17 Best Site Builders: Wix, Squarespace, and More (2021)
Choosing the best website builder can be hard, as there are 74 popular options to choose from.
In this guide, I rated and reviewed the best website builders to make a website based on cost, reliability, web hosting solutions , technical support, website speed, SEO, features, ease of use, template design, and more.
We’ll also compare:
The ideal website builders for small companies.
The ideal free and cheap options.
Those with the best SEO.
The best platforms with online shop capabilities.
The very best builders for agencies.
And the best options for photographers and artists.
What is the Best Website Builder?
Using a site builder is a quick and effortless way to construct a presence for your brand or internet business. These tools simplify your site management by combining domain registrationhosting, and site design into one platform.
If you’re not too savvy with web design and development, you will want to go with a simple drag and drop editor.
The choice is up to you.
Here are my top picks for the best website builder to use this year.
Best Website Builder for Small Business ($13/month)
Wix is the most popular website builder available on the current market, with over 100 million users.
They have 500+ ready-to-use templates to design your site in any industry. These templates are mobile-optimized and have 100 fonts to choose from (or you can upload your own).
Their designs also appear beautiful, with scroll effects, and advanced design features like video and animation backgrounds.
If you already have a domain on GoDaddy or want to register one at Wix.com, they make it super simple. Also, if you’d like to add e-commerce to your site so you could sell online, plans begin a $20/month.
If you’re a small business, I urge Wix as the best online store builder. You don’t necessarily require a platform with more advanced options like BigCommerce and Shopify. Wix website owners that want to add an e-commerce store can get these great new features.
Wix is the most user-friendly site tool on the market. You can almost endlessly customize the appearance and feel of your website with no programming knowledge.
They also have a tool named Artificial Design Intelligence (ADI) — the first artificial intelligence website builder. Wix ADI learns about your site and uses that information to design a site tailored to your specific needs.
This tool leverages AI selecting from countless combinations of images, text, layouts, and contact forms.
Finally, if you’re looking for the best website builder for small businesses, Wix is your very best choice.
Read my whole Wix review for more in-depth analysis.
Get started with Wix.
Best Modern Website Builder with Free Plans (free — $3.49/mo)
Zyro is a site builder with a mission to help local businesses to tell their unique stories online.
Overall, they’re famous for speed and simplicity.
With Zyro, you may make a business website fast and easily with no coding required. Your site also loads fast due to its light frame and looks great on all apparatus.
With a strong set of tools, Zyro helps grow your online business with pre-made design templates, AI-driven text, an intuitive drag-and-drop tool, mobile-readiness, and over one million stock pictures to select from.
One of the standout features is their AI Content Generator, which offers SEO-friendly content ideas based on your industry and specific business type.
To begin with this tool, you pick your type of organization, then write 2-3 sentences describing your brand and circumstance. You then correct your AI settings and customize them based on duration, expertise, and creativity level. Last, you click the Create button and see your uniquely created content.
Since content generation is a challenge for many website owners, this tool creates new paragraphs for you which can rank better in search and increase conversion rates.
Some other excellent features include:
Built-in SEO tools to improve your search rankings.
A free SSL certificate and custom domain names.
An AI-driven logo and slogan maker.
24/7 customer support via email and live chat.
AI heatmaps to improve website conversions and predict visitor behaviour.
Mobile-optimized, fast-loading website layouts.
Free website design templates for various industries like creative services, startups, fashion brands, wellness businesses, bakeries, and more.
Zyro offers three main pricing programs — a free plan, a mid-tier”Basic” program at $1.99/month, and their high-tier”Unleashed” program at $3.49/month.
Their free plan does not include a custom domain name but does provide 99.9% uptime, an SSL certificate, 500MB of bandwidth and 500MB of storage.
Next, their “Basic” plan allows you to connect your domain name, increases bandwidth and storage, and includes extra features like ad removal and integrations with tools like Google Tag Manager, Google Analytics, and Facebook pixels. This is a really popular plan that is most acceptable for small and medium-sized companies.
Finally, their “Unleashed” program provides every Zyro attribute and gives unlimited bandwidth and storage. At this affordable price of $3.49/month, it is sensible to go with this plan and enjoy the unlimited features if you plan to have a great deal of content on your site.
Overall, Zyro is ideal for small businesses looking to create and grow a website quickly, save money on composing and logo-making with their AI tools, rank higher on search engines, and increase conversion rates with high quality, mobile-friendly design templates.
You can get started with Zyro for free to test out their platform, then upgrade to a paid program when you’re ready to grow your online business.
Get started with Zyro and start building your site today.
