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17 Best Website Builders: Wix, Squarespace, and More (2021)

Choosing the best website builder can be difficult, because there are 74 popular choices to choose from.

In this guide, I ranked and reviewed the best website builders to create a web site based on price, reliability, web hosting solutions , technical support, website speed, SEO, features, ease of use, template design, and more.

We will also compare:

The ideal website contractors for small businesses.

The best free and affordable choices.

The ones with the best SEO.

The top platforms with online shop capabilities.

The very top builders for agencies.

And the best options for photographers and artists.

What’s the Best Website Builder?

Using a website builder is a fast and effortless way to construct a presence for your brand or online business. These tools simplify your website management by combining domain registrationhosting, and site design into one stage.

If you are not too savvy with web design and development, you will want to go with an easy drag and drop editor.

The choice is all up to you.

Here are my top picks for the best website builder to use this year.

Wix.

Best Site Builder for Small Business ($13/month)

Wix is the most popular website builder available on the current market, with over 100 million users.

They have 500+ ready-to-use templates to design your website in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).

Their designs also look beautiful, with scroll effects, and advanced design features like video and animation backgrounds.

If you already have a domain name on GoDaddy or want to register one at Wix.com, they make it super easy. Additionally, if you’d like to add e-commerce to your site so you could sell online, plans begin a $20/month.

If you are a small company, I recommend Wix as the best online store builder. You don’t necessarily require a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to bring an e-commerce store can get these excellent new features.

Wix is the most user-friendly website tool on the market. You can almost always customize the look and feel of your website with no coding knowledge.

They also have a tool called Artificial Design Intelligence (ADI) — the first artificial intelligence site builder. Wix ADI learns on your website and uses that information to design a website tailored to your specific needs.

This tool leverages AI choosing from countless combinations of pictures, text, layouts, and contact forms.

Ultimately, if you’re seeking the best site builder for small companies, Wix is the best option.

Read my whole Wix review for more in-depth analysis.

Get started with Wix.

Greatest Modern Website Builder with Free Plans (free — $3.49/mo)

Zyro is a website builder with a mission to assist local companies to tell their unique stories on the web.

Overall, they’re best known for speed and simplicity.

With Zyro, you may make a business website quickly and easily with no programming required. Your site also loads fast because of its light frame and looks great on all apparatus.

With a strong set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop grid tool, mobile-readiness, and over one million stock images to choose from.

One of the standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.

To get started with this tool, you choose your type of organization, then write 2-3 paragraphs describing your brand and context. You then adjust your AI settings and customize them based on duration, expertise, and creativity level. Lastly, you click the Generate button and see your uniquely generated content.

Since content creation is a challenge for many site owners, this tool creates new paragraphs for you which can rank better in search and increase conversion rates.

Some other excellent features include:

Built-in search engine optimization tools to increase your search rankings.

A free SSL certificate and custom domain names.

An AI-driven logo and slogan maker.

24/7 customer support via email and live chat.

AI heatmaps to improve website conversions and predict visitor behavior.

Mobile-optimized, fast-loading website designs.

Free website design templates for various industries like creative services, startups, fashion brands, health companies, bakeries, and more.

Zyro offers three primary pricing plans — a free plan, a mid-tier”Basic” plan at $1.99/month, and their high-tier”Unleashed” program at $3.49/month.

Their free plan doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.

Their “Basic” plan permits you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools such as Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that is most suitable for small and medium-sized companies.

Finally, their “Unleashed” plan provides every Zyro feature and gives unlimited storage and bandwidth. At such an affordable price of $3.49/month, it is sensible to go with this plan and enjoy the unlimited features if you’re planning to have a great deal of content on your site.

Overall, Zyro is ideal for small businesses seeking to create and grow a site fast, save money on writing and logo-making using their AI tools, rank high on search engines, and increase conversion rates with high quality, mobile-friendly design templates.

You can begin with Zyro for free to check out their stage, then upgrade to a paid program when you are ready to grow your online business.

Get started with Zyro and begin building your website today.

Best Website Design for Personal Sites ($12/month)

When I think of Squarespace, my mind goes right to their beautifully designed home page. They truly know how to make beautiful, high-quality sites that look great for both small businesses and personal websites alike.

