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17 Best Site Builders: Wix, Squarespace, and More (2021)

Picking the best site builder can be hard, because there are 74 popular options to select from.

In this guide, I rated and reviewed the best website builders to create a web site based on cost, reliability, web hosting solutions , technical support, site speed, SEO, features, ease of use, template design, and more.

We’ll also compare:

The best website builders for small businesses.

The ideal free and affordable options.

Those with the best SEO.

The best platforms with online store capabilities.

The top builders for agencies.

And the best options for photographers and artists.

What’s the Best Website Builder?

Using a site builder is a quick and effortless way to construct a presence for your brand or online business. These tools simplify your site management by combining domain registration, hosting, and site design into one stage.

If you’re not too savvy with web design and development, you will want to go with a simple drag and drop editor.

The choice is up to you.

Here are my top picks for the best site builder to use this season.

Wix.

Best Site Builder for Small Business ($13/month)

Wix is the most popular website builder on the current market, with over 100 million users.

They have 500+ ready-to-use templates to design your website in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).

Their designs also look beautiful, with scroll effects, and advanced design features like video and animation backgrounds.

If you already have a domain on GoDaddy or need to register one at Wix.com, they make it super simple. Also, if you’d like to add e-commerce to your site so that you can sell online, plans start a $20/month.

If you are a small company, I urge Wix as the best online store builder. You don’t necessarily need a platform with more advanced options like BigCommerce and Shopify. Wix website owners that want to bring an e-commerce store can find these excellent new features.

Wix is the most user-friendly website tool on the market. You can almost always customize the appearance and feel of your website with no coding knowledge.

They also have a tool called Artificial Design Intelligence (ADI) — the first artificial intelligence site builder. Wix ADI learns about your site and uses that information to design a website tailored to your specific needs.

This tool leverages AI choosing from billions of combinations of images, text, designs, and contact forms.

Finally, if you’re looking for the best site builder for small companies, Wix is your best choice.

Read my full Wix review for more in-depth analysis.

Get started with Wix.

Best Modern Website Builder with Free Plans (free — $3.49/mo)

Zyro is a website builder with a mission to assist local companies to tell their unique stories on the web.

Overall, they’re famous for speed and simplicity.

With Zyro, you may make a company site quickly and easily with no coding required. Your website also loads fast due to the light framework and looks great on all devices.

With a strong set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop grid tool, mobile-readiness, and more than one million stock pictures to select from.

One of the standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.

To get started with this tool, you choose your type of organization, then write 2-3 sentences describing your brand and circumstance. You then adjust your AI settings and customize them based on length, expertise, and creativity degree. Lastly, you click on the Generate button and see your uniquely generated content.

Since content generation is a challenge for many website owners, this tool creates new paragraphs for you which can rank better in search and increase conversion rates.

Another excellent features include:

Built-in SEO tools to increase your search rankings.

A free SSL certificate and custom domains.

An AI-driven logo and slogan maker.

24/7 customer support via email and live chat.

AI heatmaps to increase website conversions and predict visitor behaviour.

Mobile-optimized, fast-loading website layouts.

Free website design templates for different industries like creative services, startups, fashion brands, wellness businesses, bakeries, and more.

Zyro offers three primary pricing plans — a free plan, a mid-tier”Basic” plan at $1.99/month, and their high-tier”Unleashed” program at $3.49/month.

Their free plan doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.

Next, their “Basic” program allows you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools such as Google Tag Manager, Google Analytics, and Facebook pixels. This is a very popular plan that’s most suitable for small and medium-sized businesses.

Finally, their “Unleashed” plan provides every Zyro feature and provides unlimited bandwidth and storage. At this affordable price of $3.49/month, it makes sense to go for this plan and enjoy the unlimited features if you plan to get a lot of content on your site.

Overall, Zyro is best for small businesses looking to create and develop a website fast, save money on writing and logo-making with their AI tools, rank higher on search engines, and increase conversion rates with high-quality, mobile-friendly design templates.

You can begin with Zyro free of charge to check out their stage, then upgrade to a paid plan when you are ready to grow your online business.

Get started with Zyro and begin building your website today.

Best Website Design for Personal Sites ($12/month)

When I think of Squarespace, my mind goes right for their beautifully designed home page. They truly know how to make beautiful, high-quality websites that look great for both small businesses and personal websites alike.

