17 Best Website Builders: Wix, Squarespace, and More (2021)
Choosing the best website builder can be difficult, because there are 74 popular options to choose from.
In this guide, I rated and reviewed the best website builders to create a web site based on cost, reliability, web hosting services, technical assistance, site speed, SEO, features, ease of use, template design, and much more.
We’ll also compare:
The ideal website contractors for small companies.
The best free and affordable options.
Those with the best SEO.
The top platforms with online shop capabilities.
The top builders for agencies.
And the best choices for photographers and artists.
What is the Best Website Builder?
Using a website builder is a fast and effortless way to construct a presence for your brand or online business. These tools simplify your website management by combining domain registration, hosting, and website design into one stage.
If you are not too savvy with web design and development, you will want to go with a simple drag and drop editor.
The choice is all up to you.
Here are my top picks for the best site builder to use this season.
Best Website Builder for Small Business ($13/month)
Wix is the most popular website builder available on the current market, with over 100 million consumers.
They have 500+ ready-to-use templates to design your website in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also appear beautiful, with scroll effects, and advanced design features like animation and video backgrounds.
In case you already have a domain name on GoDaddy or need to register one at Wix.com, they make it super easy. Also, if you’d like to add e-commerce to your site so that you can sell online, plans start a $20/month.
If you are a small company, I urge Wix as the best online store builder. You don’t necessarily require a platform with more advanced options like BigCommerce and Shopify. Wix website owners that want to add an e-commerce store can get these excellent new features.
Wix is the most user-friendly site tool on the market. You can almost always customize the look and feel of your site with no programming knowledge.
They also have a tool named Artificial Design Intelligence (ADI) — the first artificial intelligence site builder. Wix ADI learns on your site and uses that information to design a website tailored to your precise needs.
This tool leverages AI selecting from countless combinations of pictures, text, layouts, and contact forms.
Ultimately, if you’re seeking the best website builder for small companies, Wix is your very best choice.
Read my full Wix review for more in-depth analysis.
Get started with Wix.
Greatest Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a site builder with a mission to assist local companies to tell their unique stories online.
Overall, they’re best known for speed and simplicity.
With Zyro, you may make a company site fast and easily with no programming required. Your website also loads fast because of its light framework and looks great on all devices.
With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop grid tool, mobile-readiness, and more than one million stock images to select from.
One of their standout features is their AI Content Generator, which provides SEO-friendly content ideas based on your industry and specific business type.
To get started with this tool, you pick your type of organization, then write 2-3 sentences describing your brand and circumstance. You then adjust your AI settings and customize them based on duration, experience, and creativity level. Last, you click on the Create button and see your uniquely created content.
Since content creation is a challenge for many website owners, this tool generates new paragraphs for you which can rank better in search and increase conversion rates.
Some other excellent features include:
Built-in search engine optimization tools to increase your search rankings.
A free SSL certificate and custom domains.
An AI-driven logo and slogan manufacturer.
24/7 customer support via email and live chat.
AI heatmaps to improve website conversions and predict visitor behaviour.
Mobile-optimized, fast-loading website designs.
Free website design templates for various industries like creative services, startups, fashion brands, health companies, bakeries, and more.
Zyro offers three main pricing programs — a free plan, a mid-tier”Basic” plan at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.
Their free program does not include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Their “Basic” plan allows you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools such as Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that is most acceptable for small and medium-sized companies.
Finally, their “Unleashed” program provides every Zyro feature and gives unlimited bandwidth and storage. At this affordable price of $3.49/month, it is sensible to go with this plan and enjoy the unlimited features if you’re planning to have a lot of content on your website.
Overall, Zyro is ideal for small businesses looking to create and grow a website quickly, save money on writing and logo-making using their AI tools, rank high on search engines, and increase conversion rates with high-quality, mobile-friendly design templates.
You can begin with Zyro free of charge to check out their platform, then upgrade to a paid plan when you are ready to grow your online business.
Get started with Zyro and start building your site today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes right to their beautifully designed home page. They truly know how to make beautiful, high-quality sites that look great for both small businesses and personal websites alike.
With over 100 design templates to select from, they lead the pack in regards to design. Squarespace templates appear excellent down to every detail. The fonts, color schemes, and vision all mesh flawlessly for any site.
Besides design, their platform is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.
You drag elements like images, headings, and text on the page and position it where you would like. They also offer multiple user permissions, Google AMP performance, and you can schedule your articles:
A few small SEO limits hold Squarespace back from being #1 on this list. To begin with, my XML sitemap pulled two versions of every page with and without a trailing slash”/.” This dual indexing could potentially lead to SEO and duplicate content issues later on. They didn’t have a simple fix the last time I checked.
Second, your site headlines become your meta titles, so be cautious when incorporating your headlines for SEO. You can read more in my full Wix vs Squarespace review.
Other great features make up for these drawbacks. Their ease of use is topnotch — sites are elementary to assemble with their editing tools. In-built analytics tools provide steady data onsite traffic if you’re not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed website for just $12/month.
Monthly costs range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly costs are based on a one-year contract, and Squarespace includes a free domainname. The Personal program provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer service.
In general, if you’re a small company that needs first-rate web design or a blogger who wants your content to appear great, Squarespace is a trusted option.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domains and is known as the simple site builder of choice for people without much technical expertise. They offer a great deal of great features. If you’re a blogger, you can use Weebly.com to pick a domain name and use their editor to add your text, images, and articles.
They also have a mobile program to track your site’s performance on the go. And email marketing tools let you send newsletters to your subscribers from inside their tool.
They have a free plan which comes with 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain with this plan but are made to have Weebly branding throughout your website. Also, the free program only includes chat and email support, but no phone support.