Best Website Design for Personal Sites ($12/month)
When I think of Squarespace, my mind goes directly for their beautifully designed home page. They truly know how to create beautiful, high-quality sites that look great for both small businesses and personal websites alike.
With over 100 design templates to select from, they lead the pack when it comes to design. Squarespace templates appear excellent down to every detail. The fonts, color schemes, and vision all mesh perfectly for any website.
Besides design, their platform is great for bloggers. I tested out their WYSIWYG blog editor, and it is very intuitive.
You drag elements like pictures, headings, and text onto the page and place it where you would like. They also offer multiple user permissions, Google AMP functionality, and you can schedule your articles:
A few small SEO limits hold Squarespace back from being #1 on this list. To begin with, my XML sitemap pulled in two versions of each page with and without a trailing slash”/.” This dual indexing may potentially result in SEO and duplicate content issues down the road. They didn’t have a simple fix the last time I checked.
Secondly, your site headlines always become your meta names, so be cautious when adding your headlines for SEO. You can read more in my full Wix vs Squarespace review.
Other great features compensate for these drawbacks. Their ease of use is topnotch — websites are elementary to assemble with their editing tools. In-built analytics tools provide continuous data onsite traffic if you are not using Google Analytics. Plus, it’s hard to go wrong with a beautifully-designed website for only $12/month.
Monthly costs range from $12/month for their private plan up to $40/month for their Online Store (Advanced) plan. Monthly prices are based on a one-year contract, and Squarespace includes a free domainname. The Personal program provides a free domain name, unlimited bandwidth and storage, free SSL, and 24/7 customer service.
In general, if you’re a small business that needs first-rate web design or a blogger who wants your articles to appear great, Squarespace is a trusted option.
Best Free Website Builder (Free — $25/month)
Weebly powers over 530,000 domain names and is known as the easy website builder of choice for people without much technical experience. They offer a lot of great features. If you are a blogger, you can use Weebly.com to pick a domain name and use their editor to add your own text, images, and content.
They also have a mobile app to keep track of your website’s functionality on the go. And email marketing tools allow you to send newsletters to your subscribers from inside their tool.
They have a free program which comes with 500 MB of storage, a free SSL certificate, and a domain with Weebly branding. You can use a custom domain name with this plan but are forced to get Weebly branding throughout your website. Additionally, the free plan only includes email and chat support, but no phone service.
Weebly’s paid programs vary from $5 to $25 per month. On the high end, their Business Strategy gets you innovative e-commerce functionality, a free domain, and $200 of Google ad credits.
Their e-commerce features include product options/variants, coupon codes, stock management, a shipping calculator, shipping labels, and the ability to accept payments via Square and other providers.
The degree of customer support you receive is based on your subscription level. You can find assistance yourself in many locations, including their blog, support center, community discussion, social networking, and programmer documentation. They also have live chat, email, and phone support.
If you’re searching for a simple website creator to get up and running, I recommend you begin using Weebly.
Best Site Builder for Ecommerce ($29/month)
Shopify is a popular ecommerce platform used by over 800,000 online companies so sell products online. They were founded in Canada in 2004 and quickly became a powerhouse because of their simple dashboard and integrations with thousands of app partners.
While not every website owner needs product-selling performance, I added Shopify into the list because almost any small business could use them to set up their site.
Have a salon for example.
With Shopify, not only could you set up a quick website including a blog, a map of your location, contact information, and appointment scheduling (with an app), but you could also sell hair care products online. This creates not only a website but another online source of revenue for your company.
Shopify has a lot of features you’d come to expect from other tools on this list, including hosting, your own domain name, 70+ specialist topics, a free SSL certificate, and marketing and SEO features.
They also offer mobile commerce, 100+ payment gateways, automated carrier shipping rates, automatic tax rates, and the complete checkout experience. Plus, you can enjoy omnichannel selling across Facebook, eBay, Amazon, Instagram, and more.
If you’re establishing a new website and think that you may want to sell products online in the future, it is better to get started with Shopify rather than another tool that does not take online shopping too.
They offer three plans ranging from $29/month to $299/month. The $29/month Basic Shopify Plan should give site owners everything they want, including a full website, an online store with unlimited products, site features, 24/7 support, and more.
If you’d like to give Shopify a try, they give a 14-day free trial with no credit card required.
Best For Professional painters ($16 a month).
Some of its other key features include:
You can add and edit content to your live site.
Invite additional group members to collaborate on a single dashboard.
Add up to 100 pages to your site.
99.9% uptime guaranteed and SSL certificate.
Custom fonts available.
