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17 Best Site Builders: Wix, Squarespace, and More (2021)

Choosing the best site builder can be difficult, because there are 74 popular options to select from.

In this guide, I ranked and reviewed the best website builders to make a web site based on price, reliability, web hosting services, technical assistance, site speed, SEO, features, ease of use, template design, and much more.

We will also compare:

The best website builders for small businesses.

The ideal free and cheap choices.

Those with the best SEO.

The top platforms with online store capabilities.

The top builders for agencies.

And the best choices for photographers and artists.

What’s the Best Website Builder?

Using a website builder is a quick and easy way to build a presence for your brand or internet business. These tools simplify your website management by combining domain registration, hosting, and website design into one stage.

If you are not too savvy with web design and development, you’ll want to go with a simple drag and drop editor.

The choice is up to you.

Here are my top picks for the best website builder to use this year.

Wix.

Best Website Builder for Small Business ($13/month)

Wix is the most popular website builder on the market, with over 100 million users.

They have 500+ ready-to-use templates to design your website in any business. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).

Their designs also look beautiful, with scroll effects, and advanced design features like animation and video backgrounds.

In case you already have a domain on GoDaddy or need to register one at Wix.com, they make it super simple. Also, if you want to add e-commerce to your site so that you can sell online, plans begin a $20/month.

If you are a small business, I recommend Wix as the best online store builder. You don’t necessarily need a platform with more advanced options like BigCommerce and Shopify. Wix website owners that are looking to bring an e-commerce store can find these excellent new features.

Wix is the most user-friendly website tool on the market. You can almost always customize the appearance and feel of your site with no programming knowledge.

They also have a tool called Artificial Design Intelligence (ADI) — the first artificial intelligence website builder. Wix ADI learns on your site and uses that information to design a site tailored to your precise needs.

This tool leverages AI selecting from countless combinations of images, text, layouts, and contact forms.

Finally, if you’re seeking the best site builder for small businesses, Wix is your very best choice.

Read my full Wix review for more in-depth analysis.

Get started with Wix.

Greatest Modern Website Builder with Free Plans (free — $3.49/mo)

Zyro is a site builder with a mission to help local businesses to tell their unique stories online.

Overall, they are famous for simplicity and speed.

With Zyro, you can create a business website fast and easily with no programming required. Your site also loads fast because of its light frame and looks great on all apparatus.

With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop tool, mobile-readiness, and over one million stock pictures to choose from.

One of their standout features is their AI Content Generator, which provides SEO-friendly content ideas based on your industry and specific business type.

To begin with this tool, you choose your type of organization, then write 2-3 paragraphs describing your brand and circumstance. Then you adjust your AI settings and customize them based on length, expertise, and creativity level. Last, you click the Create button and see your uniquely created content.

Since content creation is a challenge for many website owners, this tool generates new paragraphs for you which can rank better in search and increase conversion rates.

Another excellent features include:

Built-in search engine optimization tools to improve your search rankings.

A free SSL certificate and custom domain names.

An AI-driven logo and slogan manufacturer.

24/7 customer support via email and live chat.

AI heatmaps to improve website conversions and forecast visitor behaviour.

Mobile-optimized, fast-loading website layouts.

Free website design templates for various industries like creative agencies, startups, fashion brands, health businesses, bakeries, and much more.

Zyro offers three primary pricing plans — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.

Their free program doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.

Their “Basic” plan allows you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools like Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that is most suitable for small and medium-sized businesses.

Finally, their “Unleashed” program provides every Zyro feature and gives unlimited bandwidth and storage. At this affordable price of $3.49/month, it makes sense to go with this program and enjoy the unlimited features if you’re planning to have a great deal of content on your site.

Overall, Zyro is best for small businesses seeking to create and develop a website quickly, save money on composing and logo-making using their AI tools, rank higher on search engines, and increase conversion rates with high-quality, mobile-friendly design templates.

You can get started with Zyro free of charge to check out their stage, then upgrade to a paid plan when you are ready to grow your online business.

Get started with Zyro and start building your site today.

Best Website Design for Personal Sites ($12/month)

When I think of Squarespace, my mind goes directly to their beautifully designed home page. They truly know how to create beautiful, high-quality websites that look great for both small businesses and personal websites alike.