With over 100 design templates to select from, they lead the pack in regards to design. Squarespace templates appear excellent down to every detail. The fonts, color schemes, and imagery all mesh flawlessly for any site.

Besides design, their platform is great for bloggers. I tested out their WYSIWYG blog editor, and it’s very intuitive.

You drag elements like pictures, headings, and text on the page and place it where you would like. They also offer multiple user permissions, Google AMP functionality, and you can schedule your articles:

A few small search engine optimization limitations hold Squarespace back from being #1 on this list. First, my XML sitemap pulled in two versions of each page with and without a trailing slash”/.” This dual indexing could potentially lead to SEO and duplicate content issues down the road. They didn’t have a simple fix the last time I checked.

Secondly, your blog headlines always become your meta titles, so be cautious when adding your headlines for SEO. You can read more in my full Wix vs Squarespace review.

Other terrific features compensate for these drawbacks. Their ease of use is topnotch — websites are elementary to assemble with their editing tools. In-built analytics tools provide steady data onsite traffic if you are not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed website for just $12/month.

Monthly prices range from $12/month for their Personal plan up to $40/month for their Online Store (Advanced) plan. Monthly costs are based on a one-year contract, and Squarespace includes a free domainname. The Personal program provides a free domain name, unlimited storage and bandwidth, free SSL, and 24/7 customer service.

In general, if you are a small business that needs first-rate web design or a blogger that wants your content to appear great, Squarespace is a reliable option.

Best Free Website Builder (Free — $25/month)

Weebly powers over 530,000 domains and is known as the easy website builder of choice for people without much technical expertise. They offer a great deal of great features. If you’re a blogger, you can use Weebly.com to select a domain name and use their editor to add your text, pictures, and articles.

They also have a mobile program to track your website’s performance on the go. And email marketing tools let you send newsletters to your subscribers from inside their tool.

They have a free program which comes with 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain name with this plan but are forced to have Weebly branding throughout your website. Also, the free plan only comes with chat and email support, but no phone service.

Weebly’s paid programs range from $5 to $25 per month. On the high end, their Business Strategy gets you advanced e-commerce performance, a free domain, and $200 of Google ad credits.

Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other providers.

The level of customer support you receive is based on your subscription level. You can find assistance yourself in many areas, including their site, service center, community forum, social networking, and programmer documentation. They also have live chat, email, and telephone support.

If you’re searching for a simple site creator to get up and running, I recommend you begin with Weebly.

Best Website Builder for Ecommerce ($29/month)

Shopify is a popular ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse due to their simple dashboard and integrations with thousands of program partners.

While not every site owner needs product-selling functionality, I added Shopify to the list because almost any small business could use them to install their site.

Take a salon for instance.

With Shopify, not only could you set up a quick website including a blog, a map of your location, contact information, and appointment scheduling (with an app), but you could also sell hair care products online. This creates not only a website but another online source of revenue for your company.

Shopify has a great deal of features you’d come to expect from other tools on this listing, including hosting, your own domain name, 70+ professional themes, a free SSL certificate, and promotion and SEO features.

They also supply mobile commerce, 100+ payment gateways, automated carrier shipping rates, automatic tax rates, and the complete checkout experience. Plus, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and more.

If you’re setting up a new website and believe that you may choose to sell products online in the future, it’s far better to get started with Shopify instead of another instrument that does not take online shopping as seriously.

They offer three plans ranging from $29/month to $299/month. The $29/month Basic Shopify Plan should give site owners everything they want, including a complete website, an online store with unlimited products, site features, 24/7 support, and much more.

If you want to give Shopify a try, they offer a 14-day free trial with no credit card required.

Best For Professional Designers ($16 per month).

Some of its other key features include:

You can edit and add content to your live website.

Invite other team members to collaborate on a single dashboard.

Add up to 100 pages to your website.

99.9% uptime guaranteed and SSL certificate.

Automated backup.

Custom fonts available.

Create custom 404 pages.

Customer care through email, Webflow community forum, and help center.

Integration with Zapier enables you to connect with tools like Slack, MailChimp, and Asana.

You can add up to 3000 products on your website with eCommerce support.

Best WordPress Themes for Photography and Creative Websites ($279 one-time).

