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17 Best Site Builders: Wix, Squarespace, and More (2021)

Picking the best site builder can be difficult, as there are 74 popular choices to choose from.

In this guide, I rated and reviewed the best website builders to make a web site based on price, reliability, web hosting services, technical assistance, site speed, SEO, features, ease of use, template design, and much more.

We’ll also compare:

The best website builders for small businesses.

The ideal free and affordable options.

Those with the best SEO.

The best platforms with online store capabilities.

The very top builders for agencies.

And the best options for photographers and artists.

What’s the Best Website Builder?

Using a site builder is a fast and easy way to construct a presence for your brand or online business. These tools simplify your site management by combining domain registration, hosting, and website design into one platform.

If you’re not too savvy with web design and development, you’ll want to go with a simple drag and drop editor.

The choice is up to you.

Here are my top picks for the best website builder to use this season.

Wix.

Best Site Builder for Small Business ($13/month)

Wix is the most popular website builder on the market, with over 100 million consumers.

They have 500+ ready-to-use templates to design your site in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).

Their designs also appear beautiful, with scroll effects, and advanced design features like animation and video backgrounds.

If you already have a domain on GoDaddy or want to register one at Wix.com, they make it super simple. Additionally, if you want to add e-commerce to your website so you could sell online, plans start a $20/month.

If you are a small company, I recommend Wix as the best online store builder. You don’t necessarily need a platform with more advanced options like BigCommerce and Shopify. Wix website owners that want to bring an e-commerce store can find these excellent new features.

Wix is the most user-friendly website tool on the market. You can almost endlessly customize the look and feel of your website with no programming knowledge.

They also have a tool called Artificial Design Intelligence (ADI) — the first artificial intelligence site builder. Wix ADI learns about your site and uses that information to design a site tailored to your precise needs.

This tool leverages AI choosing from countless combinations of images, text, layouts, and contact forms.

Ultimately, if you’re seeking the best site builder for small companies, Wix is your very best option.

Read my full Wix review for more in-depth analysis.

Get started with Wix.

Best Modern Website Builder with Free Plans (free — $3.49/mo)

Zyro is a site builder with a mission to assist local businesses to tell their unique stories online.

Overall, they are famous for speed and simplicity.

With Zyro, you may make a company site fast and easily with no programming required. Your website also loads fast because of its light frame and looks great on all devices.

With a powerful set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop grid tool, mobile-readiness, and over one million stock images to choose from.

One of the standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.

To get started with this tool, you choose your type of organization, then write 2-3 sentences describing your brand and context. You then correct your AI settings and customize them based on duration, expertise, and creativity degree. Lastly, you click on the Generate button and see your distinctively generated content.

Since content generation is a challenge for many website owners, this tool generates new paragraphs for you which can rank better in search and increase conversion rates.

Another excellent features include:

Built-in search engine optimization tools to increase your search rankings.

A free SSL certificate and custom domains.

An AI-driven logo and slogan maker.

24/7 customer support via email and live chat.

AI heatmaps to increase website conversions and forecast visitor behavior.

Mobile-optimized, fast-loading website layouts.

Free website design templates for various industries like creative agencies, startups, fashion brands, wellness businesses, bakeries, and more.

Zyro offers three primary pricing programs — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” plan at $3.49/month.

Their free program doesn’t include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.

Next, their “Basic” plan allows you to connect your own domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools such as Google Tag Manager, Google Analytics, and Facebook pixels. This is a very popular plan that’s most acceptable for small and medium-sized businesses.

Finally, their “Unleashed” plan provides every Zyro attribute and provides unlimited storage and bandwidth. At such an affordable price of $3.49/month, it is sensible to go with this plan and enjoy the unlimited features if you’re planning to have a lot of content on your website.

Overall, Zyro is ideal for small businesses seeking to create and develop a site fast, save money on composing and logo-making with their AI tools, rank higher on search engines, and increase conversion rates with high quality, mobile-friendly design templates.

You can get started with Zyro free of charge to check out their platform, then upgrade to a paid plan when you are ready to grow your online business.

Get started with Zyro and start building your site today.

Best Website Design for Personal Sites ($12/month)

When I think of Squarespace, my mind goes right to their beautifully designed home page. They truly know how to create beautiful, high-quality websites that look great for both small businesses and personal websites alike.

