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17 Best Website Builders: Wix, Squarespace, and More (2021)

Choosing the best site builder can be difficult, as there are 74 popular options to choose from.

In this guide, I ranked and reviewed the best website builders to create a web site based on price, reliability, web hosting services, technical support, website speed, SEO, features, ease of use, template design, and much more.

We’ll also compare:

The best website contractors for small businesses.

The ideal free and cheap options.

The ones with the best SEO.

The top platforms with online shop capabilities.

The very top builders for agencies.

And the best choices for photographers and artists.

What is the Best Website Builder?

Using a website builder is a fast and easy way to build a presence for your brand or online business. These tools simplify your site management by combining domain registration, hosting, and site design into one stage.

If you are not too savvy with web design and development, you will want to go with an easy drag and drop editor.

The choice is all up to you.

Here are my top picks for the best website builder to use this season.

Wix.

Best Website Builder for Small Business ($13/month)

Wix is the most popular website builder available on the market, with over 100 million users.

They have 500+ ready-to-use templates to design your site in any business. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).

Their designs also look beautiful, with scroll effects, and advanced design features like video and animation backgrounds.

In case you already have a domain name on GoDaddy or want to register one at Wix.com, they make it super simple. Also, if you want to add e-commerce to your site so you could sell online, plans start a $20/month.

If you are a small company, I recommend Wix as the best online store builder. You don’t necessarily require a platform with more advanced options like BigCommerce and Shopify. Wix website owners that want to bring an e-commerce store can find these excellent new features.

Wix is the most user-friendly site tool on the market. You can almost endlessly customize the appearance and feel of your website with no programming knowledge.

They also have a tool named Artificial Design Intelligence (ADI) — the first artificial intelligence website builder. Wix ADI learns on your site and uses that information to design a website tailored to your specific needs.

This tool leverages AI selecting from billions of combinations of images, text, layouts, and contact forms.

Finally, if you’re seeking the best site builder for small businesses, Wix is the best option.

Read my whole Wix review for more in-depth analysis.

Get started with Wix.

Greatest Modern Website Builder with Free Plans (free — $3.49/mo)

Zyro is a site builder with a mission to help local companies to tell their unique stories online.

Overall, they’re best known for speed and simplicity.

With Zyro, you may make a business website quickly and easily with no coding required. Your site also loads fast due to the light framework and looks great on all apparatus.

With a strong set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop tool, mobile-readiness, and over one million stock pictures to select from.

One of the standout features is their AI Content Generator, which provides SEO-friendly content ideas based on your industry and specific business type.

To begin with this tool, you choose your type of organization, then write 2-3 paragraphs describing your brand and context. You then adjust your AI settings and customize them based on duration, experience, and creativity degree. Last, you click the Create button and see your uniquely generated content.

Since content creation is a challenge for many website owners, this tool generates new paragraphs for you which can rank better in search and increase conversion rates.

Some other excellent features include:

Built-in SEO tools to increase your search rankings.

A free SSL certificate and custom domains.

An AI-driven logo and slogan maker.

24/7 customer support via email and live chat.

AI heatmaps to increase website conversions and forecast visitor behavior.

Mobile-optimized, fast-loading website layouts.

Free website design templates for different industries like creative services, startups, fashion brands, health companies, bakeries, and much more.

Zyro offers three primary pricing programs — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.

Their free program doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.

Their “Basic” plan permits you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools such as Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that’s most acceptable for small and medium-sized companies.

Finally, their “Unleashed” plan provides every Zyro feature and gives unlimited bandwidth and storage. At such an affordable price of $3.49/month, it is sensible to go with this program and enjoy the unlimited features if you plan to get a great deal of content on your website.

Overall, Zyro is ideal for small businesses looking to create and develop a website quickly, save money on composing and logo-making using their AI tools, rank high on search engines, and increase conversion rates with high-quality, mobile-friendly design templates.

You can begin with Zyro free of charge to test out their platform, then upgrade to a paid program when you are ready to grow your internet business.

Get started with Zyro and start building your site today.

Best Website Design for Personal Sites ($12/month)

When I think of Squarespace, my mind goes right to their beautifully designed home page. They truly know how to make beautiful, high-quality websites that look great for both small businesses and personal websites alike.