Flothemes is a business that provides customizable WordPress themes. These templates help you build sites inside of WordPress without the need for custom coding. It is powered by Flex block, a powerful free flow page builder, providing limitless customization choices.

All the templates and themes include premade designs and content blocks. You can also customize colors, fonts, the structure of the page, and more.

Flothemes help you build your website in a few steps, including:

Register a domain name and hosting service provider for your site. You can even check Flothemes cloud hosting services, starting at $26 a month.

Install WordPress.org and connect it to your web site hosting. Fortunately, most hosting services provide a one-click WordPress setup.

Finally, select a theme for your website or portfolio.

You’ll be able to watch several how-to tutorials by Flothemes or contact the customer support team.

If you need assistance setting up the entire site, you can drop a message, and their team will do everything for you.

Flothemes will allow you to set up your site for only $499-$1999. Besides setting up your website from the beginning, they also offer services like page loading speed optimization, SEO, styling, etc.. In addition, you get two screen sharing sessions of 45 minutes each with specialists and one SEO consultation call of 45 minutes. In general, you get six rounds of implementations.

Additionally, Flothemes provides features like SSL implementation, WordPress setup, Typography, color scheme stylization, and more. You also find complete design freedom, SEO options, and a dash.

Pricing:

While their themes cost a one-time $279, Flothemes offers three pricing plans for their website setup services, including:

Simple Installation Bundle: $499

Advanced setup packages: $999

Pro Installation packs: $1,999

The Simple Setup Package can help you skip the technical parts and jump straight to adding content and personalizing your motif. It provides features like WordPress installation, website layout setup, theme setup, WordPress transfer, site launching, etc..

The Advanced Setup Package includes full assistance with website setup, styling & launch, site speed optimization & an SEO consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..

Pro Installation Package contains all the features from the Advanced Setup Package together with the tailored mockup & implementation for your homepage.

Best Website Tool with Integrated CRM Tools

HubSpot is a top-notch CRM tool which also has a full-featured CMS and website builder. Using their platform, you can create website pages, blog posts, landing pages either from scratch or using their pre-built templates.

Their drag-and-drop editor uses responsive design to assist you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.

Unlike other tools on this listing, HubSpot comes integrated with a wide range of marketing applications, including tools to manage email marketing, get found online, and catch, engage with and understand prospects.

By way of instance, when you create a webpage, you may add calls-to-action and forms that convert visitors into prospects. Then, when you understand your visitors, you can dynamically create content unique to site visitors based on their location, device, language, traffic source, or some other detail you choose to capture on your HubSpot CRM.

This integrated marketing suite covers all parts of the customer lifecycle:

Types, live chat, and conversational chatbots capture leads.

Email marketing, retargeting, and messenger integrations send personalized messages to your prospects.

Their contact report builder, analytics tools, and list segmentation help you understand your own leads.

Personalized experiences, calls-to-action, and smart content turns leads into customers.

Overall, if you’re seeking a site builder that also comes with a full-featured set of CRM and marketing tools, HubSpot is your ideal alternative.

The World’s Most Popular CMS

Easiest Free Website Builder for Small Sites

Best Digital Advertising Website Builder for Local Firms

A Personalized Website with the Power of AI

Best for Large Online Stores

Great for Photographers and Artists

Best for startups that want to make bootstrapped sites

Best Site Builder for Agencies and Multilingual Websites

What’s a Website Builder?

A website builder is a tool that allows anyone to manage a website and domain name without manual programming. In other words, a site builder is a tool or software application that will assist you build a web site.

In the old days of the net, programmers needed to understand HTML and CSS to create a website. Today, if you want to code a website, there is a steep learning curve — you want to have extensive knowledge of JavaScript and PHP. Not so with site builders.

These tools assist everyone from small companies and bloggers to news sites and ecommerce companies easily create websites in minutes.

How much does it cost to build a website?

Is Wix better than WordPress?

How much does a website cost monthly?

Does Google have a site builder?

Can I get a free site for my business?

There you have it — my list of the greatest website builders. Because there are 74 options out there, I’ve condensed the list down to the very best so that you can choose the option that is right for your business or online brand.

If you are looking for the best site builder complete, I recommend you get started using Wix.

For the best designs and templates, check out Squarespace.

If you will need an e-commerce website to sell products online, Shopify is a fantastic choice.

What site builder do you use?