With over 100 design templates to select from, they lead the pack in regards to design. Squarespace templates look excellent down to every detail. The fonts, color schemes, and vision all mesh flawlessly for any website.

Besides design, their platform is wonderful for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.

You drag elements like pictures, headings, and text onto the page and position it where you want. They also offer multiple user permissions, Google AMP performance, and you can schedule your posts:

A few small search engine optimization limits hold Squarespace back from being #1 on this list. To begin with, my XML sitemap pulled two versions of every page with and without a trailing slash”/.” This double indexing could potentially lead to SEO and duplicate content problems later on. They didn’t have an easy fix the last time I checked.

Second, your site headlines become your meta titles, so be cautious when incorporating your headlines for SEO. You can read more in my full Wix vs Squarespace review.

Other great features make up for these drawbacks. Their ease of use is top-notch — websites are elementary to assemble with their editing tools. In-built analytics tools provide steady data on-site visitors if you’re not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed site for only $12/month.

Monthly prices range from $12/month for their Personal plan up to $40/month for their Online Store (Advanced) plan. Monthly prices are based on a one-year contract, and Squarespace includes a free domainname. The Personal program provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer service.

Overall, if you’re a small company that needs first-rate web design or a blogger who wants your articles to appear great, Squarespace is a reliable option.

Best Free Website Builder (Free — $25/month)

Weebly powers over 530,000 domains and is called the easy website builder of choice for people without much technical expertise. They offer a great deal of great features. If you’re a blogger, you can use Weebly.com to pick a domain name and use their editor to add your own text, images, and articles.

They also have a mobile program to keep track of your site’s performance on the go. And email marketing tools allow you to send newsletters to your subscribers from within their tool.

They have a free program which comes with 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain name with this plan but are made to get Weebly branding throughout your site. Also, the free plan only includes email and chat support, but no phone support.

Weebly’s paid programs range from $5 to $25 per month. On the high end, their Business Strategy gets you innovative e-commerce performance, a free domain, and $200 of Google ad credits.

Their e-commerce features include product options/variants, coupon codes, stock management, a shipping calculator, shipping labels, and the ability to accept payments through Square and other suppliers.

The level of customer support you get is based on your subscription level. You can find assistance yourself in many locations, including their blog, service center, community discussion, social media, and programmer documentation. They also have live chat, email, and phone support.

If you’re looking for a simple website creator to get up and running, I suggest that you begin using Weebly.

Best Site Builder for Ecommerce ($29/month)

Shopify is a favorite ecommerce platform used by over 800,000 online companies so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of program partners.

While not every website owner needs product-selling functionality, I added Shopify into the list because almost any small business could use them to set up their website.

Take a salon for example.

With Shopify, not only could you set up a quick site including a site, a map of your location, contact information, and appointment scheduling (with a program ), but you might also sell hair care products online. This creates not only a website but another online source of revenue for your business.

Shopify has a great deal of features you’d come to expect from other tools on this list, including hosting, your own domain name, 70+ specialist themes, a free SSL certificate, and marketing and SEO features.

They also offer mobile commerce, 100+ payment gateways, automated carrier shipping rates, automatic tax rates, and the full checkout experience. Plus, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and much more.

If you’re setting up a new website and believe that you might choose to sell products online in the future, it’s far better to begin with Shopify rather than another tool that does not take online shopping as seriously.

They offer three plans ranging from $29/month to $299/month. The $29/month Basic Shopify Plan should give site owners everything they want, including a full website, an internet store with unlimited products, site features, 24/7 support, and much more.

If you want to give Shopify a try, they give a 14-day free trial with no credit card required.

Best For Professional painters ($16 per month).

Some of its other key features include:

You can add and edit content to your live site.

Invite other team members to collaborate on a single dash.

Add up to 100 pages to your site.

99.9% uptime guaranteed and SSL certificate.

Automated backup.

Custom fonts available.

Create custom 404 pages.

Customer support via email, Webflow community forum, and help centre.

Integration with Zapier enables you to connect with tools such as Slack, MailChimp, and Asana.

You can add up to 3000 products on your site with eCommerce support.

Finest WordPress Themes for Photography and Creative Websites ($279 one-time).