Weebly’s paid plans range from $5 to $25 per month. On the high end, their Business Strategy gets you innovative e-commerce functionality, a free domainname, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, stock management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other providers.
The level of customer support you receive is based on your subscription level. You can find assistance yourself in several areas, including their site, support centre, community discussion, social networking, and programmer documentation. They also have live chat, email, and phone support.
If you are looking for a simple website creator to get up and running, I suggest that you get started using Weebly.
Best Site Builder for Ecommerce ($29/month)
Shopify is a popular ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of app partners.
While not every site owner needs product-selling functionality, I added Shopify into the list because almost any small business could use them to install their website.
Have a salon for example.
With Shopify, not only could you set up a quick site including a site, a map of your location, contact info, and appointment scheduling (with an app), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your company.
Shopify has a lot of features you’d come to expect from other tools on this list, such as hosting, your own domain name, 70+ specialist themes, a free SSL certificate, and marketing and SEO features.
They also supply mobile commerce, 100+ payment gateways, automated carrier shipping rates, automatic tax rates, and the complete checkout experience. Plus, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.
If you’re setting up a new website and think that you might want to sell products online in the future, it is far better to begin with Shopify rather than another instrument that doesn’t take online shopping as seriously.
They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give site owners everything they need, including a full website, an internet store with unlimited products, blog features, 24/7 support, and much more.
If you’d like to give Shopify a try, they offer a 14-day free trial with no credit card required.
Best For Professional painters ($16 per month).
Some of its other key features include:
You can edit and add content to your live site.
Invite other group members to collaborate on a single dashboard.
Add up to 100 pages to your site.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer care via email, Webflow community forum, and help centre.
Integration with Zapier enables you to connect with tools such as Slack, MailChimp, and Asana.
You can add up to 3000 products on your site with eCommerce support.
Best WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a company that offers customizable WordPress themes. These templates help you build websites inside of WordPress with no need for custom coding. It’s powered by Flex block, a potent free stream page builder, providing limitless customization choices.
All of the templates and themes include premade designs and content blocks. You may also customize colors, fonts, the arrangement of the page, and more.
Flothemes help you build your site in a few steps, including:
Register a domain name and hosting service provider for your site. You can also check Flothemes cloud hosting services, starting at $26 per month.
Install WordPress.org and connect it to your web site hosting. Luckily, most hosting services offer a one-click WordPress setup.
Finally, pick a theme for your website or portfolio.
You’ll be able to watch several how-to tutorials by Flothemes or contact the customer care team.
If you need assistance setting up the whole site, you can drop a message, and their team will do everything for you.
Flothemes will help you set up your site for only $499-$1999. Besides setting up your website from the beginning, they also offer services like page load speed optimization, SEO, styling, etc.. Plus, you get two display sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. All in all, you get six rounds of implementations.
Additionally, Flothemes provides features like SSL implementation, WordPress installation, Typography, color scheme stylization, and more. You also find complete design freedom, SEO options, and a dashboard.
While their themes cost a one-time $279, Flothemes offers three pricing plans for their site setup services, including:
Simple Installation Bundle: $499
Advanced setup packs: $999
Pro Installation packs: $1,999
The Simple Setup Package can help you skip the technical parts and jump directly to adding content and personalizing your motif. It provides features like WordPress installation, site layout setup, theme installation, WordPress transfer, site launch, etc..
The Advanced Setup Package incorporates full assistance with website setup, styling & launching, site speed optimization & an search engine optimization consultation. Additional features include typography & colour scheme stylization, SSL implementation, speed optimization, etc..
Pro Setup Package contains all the features from the Advanced Setup Package together with the tailored mockup & execution for your homepage.
Best Website Tool with Integrated CRM Tools
HubSpot is a topnotch CRM tool which also has a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages either from scratch or with their pre-built templates.
Their drag-and-drop editor uses responsive design to help you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this listing, HubSpot comes integrated with a broad range of marketing software, including tools to manage email marketing, get found online, and capture, engage with and understand prospects.
By way of example, when you create a webpage, you can add calls-to-action and forms that convert visitors into leads. Then, when you understand your traffic, you can dynamically create content unique to website visitors based on their location, device, speech, traffic source, or some other detail you choose to capture on your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Forms, live chat, and conversational chatbots capture prospects.
Email marketing, retargeting, and messenger integrations send personalized messages to your leads.
Their contact report builder, analytics tools, and list segmentation help you understand your leads.
Personalized experiences, calls-to-action, and smart content turns leads into clients.
Overall, if you’re seeking a site builder that also comes with a full-featured pair of CRM and marketing tools, HubSpot is your ideal alternative.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Sites
Best Digital Advertising Website Builder for Local Firms
A Personalized Website with the Power of AI
Best for Enormous Online Stores
Great for Photographers and Artists
Best for startups that want to make bootstrapped websites
Best Site Builder for Agencies and Multilingual Websites
What is a Website Builder?
A website builder is a tool that allows anyone to manage a site and domain name without manual programming. In other words, a site builder is a tool or software application that will help you build a web site.
These tools assist everyone from small companies and bloggers to news websites and ecommerce companies easily create websites in minutes.
How much does it cost to construct a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a website builder?
Can I get a free site for my company?
There you have it — my list of the greatest website builders. As there are 74 options out there, I have condensed the listing down to the very best so you may choose the option that is perfect for your small business or online brand.
If you’re looking for the best website builder complete, I recommend you get started with Wix.
For the best designs and templates, take a look at Squarespace.
If you need an e-commerce website to sell products online, Shopify is a good choice.
What website builder do you use?