With over 100 design templates to choose from, they lead the pack in regards to design. Squarespace templates look excellent down to every detail. The fonts, color schemes, and vision all mesh perfectly for any website.

Besides design, their platform is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.

You drag elements like images, headings, and text on the page and position it where you want. They also offer multiple user permissions, Google AMP performance, and you can schedule your articles:

A few small search engine optimization limitations hold Squarespace back from being #1 on this list. First, my XML sitemap pulled two versions of every page with and without a trailing slash”/.” This double indexing may potentially lead to SEO and duplicate content issues down the road. They didn’t have an easy fix the last time I checked.

Second, your site headlines become your meta names, so be careful when incorporating your headlines for SEO. You can read more in my full Wix vs Squarespace review.

Other great features compensate for these drawbacks. Their ease of use is topnotch — sites are elementary to assemble with their editing tools. In-built analytics tools provide steady data on-site visitors if you are not using Google Analytics. Plus, it’s tough to go wrong with a beautifully-designed website for just $12/month.

Monthly costs range from $12/month for their Personal plan up to $40/month for their Online Store (Advanced) plan. Monthly costs are based on a one-year contract, and Squarespace includes a free domain. The Personal plan provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer service.

Overall, if you are a small company that needs first-rate web design or a blogger who wants your content to look great, Squarespace is a reliable choice.

Best Free Website Builder (Free — $25/month)

Weebly powers over 530,000 domain names and is known as the easy site builder of choice for people without much technical experience. They offer a great deal of great features. If you are a blogger, you can use Weebly.com to pick a domain name and use their editor to add your text, images, and articles.

They also have a mobile program to track your website’s performance on the go. And email marketing tools allow you to send newsletters to your subscribers from inside their tool.

They have a free program which comes with 500 MB of storage, a free SSL certificate, and a domain name with Weebly branding. You can use a custom domain with this plan but are forced to have Weebly branding throughout your website. Also, the free plan only includes chat and email support, but no phone service.

Weebly’s paid programs range from $5 to $25 per month. On the high end, their Business Strategy gets you advanced e-commerce performance, a free domainname, and $200 of Google ad credits.

Their e-commerce features include product options/variants, coupon codes, stock management, a shipping calculator, shipping labels, and the ability to accept payments through Square and other providers.

The level of customer support you get is based on your subscription level. You’ll find assistance yourself in several areas, including their blog, service center, community discussion, social networking, and programmer documentation. They also have live chat, email, and telephone support.

If you are searching for a simple site creator to get up and running, I recommend you get started with Weebly.

Best Site Builder for Ecommerce ($29/month)

Shopify is a popular ecommerce platform used by over 800,000 online businesses so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of app partners.

While not every site owner needs product-selling functionality, I added Shopify into the list because almost any small business could use them to install their website.

Take a salon for instance.

With Shopify, not only could you set up a quick website including a blog, a map of your location, contact info, and appointment scheduling (with a program ), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your business.

Shopify has a lot of features you’d come to expect from other tools on this list, such as hosting, your own domain name, 70+ professional topics, a free SSL certificate, and marketing and SEO features.

They also offer mobile commerce, 100+ payment gateways, automated carrier shipping rates, automated tax rates, and the full checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.

If you’re setting up a new website and believe that you may choose to sell products online in the future, it’s better to get started with Shopify instead of another tool that does not take online shopping too.

They offer three plans ranging from $29/month to $299/month. The $29/month Fundamental Shopify Plan should give website owners everything they need, including a full website, an internet store with unlimited products, site features, 24/7 support, and more.

If you’d like to give Shopify a try, they offer a 14-day free trial with no credit card required.

Best For Professional Designers ($16 a month).

Some of its other Important features include:

You can add and edit content to your live site.

Invite other team members to collaborate on a single dash.

Add up to 100 pages to your site.

99.9% uptime guaranteed and SSL certificate.

Automated backup.

Custom fonts available.

Create custom 404 pages.

Customer support via email, Webflow community forum, and help centre.

Integration with Zapier lets you connect with tools like Slack, MailChimp, and Asana.

You can add up to 3000 products on your site with eCommerce support.

Finest WordPress Themes for Photography and Creative Websites ($279 one-time).