With over 100 design templates to choose from, they lead the pack when it comes to design. Squarespace templates look excellent down to every detail. The fonts, color schemes, and vision all mesh perfectly for any website.

Besides design, their platform is great for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.

You drag elements like images, headings, and text onto the page and position it where you would like. They also offer multiple user permissions, Google AMP functionality, and you can schedule your posts:

A few small SEO limitations hold Squarespace back from being #1 on this list. To begin with, my XML sitemap pulled two versions of every page with and without a trailing slash”/.” This dual indexing may potentially result in SEO and duplicate content problems later on. They didn’t have an easy fix the last time I checked.

Second, your site headlines always become your meta titles, so be careful when incorporating your headlines for SEO. You can read more in my whole Wix vs Squarespace review.

Other great features make up for these drawbacks. Their ease of use is top-notch — websites are elementary to build with their editing tools. In-built analytics tools provide continuous data on-site visitors if you are not using Google Analytics. Plus, it’s tough to go wrong with a beautifully-designed website for just $12/month.

Monthly prices range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly prices are based on a one-year contract, and Squarespace includes a free domainname. The Personal program provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer service.

In general, if you’re a small business that needs first-rate web design or a blogger that wants your content to look great, Squarespace is a trusted option.

Best Free Website Builder (Free — $25/month)

Weebly powers over 530,000 domains and is called the easy website builder of choice for people without much technical experience. They offer a lot of great features. If you are a blogger, you can use Weebly.com to select a domain name and use their editor to add your own text, pictures, and content.

They also have a mobile app to track your site’s functionality on the go. And email marketing tools let you send newsletters to your subscribers from within their tool.

They have a free program which includes 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain with this plan but are made to have Weebly branding throughout your website. Additionally, the free plan only comes with chat and email support, but no phone support.

Weebly’s paid plans range from $5 to $25 per month. On the high end, their Business Strategy gets you innovative e-commerce performance, a free domainname, and $200 of Google ad credits.

Their e-commerce features include product options/variants, coupon codes, inventory management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other suppliers.

The degree of customer support you get is based on your subscription level. You’ll find assistance yourself in many areas, including their site, service centre, community discussion, social networking, and programmer documentation. They also have live chat, email, and telephone support.

If you’re searching for a simple website creator to get up and running, I recommend you get started using Weebly.

Best Site Builder for Ecommerce ($29/month)

Shopify is a popular ecommerce platform used by over 800,000 online companies so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse due to their simple dashboard and integrations with thousands of program partners.

While not every website owner needs product-selling performance, I added Shopify to the list because almost any small business could use them to install their website.

Have a salon for example.

With Shopify, not only could you set up a quick website including a site, a map of your location, contact info, and appointment scheduling (with an app), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your business.

Shopify has a great deal of features you’d come to expect from other tools on this listing, such as hosting, your own domain name, 70+ specialist themes, a free SSL certificate, and marketing and SEO features.

They also offer mobile commerce, 100+ payment gateways, automated carrier shipping rates, automated tax rates, and the full checkout experience. Besides, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.

If you’re establishing a new website and believe that you might want to sell products online in the future, it’s far better to get started with Shopify rather than another instrument that doesn’t take online shopping too.

They offer three plans ranging from $29/month to $299/month. The $29/month Basic Shopify Plan should give site owners everything they need, including a full website, an online store with unlimited products, site features, 24/7 support, and more.

If you’d like to give Shopify a try, they offer a 14-day free trial with no credit card required.

Best For Professional Designers ($16 per month).

Some of its other Important features include:

You can add and edit content to your live website.

Invite other team members to collaborate on a single dash.

Add up to 100 pages to your site.

99.9% uptime guaranteed and SSL certificate.

Automated backup.

Custom fonts available.

Create custom 404 pages.

Customer support via email, Webflow community forum, and help centre.

Integration with Zapier enables you to connect with tools like Slack, MailChimp, and Asana.

You can add up to 3000 products on your site with eCommerce support.

Finest WordPress Themes for Photography and Creative Websites ($279 one-time).

Flothemes is a business that provides customizable WordPress themes. These templates enable you to build websites inside of WordPress without the need for custom coding. It is powered by Flex block, a powerful free flow page builder, providing limitless customization options.