Flothemes is a business that offers customizable WordPress themes. These templates help you build sites inside of WordPress with no need for custom coding. It’s powered by Flex block, a potent free flow page builder, providing limitless customization choices.

All of the templates and themes come with premade designs and content blocks. You can also customize colors, fonts, the arrangement of the webpage, and more.

Flothemes help you build your website in a few measures, including:

Register a domain name and hosting service provider for your website. You can even check Flothemes cloud hosting services, starting at $26 per month.

Install WordPress.org and join it to your web site hosting. Fortunately, most hosting services offer a one-click WordPress installation.

Finally, pick a theme for your website or portfolio.

You can watch several how-to tutorials by Flothemes or contact the customer support team.

If you need help setting up the entire website, you can drop a message, and their team will do everything for you.

Flothemes will allow you to set up your site for only $499-$1999. Besides setting up your website from the start, they also offer services like page loading speed optimization, SEO, styling, etc.. In addition, you get two display sharing sessions of 45 minutes each with specialists and one SEO consultation call of 45 minutes. All in all, you get six rounds of implementations.

Furthermore, Flothemes provides features like SSL implementation, WordPress setup, Typography, color scheme stylization, and much more. You also get complete design freedom, SEO options, and a dashboard.

Pricing:

While their themes cost a one-time $279, Flothemes offers three pricing plans for their website setup services, including:

Simple Setup Package: $499

Advanced setup packs: $999

Pro Setup packages: $1,999

The Easy Setup Package can help you skip the technical parts and jump straight to adding content and personalizing your motif. It provides features like WordPress installation, website layout setup, theme setup, WordPress transfer, website launching, etc..

The Advanced Setup Package incorporates full assistance with website setup, styling & launching, site speed optimization & an search engine optimization consultation. Additional features include typography & colour scheme stylization, SSL implementation, speed optimization, etc..

Pro Setup Package contains all the features from the Advanced Setup Package along with the tailored mockup & execution for your homepage.

Best Website Tool with Integrated CRM Tools

HubSpot is a top-notch CRM tool that also has a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages from scratch or using their pre-built templates.

Their drag-and-drop editor uses responsive design to help you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.

Unlike other tools on this list, HubSpot comes integrated with a wide range of marketing software, including tools to manage email marketing, get found online, and capture, engage with and understand prospects.

By way of instance, when you create a webpage, you can add calls-to-action and forms that convert visitors into prospects. Then, when you understand your visitors, you can dynamically create content unique to website visitors based on their location, device, language, traffic origin, or any other detail you choose to catch on your HubSpot CRM.

This integrated marketing suite covers all parts of the customer lifecycle:

Forms, live chat, and conversational chatbots capture prospects.

Email marketing, retargeting, and messenger integrations send personalized messages to your prospects.

Their contact report builder, analytics tools, and list segmentation help you understand your leads.

Personalized experiences, calls-to-action, and smart content turns leads into clients.

Overall, if you’re looking for a website builder that also comes with a full-featured set of CRM and marketing tools, HubSpot is your best alternative.

The World’s Most Popular CMS

Easiest Free Website Builder for Small Sites

Best Digital Advertising Website Builder for Local Firms

A Personalized Website with the Power of AI

Best for Large Online Stores

Great for Photographers and Artists

Best for startups that want to create bootstrapped websites

Best Website Builder for Agencies and Multilingual Websites

What’s a Website Builder?

A website builder is a tool which allows anyone to manage a website and domain name without manual coding. In other words, a website builder is a tool or software program to help you build a website.

In the old days of the web, programmers needed to understand HTML and CSS to create a website. Today, if you wish to code a site, there’s a steep learning curve — you need to have extensive knowledge of JavaScript and PHP. Not so with website builders.

These tools assist everyone from small businesses and bloggers to information websites and ecommerce companies easily create sites in minutes.

How much does it cost to construct a website?

Is Wix better than WordPress?

How much does a website cost monthly?

Does Google have a site builder?

Can I get a free website for my business?

There you have it — my list of the top website builders. As there are 74 options out there, I have condensed the list down to the very best so you can choose the option that is right for your small business or online brand.

If you are looking for the best website builder overall, I recommend you begin with Wix.

For the best designs and templates, take a look at Squarespace.

If you need an e-commerce website to sell products online, Shopify is a good choice.

What website builder do you use?