With over 100 design templates to choose from, they lead the pack in regards to design. Squarespace templates look excellent down to every detail. The fonts, color schemes, and vision all mesh flawlessly for any site.

Besides design, their platform is great for bloggers. I tested out their WYSIWYG blog editor, and it’s very intuitive.

You drag elements like pictures, headings, and text onto the page and position it where you want. They also offer multiple user permissions, Google AMP performance, and you can schedule your posts:

A few small search engine optimization limitations hold Squarespace back from being #1 on this list. First, my XML sitemap pulled two versions of each page with and without a trailing slash”/.” This dual indexing may potentially result in SEO and duplicate content problems down the road. They didn’t have a simple fix the last time I checked.

Secondly, your site headlines always become your meta names, so be cautious when incorporating your headlines for SEO. You can read more in my full Wix vs Squarespace review.

Other great features compensate for these drawbacks. Their ease of use is top-notch — sites are elementary to assemble with their editing tools. In-built analytics tools provide steady data onsite traffic if you’re not using Google Analytics. Plus, it’s tough to go wrong with a beautifully-designed website for just $12/month.

Monthly costs range from $12/month for their Personal plan up to $40/month for their Online Store (Advanced) plan. Monthly prices are based on a one-year contract, and Squarespace includes a free domainname. The Personal plan provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer service.

In general, if you’re a small business that needs first-rate web design or a blogger that wants your articles to look great, Squarespace is a trusted choice.

Best Free Website Builder (Free — $25/month)

Weebly powers over 530,000 domain names and is known as the simple website builder of choice for people without much technical expertise. They offer a lot of great features. If you’re a blogger, you can use Weebly.com to select a domain name and use their editor to add your text, images, and content.

They also have a mobile app to keep track of your website’s performance on the go. And email marketing tools let you send newsletters to your subscribers from within their tool.

They have a free plan which comes with 500 MB of storage, a free SSL certificate, and a domain name with Weebly branding. You can use a custom domain with this plan but are forced to get Weebly branding throughout your site. Additionally, the free program only comes with email and chat support, but no phone support.

Weebly’s paid plans vary from $5 to $25 per month. On the high end, their Business Plan gets you innovative e-commerce performance, a free domainname, and $200 of Google ad credits.

Their e-commerce features include product options/variants, coupon codes, stock management, a shipping calculator, shipping labels, and the ability to accept payments through Square and other providers.

The degree of customer support you receive is based on your subscription level. You can find assistance yourself in several locations, including their site, service center, community forum, social media, and programmer documentation. They also have live chat, email, and phone support.

If you are looking for a simple website creator to get up and running, I recommend you get started with Weebly.

Best Site Builder for Ecommerce ($29/month)

Shopify is a favorite ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse due to their simple dashboard and integrations with thousands of app partners.

While not every site owner needs product-selling performance, I added Shopify into the list because almost any small business could use them to install their website.

Have a salon for example.

With Shopify, not only could you set up a quick website including a blog, a map of your location, contact information, and appointment scheduling (with a program ), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your company.

Shopify has a lot of features you’d come to expect from other tools on this listing, including hosting, your own domain name, 70+ specialist themes, a free SSL certificate, and marketing and SEO features.

They also offer mobile commerce, 100+ payment gateways, automated carrier shipping rates, automated tax rates, and the full checkout experience. Plus, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.

If you’re establishing a new website and think that you may want to sell products online in the future, it’s better to get started with Shopify rather than another instrument that does not take online shopping too.

They offer three plans ranging from $29/month to $299/month. The $29/month Basic Shopify Plan should give site owners everything they need, including a full website, an online store with unlimited products, blog features, 24/7 support, and much more.

If you’d like to give Shopify a try, they offer a 14-day free trial with no credit card required.

Best For Professional Designers ($16 a month).

Some of its other key features include:

You can add and edit content to your live website.

Invite additional team members to collaborate on a single dash.

Add up to 100 pages to your site.

99.9% uptime guaranteed and SSL certificate.

Automated backup.

Custom fonts available.

Create custom 404 pages.

Customer care via email, Webflow community forum, and help centre.

Integration with Zapier lets you connect with tools such as Slack, MailChimp, and Asana.

You can add up to 3000 products on your website with eCommerce support.

Finest WordPress Themes for Photography and Creative Websites ($279 one-time).