Create custom 404 pages.
Customer support through email, Webflow community forum, and help center.
Integration with Zapier lets you connect with tools like Slack, MailChimp, and Asana.
You can add up to 3000 products on your website with eCommerce support.
Best WordPress Themes for Photography and Creative Websites ($279 one-time).
Flothemes is a company that provides customizable WordPress themes. These templates help you build sites inside of WordPress with no need for custom coding. It’s powered by Flex block, a potent free stream page builder, providing limitless customization options.
All the templates and themes come with premade layouts and content blocks. You can also customize colors, fonts, the arrangement of the webpage, and more.
Flothemes help you build your website in a few steps, including:
Register a domain name and hosting service provider for your website. You can also check Flothemes cloud hosting services, starting at $26 per month.
Install WordPress.org and connect it to your website hosting. Luckily, most hosting services offer a one-click WordPress setup.
Finally, pick a theme for your site or portfolio.
You’ll be able to see several how-to tutorials by Flothemes or contact the customer care team.
If you need assistance setting up the entire website, you can drop a message, and their team will do everything for you.
Flothemes will help you set up your website for only $499-$1999. Besides setting up your website from the start, they also provide services like page loading speed optimization, SEO, styling, etc.. Plus, you get two display sharing sessions of 45 minutes each with specialists and one SEO consultation call of 45 minutes. All in all, you get six rounds of implementations.
Additionally, Flothemes provides features like SSL implementation, WordPress setup, Typography, color scheme stylization, and much more. You also find complete design freedom, SEO options, and a dashboard.
While their themes cost a one-time $279, Flothemes offers three pricing plans for their site setup services, including:
Simple Setup Package: $499
Advanced setup packs: $999
Pro Setup packages: $1,999
The Simple Setup Package can help you skip the technical components and jump directly to adding content and personalizing your theme. It provides features like WordPress installation, website layout setup, theme installation, WordPress transfer, website launching, etc..
The Advanced Setup Package includes full assistance with website setup, styling & launching, site speed optimization & an search engine optimization consultation. Additional features include typography & colour scheme stylization, SSL implementation, speed optimization, etc..
Pro Setup Package contains all of the features from the Advanced Setup Package together with the tailored mockup & implementation for your homepage.
Best Website Tool with Integrated CRM Tools
HubSpot is a topnotch CRM tool which also includes a full-featured CMS and website builder. Using their platform, it is possible to create website pages, blog posts, landing pages either from scratch or with their pre-built templates.
Their drag-and-drop editor uses responsive design that will assist you create webpages that look great on any device. Where HubSpot stands out is its personalization and integrations.
Unlike other tools on this listing, HubSpot comes integrated with a wide range of marketing software, including tools to manage email advertising, get found online, and capture, engage with and understand prospects.
For instance, when you make a webpage, you can add calls-to-action and forms that convert visitors into prospects. Then, when you know your traffic, you can dynamically create content unique to site visitors based on their location, device, speech, traffic source, or some other detail you choose to catch on your HubSpot CRM.
This integrated marketing suite covers all parts of the customer lifecycle:
Forms, live chat, and conversational chatbots capture leads.
Email marketing, retargeting, and messenger integrations send customized messages to your leads.
Their contact builder, analytics tools, and record segmentation help you understand your leads.
Personalized experiences, calls-to-action, and smart content turns leads into customers.
Overall, if you’re looking for a site builder that also includes a full-featured pair of CRM and marketing tools, HubSpot is your best alternative.
The World’s Most Popular CMS
Easiest Free Website Builder for Small Sites
Best Digital Advertising Website Builder for Local Firms
A Personalized Website with the Power of AI
Best for Large Online Stores
Great for Photographers and Artists
Best for startups that want to create bootstrapped websites
Best Website Builder for Agencies and Multilingual Websites
What’s a Website Builder?
A website builder is a tool that allows anyone to manage a site and domain name without manual coding. In other words, a site builder is a tool or software application that will assist you build a website.
These tools assist everyone from small companies and bloggers to information sites and ecommerce companies easily create websites in minutes.
How much does it cost to build a website?
Is Wix better than WordPress?
How much does a website cost monthly?
Does Google have a website builder?
Can I get a free website for my company?
There you have it — my list of the greatest website builders. As there are 74 choices out there, I’ve condensed the listing down to the top so that you may choose the option that’s perfect for your business or online brand.
If you are looking for the very best website builder complete, I recommend you begin with Wix.
For the best designs and templates, take a look at Squarespace.
If you will need an e-commerce website to sell products online, Shopify is a fantastic choice.
What website builder do you use?