All of the templates and themes include premade layouts and content blocks. You may also customize colors, fonts, the arrangement of the page, and more.

Flothemes help you build your site in a few steps, including:

Register a domain name and hosting service provider for your site. You can also check Flothemes cloud hosting services, starting at $26 per month.

Install WordPress.org and connect it to your website hosting. Fortunately, most hosting services provide a one-click WordPress setup.

Finally, select a theme for your website or portfolio.

You can see several how-to tutorials by Flothemes or contact the customer care team.

If you need help setting up the entire website, you can drop a message, and their team will do everything for you.

Flothemes can help you set up your website for only $499-$1999. Besides setting up your website from the beginning, they also offer services like page load speed optimization, SEO, styling, etc.. Plus, you get two screen sharing sessions of 45 minutes each with experts and one SEO consultation call of 45 minutes. In general, you get six rounds of implementations.

Additionally, Flothemes provides features like SSL implementation, WordPress setup, Typography, color scheme stylization, and more. You also find complete design freedom, SEO options, and a dashboard.

Pricing:

While their themes cost a one-time $279, Flothemes offers three pricing strategies for their website setup services, including:

Simple Installation Bundle: $499

Advanced setup packages: $999

Pro Installation packs: $1,999

The Simple Setup Package can help you skip the technical parts and jump straight to adding content and personalizing your theme. It offers features like WordPress installation, website layout setup, theme installation, WordPress transfer, site launching, etc..

The Advanced Setup Package incorporates full assistance with website setup, styling & launching, site speed optimization & an SEO consultation. Additional features include typography & color scheme stylization, SSL implementation, speed optimization, etc..

Pro Setup Package contains all the features from the Advanced Setup Package along with the tailored mockup & execution for your homepage.

Best Site Tool with Integrated CRM Tools

HubSpot is a topnotch CRM tool which also has a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages either from scratch or using their pre-built templates.

Their drag-and-drop editor uses responsive design to assist you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.

Unlike other tools on this listing, HubSpot comes integrated with a wide assortment of marketing applications, including tools to manage email marketing, get found online, and catch, engage with and understand prospects.

For example, when you make a webpage, you can add calls-to-action and forms that convert visitors into leads. Then, when you understand your traffic, you can dynamically create content unique to website visitors based on their location, device, speech, traffic origin, or some other detail you choose to capture on your HubSpot CRM.

This integrated marketing suite covers all parts of the customer lifecycle:

Forms, live chat, and conversational chatbots capture leads.

Email advertising, retargeting, and messenger integrations send customized messages to your leads.

Their contact builder, analytics tools, and list segmentation help you understand your leads.

Personalized experiences, calls-to-action, and smart content turns leads into clients.

Overall, if you are seeking a site builder that also includes a full-featured set of CRM and marketing tools, HubSpot is the ideal choice.

The World’s Most Popular CMS

Easiest Free Website Builder for Small Sites

Best Digital Marketing Website Builder for Local Firms

A Personalized Website with the Power of AI

Best for Enormous Online Stores

Great for Photographers and Artists

Best for startups that want to make bootstrapped sites

Best Website Builder for Agencies and Multilingual Websites

What’s a Website Builder?

A website builder is a tool that allows anyone to manage a site and domain name without manual programming. In other words, a site builder is a tool or software program that will help you build a web site.

In the old days of the web, programmers needed to understand HTML and CSS to create a website. Today, if you want to code a website, there is a steep learning curve — you need to have extensive knowledge of JavaScript and PHP. Not so with website builders.

These tools assist everyone from small companies and bloggers to news sites and ecommerce businesses easily create websites in minutes.

How much does it cost to build a website?

Is Wix better than WordPress?

How much does a website cost monthly?

Does Google have a website builder?

Can I get a free site for my business?

There you have it — my list of the top website builders. Because there are 74 options out there, I have condensed the listing down to the very best so that you can choose the option that is right for your small business or online brand.

If you’re looking for the very best website builder complete, I recommend you begin with Wix.

For the best designs and templates, take a look at Squarespace.

If you need an e-commerce site to sell products online, Shopify is a good choice.

What website builder do you use?