Flothemes is a business that provides customizable WordPress themes. These templates help you build websites inside of WordPress with no need for custom coding. It is powered by Flex block, a powerful free stream page builder, providing limitless customization options.

All of the templates and themes come with premade layouts and content blocks. You may also customize colors, fonts, the structure of the page, and more.

Flothemes help you build your website in a few steps, including:

Register a domain name and hosting service provider for your site. You can even check Flothemes cloud hosting services, starting at $26 per month.

Install WordPress.org and join it to your website hosting. Luckily, most hosting services provide a one-click WordPress installation.

Finally, pick a theme for your site or portfolio.

You can watch several how-to tutorials by Flothemes or contact the customer support team.

If you need help setting up the whole website, you can drop a message, and their staff will do everything for you.

Flothemes will help you set up your site for just $499-$1999. Besides setting up your website from the beginning, they also provide services like page load speed optimization, SEO, styling, etc.. In addition, you get two display sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. In general, you get six rounds of implementations.

Furthermore, Flothemes provides features like SSL implementation, WordPress setup, Typography, color scheme stylization, and more. You also find complete design freedom, SEO options, and a dashboard.

Pricing:

While their themes cost a one-time $279, Flothemes offers three pricing plans for their website setup services, including:

Simple Setup Package: $499

Advanced setup packages: $999

Pro Setup packages: $1,999

The Simple Setup Package helps you skip the technical parts and jump straight to adding content and personalizing your theme. It provides features like WordPress installation, site layout setup, theme setup, WordPress transfer, site launch, etc..

The Advanced Setup Package includes full assistance with site setup, styling & launching, site speed optimization & an search engine optimization consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..

Pro Setup Package includes all of the features from the Advanced Setup Package together with the tailored mockup & execution for your homepage.

Best Website Tool with Integrated CRM Tools

HubSpot is a top-notch CRM tool that also has a full-featured CMS and website builder. Using their platform, you can create website pages, blog posts, landing pages from scratch or with their pre-built templates.

Their drag-and-drop editor uses responsive design that will assist you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.

Unlike other tools on this list, HubSpot comes integrated with a broad assortment of marketing software, including tools to manage email advertising, get found online, and catch, engage with and understand prospects.

By way of example, when you create a webpage, you may add calls-to-action and forms that convert visitors into prospects. Then, when you understand your traffic, you can dynamically create content unique to website visitors based on their location, device, language, traffic origin, or any other detail you choose to capture in your HubSpot CRM.

This integrated marketing suite covers all parts of the customer lifecycle:

Types, live chat, and conversational chatbots capture leads.

Email marketing, retargeting, and messenger integrations send customized messages to your leads.

Their contact builder, analytics tools, and record segmentation help you understand your leads.

Personalized experiences, calls-to-action, and smart content turns leads into customers.

Overall, if you’re seeking a website builder that also includes a full-featured set of CRM and marketing tools, HubSpot is your best choice.

The World’s Most Popular CMS

Easiest Free Website Builder for Small Websites

Best Digital Advertising Website Builder for Local Businesses

A Personalized Website with the Power of AI

Best for Large Online Stores

Great for Photographers and Artists

Best for startups that want to create bootstrapped sites

Best Website Builder for Agencies and Multilingual Websites

What is a Website Builder?

A website builder is a tool which allows anyone to manage a website and domain name without manual programming. In other words, a website builder is a tool or software program that will assist you build a web site.

In the old days of the net, programmers needed to know HTML and CSS to make a site. Today, if you wish to code a website, there’s a steep learning curve — you need to have extensive knowledge of JavaScript and PHP. Not so with site builders.

These tools help everyone from small companies and bloggers to information sites and ecommerce businesses easily create sites in minutes.

How much does it cost to construct a website?

Is Wix better than WordPress?

How much does a website cost monthly?

Does Google have a website builder?

Can I get a free website for my company?

There you have it — my list of the top website builders. As there are 74 options out there, I have condensed the listing down to the very best so you can choose the option that’s perfect for your small business or online brand.

If you are looking for the best site builder overall, I recommend you begin using Wix.

For the best designs and templates, check out Squarespace.

If you need an e-commerce site to sell products online, Shopify is a fantastic choice.

What site builder do you use?