choice for people without much technical experience. They offer a lot of great features. If you’re a blogger, you can use Weebly.com to select a domain name and use their editor to add your own text, pictures, and articles.

They also have a mobile program to keep track of your website’s functionality on the go. And email marketing tools let you send newsletters to your subscribers from within their tool.

They have a free program which comes with 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain with this plan but are made to get Weebly branding throughout your website. Additionally, the free plan only includes email and chat support, but no phone service.

Weebly’s paid plans vary from $5 to $25 per month. On the high end, their Business Strategy gets you advanced e-commerce performance, a free domain, and $200 of Google ad credits.

Their e-commerce features include product options/variants, coupon codes, stock management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other suppliers.

The level of customer support you receive is based on your subscription level. You can find assistance yourself in several locations, including their site, support center, community discussion, social media, and developer documentation. They also have live chat, email, and telephone support.

If you are looking for a simple site creator to get up and running, I suggest that you begin with Weebly.

Best Site Builder for Ecommerce ($29/month)

Shopify is a favorite ecommerce platform used by over 800,000 online companies so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse due to their simple dashboard and integrations with thousands of program partners.

While not every site owner needs product-selling functionality, I added Shopify to the list because any small business could use them to install their website.

Have a salon for instance.

With Shopify, not only could you set up a quick site including a site, a map of your location, contact info, and appointment scheduling (with an app), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your company.

Shopify has a lot of features you’d come to expect from other tools on this list, such as hosting, your own domain name, 70+ professional topics, a free SSL certificate, and promotion and SEO features.

They also offer mobile commerce, 100+ payment gateways, automatic carrier shipping rates, automatic tax rates, and the complete checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and more.

If you’re setting up a new website and think that you might choose to sell products online in the future, it’s far better to get started with Shopify instead of another tool that does not take online shopping as seriously.

They offer three plans ranging from $29/month to $299/month. The $29/month Basic Shopify Plan should give site owners everything they want, including a full website, an online store with unlimited products, site features, 24/7 support, and much more.

If you’d like to give Shopify a try, they offer a 14-day free trial with no credit card required.

Best For Professional Designers ($16 per month).

Some of its other key features include:

You can edit and add content to your live website.

Invite additional team members to collaborate on a single dash.

Add up to 100 pages to your website.

99.9% uptime guaranteed and SSL certificate.

Automated backup.

Custom fonts available.

Create custom 404 pages.

Customer care via email, Webflow community forum, and help centre.

Integration with Zapier enables you to connect with tools like Slack, MailChimp, and Asana.

You can add up to 3000 products on your website with eCommerce support.

Finest WordPress Themes for Photography and Creative Websites ($279 one-time).

Flothemes is a business that offers customizable WordPress themes. These templates help you build websites inside of WordPress with no need for custom coding. It’s powered by Flex block, a potent free flow page builder, providing limitless customization choices.

All of the templates and themes include premade designs and content blocks. You can also customize colors, fonts, the structure of the webpage, and more.

Flothemes help you build your site in a few steps, including:

Register a domain name and hosting service provider for your website. You can even check Flothemes cloud hosting services, starting at $26 a month.

Install WordPress.org and join it to your website hosting. Luckily, most hosting services offer a one-click WordPress installation.

Finally, select a theme for your website or portfolio.

You’ll be able to watch several how-to tutorials by Flothemes or contact the customer support team.

If you need help setting up the whole website, you can drop a message, and their staff will do everything for you.

Flothemes can help you set up your website for just $499-$1999. Besides setting up your website from the start, they also offer services like page load speed optimization, SEO, styling, etc.. In addition, you get two display sharing sessions of 45 minutes each with specialists and one SEO consultation call of 45 minutes. All in all, you get six rounds of implementations.

Furthermore, Flothemes provides features like SSL implementation, WordPress installation, Typography, color scheme stylization, and much more. You also get complete design freedom, SEO options, and a dash.

Pricing:

While their themes cost a one-time $279, Flothemes offers three pricing strategies for their website setup services, including:

Simple Installation Bundle: $499

Advanced setup packages: $999

Pro Setup packages: $1,999

The Easy Setup Package can help you skip the technical parts and jump straight to adding content and personalizing your theme. It offers features like WordPress installation, site layout setup, theme setup, WordPress transfer, website launching, etc..

The Advanced Setup Package includes full assistance with site setup, styling & launch, site speed optimization & an search engine optimization consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..

Pro Setup Package includes all the features from the Advanced Setup Package together with the tailored mockup & execution for your homepage.

Best Site Tool with Integrated CRM Tools

HubSpot is a top-notch CRM tool that also has a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages from scratch or with their pre-built templates.

Their drag-and-drop editor uses responsive design that will assist you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.

Unlike other tools on this listing, HubSpot comes integrated with a wide range of marketing applications, including tools to manage email advertising, get found online, and capture, engage with and understand prospects.

By way of example, when you make a webpage, you can add calls-to-action and forms that convert visitors into prospects. Then, when you understand your visitors, you can dynamically create content unique to website visitors based on their location, device, language, traffic origin, or some other detail you choose to catch in your HubSpot CRM.

This integrated marketing suite covers all parts of the customer lifecycle:

Types, live chat, and conversational chatbots capture prospects.

Email marketing, retargeting, and messenger integrations send personalized messages to your leads.

Their contact report builder, analytics tools, and record segmentation help you understand your prospects.

Personalized experiences, calls-to-action, and smart content turns leads into customers.

Overall, if you’re seeking a site builder that also comes with a full-featured set of CRM and marketing tools, HubSpot is your ideal choice.

The World’s Most Popular CMS

Easiest Free Website Builder for Small Websites

Best Digital Marketing Website Builder for Local Firms

A Personalized Website with the Power of AI

Best for Large Online Stores

Great for Photographers and Artists

Best for startups that want to create bootstrapped sites

Best Site Builder for Agencies and Multilingual Websites

What is a Website Builder?

A website builder is a tool that allows anyone to manage a site and domain name without manual programming. In other words, a site builder is a tool or software application that will help you build a web site.

In the old days of the net, programmers needed to understand HTML and CSS to create a site. Today, if you want to code a website, there’s a steep learning curve — you need to have extensive knowledge of JavaScript and PHP. Not so with site builders.

These tools help everyone from small businesses and bloggers to information sites and ecommerce companies easily create sites in minutes.

How much does it cost to construct a website?

Is Wix better than WordPress?

How much does a website cost monthly?

Does Google have a website builder?

Can I get a free website for my company?

There you have it — my list of the top website builders. Because there are 74 choices out there, I have condensed the listing down to the very best so you may choose the option that’s right for your small business or online brand.

If you are looking for the best website builder complete, I recommend you begin using Wix.

For the best designs and templates, take a look at Squarespace.

If you need an e-commerce site to sell products online, Shopify is a good choice.

What website builder do you use?