Flothemes is a business that provides customizable WordPress themes. These templates enable you to build sites inside of WordPress without the need for custom coding. It’s powered by Flex block, a powerful free flow page builder, providing limitless customization options.

All the templates and themes come with premade layouts and content blocks. You may also customize colors, fonts, the arrangement of the page, and more.

Flothemes help you build your site in a few steps, including:

Register a domain name and hosting service provider for your website. You can also check Flothemes cloud hosting services, starting at $26 per month.

Install WordPress.org and join it to your web site hosting. Fortunately, most hosting services offer a one-click WordPress installation.

Finally, pick a theme for your site or portfolio.

You can see several how-to tutorials by Flothemes or contact the customer support team.

If you need help setting up the entire website, you can drop a message, and their team will do everything for you.

Flothemes will help you set up your website for just $499-$1999. Besides setting up your website from the beginning, they also offer services like page loading speed optimization, SEO, styling, etc.. Plus, you get two screen sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. All in all, you get six rounds of implementations.

Furthermore, Flothemes provides features like SSL implementation, WordPress installation, Typography, color scheme stylization, and more. You also find complete design freedom, SEO options, and a dashboard.

Pricing:

While their subjects cost a one-time $279, Flothemes offers three pricing plans for their website setup services, including:

Simple Installation Bundle: $499

Advanced setup packs: $999

Pro Setup packages: $1,999

The Simple Setup Package helps you skip the technical components and jump directly to adding content and personalizing your theme. It offers features like WordPress installation, website layout setup, theme installation, WordPress transfer, website launch, etc..

The Advanced Setup Package incorporates full assistance with website setup, styling & launch, site speed optimization & an search engine optimization consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..

Pro Setup Package contains all of the features in the Advanced Setup Package along with the tailored mockup & implementation for your homepage.

Best Website Tool with Integrated CRM Tools

HubSpot is a topnotch CRM tool that also has a full-featured CMS and website builder. Using their platform, you can create website pages, blog posts, landing pages from scratch or with their pre-built templates.

Their drag-and-drop editor uses responsive design to assist you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.

Unlike other tools on this list, HubSpot comes integrated with a wide range of marketing applications, including tools to manage email advertising, get found online, and catch, engage with and understand leads.

By way of instance, when you create a webpage, you can add calls-to-action and forms that convert visitors into prospects. Then, when you know your visitors, you can dynamically create content unique to site visitors based on their location, device, language, traffic origin, or any other detail you choose to catch in your HubSpot CRM.

This integrated marketing suite covers all parts of the customer lifecycle:

Types, live chat, and conversational chatbots capture prospects.

Email advertising, retargeting, and messenger integrations send customized messages to your prospects.

Their contact report builder, analytics tools, and record segmentation help you understand your prospects.

Personalized experiences, calls-to-action, and smart content turns leads into clients.

Overall, if you are looking for a site builder that also includes a full-featured set of CRM and marketing tools, HubSpot is the best alternative.

The World’s Most Popular CMS

Easiest Free Website Builder for Small Sites

Best Digital Marketing Website Builder for Local Firms

A Personalized Website with the Power of AI

Best for Enormous Online Stores

Great for Photographers and Artists

Best for startups that want to create bootstrapped websites

Best Website Builder for Agencies and Multilingual Websites

What is a Website Builder?

A website builder is a tool which allows anyone to manage a website and domain name without manual coding. In other words, a site builder is a tool or software application to help you build a website.

In the old days of the net, programmers needed to understand HTML and CSS to create a site. Today, if you want to code a site, there’s a steep learning curve — you need to have extensive knowledge of JavaScript and PHP. Not so with site builders.

These tools help everyone from small businesses and bloggers to information sites and ecommerce companies easily create websites in minutes.

How much does it cost to build a website?

Is Wix better than WordPress?

How much does a website cost monthly?

Does Google have a website builder?

Can I get a free site for my company?

There you have it — my list of the top website builders. As there are 74 choices out there, I have condensed the listing down to the top so that you can choose the option that is right for your business or online brand.

If you are looking for the very best website builder overall, I recommend you get started with Wix.

For the best designs and templates, take a look at Squarespace.

If you will need an e-commerce site to sell products online, Shopify is a fantastic choice.

What site builder do you use?